Social Media & Website Officer

Social Media & Website Officer

Charity

Temporary, 6 months

36 hours per week

Remote

£25.95 per hour, plus £3.13 holiday pay per hour

Interviews, online, 17^th & 23^rd April

Start: 1^st May 2025

Working closely with the Communications Lead and the Director Partnerships & Communications, the Social Media & Website Officer will lead the development and execution of the charity’s social media and website content in line with the charity’s freshly implemented communications strategy, with the ability to propose new ideas and insights.

Responsibilities:

1. Create, schedule, post and curate content tailored for the website and various social media accounts
2. Develop interesting and relevant content, including writing posts and articles, producing short video clips and visual assets, and other forms of multimedia
3. Plan and execute (social media) campaigns in support of the goals laid out in the communications strategy
4. Actively engage with the charity’s existing online communities, and build new ones, by taking part in discussions, and answering comments etc
5. Maintain and update the website
6. Update and manage system, processes and tools for the website and social media of the charity
7. Develop and implement platform specific strategies in line with their communications strategy
8. Update and maintain content calendars
9. Define key performance indicators for the website and social media accounts
10. Monitor, analyse, and interpret social media and web metrics to inform strategies
11. Assess and report on the success of campaigns and develop ways to improve campaigns
12. Conduct research to understand audience preferences, behaviors and needs
13. Develop guidelines (including for social media crisis communication), provide support and deliver training to colleagues on social media and community management
14. Actively research and follow the latest social media and digital trends, technologies, and tools to innovate and improve the charity’s online engagement strategies
15. Collaborate closely with other members of the communications team, internal and external stakeholders, and vendors and suppliers, to ensure consistent messaging and alignment of digital engagement efforts in support of organisational goals

You will bring:

1. Proven experience in public relations, communication, media relations, journalism, social media, marketing and/or publishing and strong experience in managing social media channels, including experience in content creation, online marketing, and campaigning, working with KPI’s, analysing and reporting metrics, in non-profit environment
2. Experience designing, maintaining, and monitoring websites, working with content management systems and Search Engine Optimisation
3. Recent knowledge of online communications, digital marketing, outreach, community building and fundraising, tracking, optimisation and other new development such as Google Analytics
4. Up-to-date knowledge of trends in social media and insight into possible challenges and opportunities
5. Proven experience in designing, planning, delivering and assessing social media campaigns in a professional context
6. Experience of web content management system, such as Wordpress.
7. Proven experience in managing social media platforms, in particular Facebook, Instagram, LinkedIn, X
8. Proven experience of the design and production of assets for website and social media channels, including graphics and short video clips. Proven skills in graphic design software (such as Adobe Creative Suite).
9. Proficiency in engaging, animating, and stewarding online communities and understanding of the challenges involved
10. Excellent writing, editing and proof-reading skills
11. Demonstrable experience of transforming complex information into easy-to-grasp content adapted to different channels
12. Sensitivity and appreciation for diverse viewpoints and different communication styles in a politically and culturally diverse environment
13. Problem-solving, project management skills; ability to meet deadlines and motivate others to do the same

Please send your CV as soon as possible to learn more about this role.

Charity People actively promotes equality, diversity and inclusion. We match charity needs with the skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we know greater diversity will lead to even greater results for the charities we work with.

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