Digital Marketing Manager

Digital Marketing Manager

Full-Time 33900 - 41400 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead digital marketing initiatives to engage audiences and maximise impact for a leading food distribution charity.
  • Company: Join the UK's top food distribution charity, tackling food waste and supporting communities in need.
  • Benefits: Enjoy a hybrid work model, competitive salary, and the chance to make a real difference.
  • Why this job: Be part of a passionate team driving social change while developing your digital marketing skills.
  • Qualifications: Experience in multi-channel digital campaigns, strong analytical skills, and a passion for social impact required.
  • Other info: This role offers opportunities for leadership and professional development in a supportive environment.

The predicted salary is between 33900 - 41400 £ per year.

Social Sync is a UK-based tech for good company revolutionising the way charities and nonprofits fundraise and engage with their audiences. Alongside their Social Sync platform which powers behavioural, omni-channel journeys that react in real time to supporter actions, the organisation also delivers expert managed services to a range of charities, taking a holistic approach which empowers charities to scale their impact.

Pioneers within the space, Charity People is delighted to be partnering with the organisation as they continue to grow, and is heading up the search for a Digital Marketing Manager who will join the team to take ownership of managed service ad campaigns on behalf of their charity clients.

Contract: Full time, permanent role

Location: All Social Sync staff work remotely and this is a home-based role

Benefits: 33 days of paid holiday (pro-rata) inclusive of Statutory Bank Holidays, enhanced maternity and paternity pay, pension contributions

Closing date for applications: 9am on Monday 1st December

Interviews: first stage interviews will be held week commencing the 8th December with second round held week commencing 15th December. Both interview stages will be held remotely.

As Digital Marketing Manager you will hold a key role within the Managed Services team, where you will have responsibility for all elements of the ad campaign lifecycle on behalf of Social Sync’s charity clients, from strategic planning and creative direction to hands-on build, execution, optimisation and evaluation.

Core responsibilities within the role will include:

  • Lead the strategy, build, and optimisation of all managed service ad campaigns
  • Ensure every penny of client ad spend generates maximum ROI
  • Become the internal expert on all major digital advertising platforms and trends
  • Provide clear, data-driven evaluation that informs future client campaign strategies

We’re keen to speak to highly driven and results motivated Digital Marketing Managers with experience in developing, implementing and monitoring digital advertising campaigns and would love to hear from anyone with the following key skills and experience:

  • Proven, hands-on experience in strategy, execution, and evaluation of large-scale digital advertising campaigns, particularly across Meta Ads and/or TikTok
  • Deep technical proficiency in ad platform interfaces, pixel implementation, and tracking systems.
  • Strong analytical skills with the ability to translate complex data into clear, actionable commercial insights
  • Experience managing significant ad budgets and a demonstrable track record of achieving high ROAS
  • Expert within the non-profit sector and strong understanding of fundraising acquisition strategies
  • Excellent communication skills, capable of explaining complex paid media strategies simply to non-technical stakeholders

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.

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Digital Marketing Manager employer: Charity People

As a leading food distribution charity, we offer a fulfilling opportunity for a Digital Marketing Manager to make a significant impact on communities across the UK. Our hybrid work culture promotes flexibility and collaboration, while our commitment to equity, diversity, and inclusion ensures that every voice is valued. Join us in driving meaningful change and enjoy professional growth within a passionate team dedicated to tackling food waste and supporting those in need.
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Contact Detail:

Charity People Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Marketing Manager

✨Tip Number 1

Familiarise yourself with the charity's mission and values. Understanding their work in food distribution and community support will help you articulate how your digital marketing skills can contribute to their goals during interviews.

✨Tip Number 2

Showcase your experience with multi-channel digital campaigns. Be prepared to discuss specific examples of successful campaigns you've led, focusing on metrics and outcomes that demonstrate your impact.

✨Tip Number 3

Highlight your leadership skills. Since this role involves managing a small team, be ready to share your approach to team development, feedback, and how you've successfully driven projects in previous roles.

✨Tip Number 4

Prepare to discuss your analytical skills. Familiarise yourself with tools like GA4 and Looker Studio, and be ready to explain how you've used data to inform your digital strategies and improve campaign performance.

We think you need these skills to ace Digital Marketing Manager

Digital Marketing Strategy
Multi-Channel Campaign Management
Analytical Skills
Google Analytics 4 (GA4)
Looker Studio
SEO/SEM Knowledge
Digital Advertising Platforms
Audience Segmentation
Email Marketing Strategy
CRM Systems (e.g. Active Campaign, Mailchimp)
Copywriting and Content Planning
Visual Storytelling
Leadership and People Management
Project Management
Passion for Social Impact

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in managing multi-channel campaigns. Use specific examples that demonstrate your strategic thinking and leadership skills.

Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also expresses your passion for the charity's mission. Mention how your skills can contribute to their goals and provide examples of past successes.

Showcase Analytical Skills: In your application, emphasise your experience with analytics tools like GA4 or Looker Studio. Provide examples of how you've used data to drive decisions and improve campaign performance.

Highlight Leadership Experience: Since this role involves managing a team, be sure to include details about your leadership experience. Discuss how you've supported team members' development and driven projects to completion.

How to prepare for a job interview at Charity People

✨Show Your Passion for the Cause

Make sure to express your enthusiasm for the charity's mission during the interview. Share personal stories or experiences that connect you to their work, as this will demonstrate your genuine interest and commitment.

✨Highlight Your Digital Expertise

Prepare to discuss your previous experience in designing and delivering multi-channel digital campaigns. Be ready to provide specific examples of successful campaigns you've led, focusing on metrics and outcomes to showcase your impact.

✨Demonstrate Leadership Skills

As a Digital Marketing Manager, you'll be leading a team. Be prepared to talk about your leadership style, how you support team development, and any strategies you've used to motivate and guide your team towards achieving goals.

✨Be Data-Driven

Familiarise yourself with key performance indicators (KPIs) relevant to digital marketing. During the interview, discuss how you've used analytics tools like GA4 or Looker Studio to inform your strategies and improve campaign performance.

Digital Marketing Manager
Charity People
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