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For Companies At a Glance
- Tasks: Create eye-catching visuals for paid social channels and collaborate with a dynamic team.
- Company: Join Chapter 2, a fast-growing talent acquisition powerhouse with a global presence.
- Benefits: Flexible working options, creative freedom, and opportunities for career growth.
- Why this job: Make an impact in a vibrant environment while shaping the future of health branding.
- Qualifications: Experience in visual design, strong skills in Adobe Creative Cloud, and a passion for creativity.
- Other info: Diverse and inclusive workplace that values unique perspectives and innovation.
The predicted salary is between 36000 - 60000 ÂŁ per year.
About Us
At Chapter 2, we’re not just scaling businesses—we’re reshaping the future of talent acquisition with passion, loyalty, and an unwavering commitment to results. By blending people, processes, and cutting‑edge technology, we’ve redefined the traditional RPO model, delivering faster, smarter, and more cost‑effective solutions that exceed expectations. Our approach isn’t just about recruitment—it’s about building long‑term success for our clients.
Role Summary
- Job Type: Freelance / Freelance to Permanent / Permanent
- Location: West London
- Office and Working from Home Approach: The successful person will be expected to work onsite with the team 2–3 days a week Monday to Friday
- Days and Hours: Monday to Friday
This role is all about owning and growing performance-focused creative across paid social channels for a fast‑moving health brand. You will take work from idea through to final delivery, creating scroll‑stopping visuals that both build the brand and drive measurable results across Meta, TikTok, YouTube and CRM touchpoints such as email. You will join a small, ambitious team where the quality of work really matters, and where you’ll be trusted to get stuck in, collaborate closely, and ship creative at pace.
Duties include:
- Paid social and Content Design: Develop striking image and video assets for Meta, TikTok, YouTube, and display, tailoring each piece for various formats including stories, reels, carousels, banners, and on‑site placements.
- Video Editing: Cut, refine, and version short‑form video in CapCut or After Effects, adding captions, supers, and end frames that align with each platform’s specs.
- Motion Design: Create lightweight animations and motion templates in After Effects for social campaigns and product‑focused content.
- Image Sourcing and Generation: Curate and produce visuals using stock, UGC, partner materials, or AI generation tools such as Midjourney or Nano Banana.
- Asset Production: Prepare ad and toolkit files in Photoshop for efficient delivery and deployment.
- Dynamic Product Ads: Design and maintain DPA templates for paid channels and collaborate with Growth to fuel rapid creative testing.
- Creative Research and Ideas: Turn insights into creative opportunities, build mood boards, run quick experiments, and propose new test directions.
- Brand Consistency: Maintain asset libraries, templates, and brand guidelines to ensure cohesive execution across all channels.
- Collaboration: Partner with Growth, Product, Brand, and CRM teams to produce consistent, on‑brand storytelling.
You will also be expected to check and manage the quality of work of another designer.
Skills and Experience:
- Experience in visual design roles (in‑house or agency), with a portfolio that highlights paid social, short‑form video, and web work.
- Advanced skills in Adobe Creative Cloud (Photoshop, Illustrator, After Effects) and Figma.
- Confident video editing skills (CapCut or After Effects) and a solid grounding in motion design fundamentals.
- Comfort using AI image generation tools such as Midjourney or Nano Banana.
- Strong understanding of Meta, TikTok, and YouTube formats and best practices; confident iterating and delivering creative at speed.
- Excellent visual judgement, image sourcing, and retouching ability, plus meticulous file organisation.
- A data‑informed approach, you use performance metrics to shape creative decisions.
- Clear communication, accountability, and a proactive approach to working in a fast‑paced environment.
- If you have experience directing copy or shaping campaign concepts this would be advantageous.
Diversity, Equity & Inclusion at Chapter 2
At Chapter 2, we are committed to building a diverse, inclusive, and welcoming workplace where everyone belongs. Regardless of race, ethnicity, religion, age, gender identity or expression, sexual orientation, disability, or neurodiversity, we celebrate the unique perspectives that make us stronger. We encourage applications from all backgrounds and are happy to accommodate any recruitment or interview adjustments needed to create a smooth and comfortable experience.
Paid Social Designer employer: Chapter 2
Contact Detail:
Chapter 2 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Designer
✨Tip Number 1
Get your portfolio in tip-top shape! Make sure it showcases your best work, especially in paid social and short-form video. We want to see those scroll-stopping visuals that you've created!
✨Tip Number 2
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We’re all about collaboration, so don’t be shy about making those connections.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their approach to talent acquisition and how you can contribute to their vision. We love candidates who show genuine interest!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who align with our values at Chapter 2.
We think you need these skills to ace Paid Social Designer
Some tips for your application 🫡
Show Off Your Creative Flair: When you're putting together your application, make sure to showcase your best work! Include a portfolio that highlights your paid social designs and short-form videos. We want to see how you can create those scroll-stopping visuals that really grab attention.
Tailor Your Application: Don’t just send a generic application our way! Take the time to tailor your CV and cover letter to reflect the skills and experiences that match the role. Highlight your experience with Adobe Creative Cloud and any cool projects you've done in the past that relate to paid social channels.
Be Data-Driven: We love a candidate who understands the importance of data! In your application, mention how you've used performance metrics to inform your creative decisions. Show us that you can blend creativity with analytics to drive results.
Apply Through Our Website: Ready to take the plunge? Make sure to apply through our website for the best chance of getting noticed. We’re excited to see what you bring to the table, so don’t hold back!
How to prepare for a job interview at Chapter 2
✨Know Your Platforms
Make sure you’re well-versed in the specifics of Meta, TikTok, and YouTube formats. Familiarise yourself with their best practices and think about how your past work aligns with these platforms. This will show that you understand the nuances of each channel and can create scroll-stopping visuals tailored to them.
✨Showcase Your Portfolio
Bring along a portfolio that highlights your experience in paid social and short-form video. Make it easy for the interviewers to see your skills in action. Be prepared to discuss the thought process behind your designs and how they drove measurable results.
✨Be Ready to Collaborate
Since this role involves working closely with various teams, demonstrate your collaborative spirit. Share examples of how you’ve successfully partnered with others in the past, whether it’s with growth, product, or brand teams. Highlight your ability to communicate clearly and work in a fast-paced environment.
✨Emphasise Your Creative Process
Talk about how you turn insights into creative opportunities. Discuss your approach to building mood boards, running quick experiments, and proposing new test directions. This will show that you’re not just a designer but also a strategic thinker who can contribute to the overall success of campaigns.