Media Planning Apprentice

Job Title

Media Planning Apprentice

Reports To

Channel 4 Streaming Media Planning Manager

Department

Marketing

Location

London or Bristol

Number of Roles

1

Start Date

September 2026

Apprenticeship Programme

Our apprenticeships are full‑time, with four days per week spent working in a C4 department and one day per week completing the formal learning parts of the apprenticeship. You’ll spend 60% of your working week in your office base and 40% working from home. The formal training provided will consist of workshops, tutorials, webinars, coaching and, in some cases, residential boot camps.

Eligibility

• You must be 18 years old or over at the time the scheme starts to apply. There is no upper age limit.
• You’ll need to have a Grade C (4) or above in Maths & English GCSE.
• You can’t have already completed the qualification being offered or a similar one at the same or higher level.
• Our apprenticeships are aimed at school leavers and people who do not have a degree. If you have a degree, please visit the Channel 4 Jobs website.

Channel 4 Behaviours

• Include – We’re Altogether Different so let’s give each other a bear hug. Team up and trust each other to collaborate arm‑in‑arm. Don’t just listen: listen to understand.
• Innovate – Don’t just rinse and repeat; challenge the status quo, embrace change, experiment and take smart risks.
• Grow – Question everything, continue learning, share knowledge and seek feedback from others. Be clear with your objectives.
• Get it done – Make your time at Channel 4 count. Be a solution‑finder, not a finger‑pointer. Prioritise, decide and then act – always commercially.

Department Description

The Media team sits within Channel 4’s marketing division. It is responsible for managing the owned media promotional strategy and allocation of owned inventory across the 4Network. The team ensures that all viewers on our streaming platform receive the most relevant promotional campaigns, boosting engagement and viewership. They collaborate with data and insights, editorial, marketing, 4Creative and other partners to make the most efficient campaign planning decisions.

Key Responsibilities

• Set up promotional campaigns for streaming within our campaign systems and ad‑server, in accordance with Promotional Priorities determined by Marketing and Media Planning.
• Check trail legal certification and suitability.
• React to changes in the schedule and update trails accordingly.
• Liaise with 4Creative Production and Marketing.
• General team assistant duties.

Essential Experience & Skills

• Verbal and written communication skills – experience of dealing with customers or working in a team, writing emails, applications or essays, or creative writing.
• Attention to detail – e.g. cashing up on tills or proofreading coursework.
• Organisation skills and ability to prioritise tasks – planning events for personal or professional purposes, managing work‑life balance, while studying.
• Understanding of and passion for Channel 4’s remit.
• Confirmation of Maths & English GCSE Grade C (4) or above.
• Good knowledge of Channel 4’s channel portfolio, services and remit.
• Enthusiastic and willing to learn new skills.
• Desire to take responsibility and work on own initiative.
• Keen attention to detail.
• Basic knowledge of Microsoft Word and Excel.

Qualification Offered

Multi Channel Marketer Level 3

Length of Apprenticeship

18 Months

Alternative Application Formats

We are committed to making the application process accessible. If you would like to discuss alternative formats, please contact apprenticeships@channel4.co.uk. Refer to our access page for further information.

Relocation

If you need to relocate to take up this opportunity, we can offer financial support for moving costs, including a contribution toward your deposit and first month’s rent, as well as assistance with finding accommodation.

Salary

Basic salary per annum starting from £24,328.00

Application Questions

• Using the essential criteria listed on the job description, please provide examples to demonstrate how you meet these (500 words max).
• Explain why representation and inclusion matter to you, and why you think they are important (300 words max).
• List your current qualifications, including those you expect to obtain before the September 2026 start. This is required to confirm your eligibility.
• Describe a recent marketing campaign for a TV show or brand that stood out to you and why (Max 400 words).
• Discuss how you think we could encourage the 16‑34 age group to visit Channel 4 platforms for content (Max 400 words).
• Describe a time when you had to display strong time‑management skills while balancing a busy job and a qualification (Max 400 words).
• Sum yourself up in a tweet (Max 280 characters).

Benefits

• Private medical insurance
• Free virtual GP access for employees
• Free female health hormone test each year
• Free Tastecard membership
• Financial guidance 1‑2‑1’s available each quarter
• Discounted gym memberships
• Pension
• Life assurance
• Income protection
• Holiday purchase (extra days)

Hybrid Working

From September 2023, Channel 4 operates a 60/40 working pattern, with three office days per week. This offers opportunity to collaborate, learn and share while maintaining flexibility to work from home on other days.

Applications Close Date

02 Jan 2026

Equal Opportunities

Channel 4’s purpose is to create change through entertainment. We encourage applications from all backgrounds and do not discriminate based on disability, age, gender reassignment, gender expression, criminal history, length of time unemployed, marriage or civil partnership status, national origin, pregnancy and maternity status, race, religion or belief, sex, and sexual orientation.

Disability Confident Scheme

Channel 4 is a member of the Business Disability Forum and maintains the highest level of the Department of Work and Pension’s Disability Confident scheme. We offer interview opportunities to all candidates with a neurodiverse condition or long‑term condition who meet the essential criteria. If you wish to apply under this scheme, indicate yes in the application question. For more information, visit the Disability Confident Campaign website.

Care Leaver Friendly Employer

Channel 4 is a Care Leaver Friendly Employer and supports applicants who identify as care experienced. We will offer an interview and constructive feedback to those meeting the essential criteria.

Workplace Adjustments

We are committed to providing disabled applicants a level playing field during recruitment and employment. If you have a neurodiverse condition, impairment, or long‑term condition and require any adjustments or alternative arrangements, contact recruitment@channel4.co.uk.