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- Tasks: Create and manage engaging content across social media and digital marketing campaigns.
- Company: Join Charbonnel & Walker, a luxury brand known for exquisite chocolates.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Be part of a prestigious brand and make an impact in digital marketing.
- Qualifications: Experience in social media, SEO, and digital marketing; creativity is a must!
- Other info: Inclusive workplace with a focus on excellence and innovation.
The predicted salary is between 28800 - 43200 £ per year.
Charbonnel & Walker is a prestigious brand known for its luxury chocolates and confections. Our mission is to deliver exceptional quality and craftsmanship, while maintaining our heritage and premium image. We foster a culture of excellence, creativity, and customer focus.
Responsibilities:
- Creating, scheduling and reporting on content across a range of social media platforms
- Developing and implementing digital marketing campaigns across paid, owned, and earned channels
- Managing and optimizing SEO to improve website visibility and rankings
- Running paid ad campaigns whilst optimizing budgets, target audience and creative assets
- Tracking and analysing key performance indicators with Google Analytics, Search Console
- Conducting competitor research and market trend analysis to identify growth opportunities
- Collating and presenting campaign performance summaries with actionable recommendations
What we are looking for:
- Proven experience as a successful Social Media content creator, with a minimum of two years of digital marketing experience (agency or in-house)
- Strong knowledge of SEO, social media ads, and email marketing
- Proficiency in Google Analytics, Google Ads and marketing automation platforms (e.g., Mailchimp)
- Experience with A/B testing, conversion optimization, and data‐driven decision‐making
- Excellent copywriting and content creation skills, to convey brand voice with authenticity
- Ability to manage multiple projects and meet deadlines
- Degree in marketing or equivalent industry experience
- Certifications in Google Ads
- Experience with WordPress
- Familiarity with graphic design tools (Canva, Adobe Creative Suite)
- Knowledge of influencer marketing and affiliate strategies
If this opportunity interests you, we would welcome the chance to discuss it further and look forward to hearing from you. Please feel free to direct emails to katherinem@charbonnel.co.uk.
We are an equal opportunities employer committed to fostering an inclusive workplace. All employment decisions are made based on merit, skills, and experience, and we welcome applications from all qualified individuals.
Digital Marketing Specialist in London employer: Charbonnel et Walker
Contact Detail:
Charbonnel et Walker Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist in London
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have a lead on that perfect Digital Marketing Specialist role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work in social media content creation, SEO strategies, and digital campaigns. This will give you an edge when chatting with potential employers.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like Charbonnel & Walker, and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Keep learning! Stay updated on the latest trends in digital marketing, SEO, and social media. Consider taking online courses or certifications to boost your knowledge and make your application stand out.
We think you need these skills to ace Digital Marketing Specialist in London
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your digital marketing experience, especially in social media content creation and SEO. We want to see how you've successfully managed campaigns and what results you've achieved!
Be Creative with Your Copy: Since creativity is key for us, don’t hold back on showcasing your copywriting skills. Use your application to convey your unique voice and style, just like you would in a campaign!
Tailor Your Application: Take the time to tailor your application to our brand and mission. Show us that you understand our luxury image and how you can contribute to maintaining it through your digital marketing expertise.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Charbonnel et Walker
✨Know Your Stuff
Make sure you brush up on your digital marketing knowledge, especially around SEO, social media ads, and email marketing. Familiarise yourself with the latest trends in the industry and be ready to discuss how you can apply them to enhance Charbonnel & Walker's brand presence.
✨Showcase Your Creativity
Prepare examples of your previous work that highlight your copywriting and content creation skills. Bring along a portfolio or case studies that demonstrate how you've successfully engaged audiences and conveyed brand voice authentically.
✨Be Data-Driven
Since the role involves tracking and analysing key performance indicators, be ready to discuss your experience with Google Analytics and other marketing tools. Share specific instances where your data-driven decisions led to successful campaign outcomes.
✨Ask Insightful Questions
Prepare thoughtful questions about Charbonnel & Walker’s current digital marketing strategies and future goals. This shows your genuine interest in the company and helps you understand how you can contribute to their mission of delivering exceptional quality and craftsmanship.
