Visual Communications Designer

SCOPE

LOVERBOY is looking for a Visual Communication designer to work with the Creative Director across all aspects of the brand’s visual output.

The role involves creating, planning, developing, and executing compelling, brand-aligned content across print, digital, and in-store experiences through graphics, photography, videography, typography, and layout.

The ideal candidate is creative, strategic and execution-driven, with a deep understanding of brand storytelling and development. They should be able to use marketing analytics and data to inform decisions while pushing creative boundaries.

KEY RESPONSIBILITIES

Brand & Visual Identity

– Define and uphold the brand’s visual identity, ensuring consistency across all platforms.

– Develop curated media libraries, a distinct tone of voice, and strategic content aligned with brand values.

– Collaborate with marketing and creative teams to optimise workflows and maintain a seamless visual identity across all customer touchpoints.

Graphic Design & Content Creation

– Design marketing materials, social media graphics, website visuals, email campaigns, and presentations.

– Produce digital and print assets, including lookbooks, press kits, advertisements, show invitations and packaging.

– Create motion graphics, GIFs, and video content for social media campaigns.

– Develop campaign visuals and key artwork for product launches and seasonal collections.

– Manage project briefs, recommend approaches, and set achievable deadlines.

– Oversee the digital asset library, including editing, selecting and distributing assets for internal and external use.

– Contribute to photography, videography, and audio production for brand content.

Social Media & Digital Content

– Design and edit Instagram stories, TikToks, and Reels, to enhance engagement.

– Optimise digital assets for various social media platforms and website.

– Collaborate with the marketing team on influencer partnerships and content creation.

– Translate business objectives into creative concepts that align with key performance indicators (awareness, traffic, sales, etc.)

– Work closely with photographers, talent and influencers to develop creative briefs that align with LOVERBOY’s aesthetic.

E-Commerce & Website Visuals

– Design banners, homepage visuals, and digital assets for e-commerce.

– Work closely with the e-commerce team to optimise product imagery and site visuals.

– Help design and build email marketing templates when needed.

– Maintain and enhance the website’s visual identity and design standards.

Retail Installation & Spatial Design Ideation

– Conceptualise retail installations, pop-up experiences, and in-store displays that bring the brand’s vision to life

– Work closely with the visual merchandising and retail teams to develop creative, immersive brand experiences.

– Oversee the execution of window displays, signage, and in-store graphics.

PERSON SPECIFICATION

– Bachelor\’s degree in graphic design, Marketing & Communications, or equivalent

– 3+ years’ experience in brand identity, art direction, content strategy and social media.

– Strong knowledge of video editing, motion design, and animation.

– Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere, After Effects, Acrobat).

– Understanding of best practices for printing, 2D image editing, and video editing.

– Experience in high-end fashion branding is highly preferred.

– Ability to develop, present and execute social media campaigns with innovative ideas.

– Strong project management skills, with the ability to independently handle projects from inception to completion.

– A portfolio showcasing a range of work across multiple platforms.

– A self-starter with strong problem-solving skills, time management, and the ability to perform under high-pressure deadlines.

– Able to engage effectively with executive leadership and cross-functional teams.

– Thrives in a fast-paced creative environment, fostering teamwork and innovation.

– Confident decision maker with a forward thinking mindset, driving creative and business objectives.

BENEFITS

· Health insurance policy

· Staff uniform allowance and discounts

· 25 days holiday, increasing 1 day per year at the company

· Creative environment in central London office, opportunity to grow with business working on brands unique identity.

Working hours are 10am-6pm, Monday to Friday, though occasional anti-social hours will be required depending on the nature of the project and around Fashion Weeks. Due to physical nature of the job, office working is required.

To apply for the position, complete online submission with a full CV, Portfolio and a covering letter of no more than one page to careers@charlesjeffrey.net before 10th April

In your cover letter, please state:

– Your remuneration expectations;

– When you would be able to start and your availability in general;

– Your past record identifying and implementing efficiencies within a similar role.

We regret that, due to the number of applications we receive, we are not able to contact candidates who have not been successful in securing an interview, and we thank you for your understanding.

We actively welcome applications from anyone regardless of age, disability, race, colour or ethnic and national origins, religion or belief, or sexual orientation.

We look forward to hearing from you!