CFA Institute is seeking a CRM Data Manager in the United Kingdom to drive data-driven marketing and personalized engagement. You will design segmentation models, map data for dynamic personalization, and build predictive churn/loyalty models in partnership with Data Science.You will govern data in Salesforce ecosystems and collaborate across teams to ensure data accuracy and privacy compliance. You will lead lifecycle campaigns, support offer design, and mentor analysts while staying current
CRM Data & Personalization Lead in London employer: CFA Institute
At SMBC Group, we pride ourselves on being an excellent employer, offering a dynamic work environment that fosters professional growth and innovation. Our commitment to employee well-being is reflected in our competitive benefits, including hybrid working options, comprehensive health support, and extensive learning opportunities, all within a diverse and inclusive culture. Join us in London to be part of a team that not only drives financial success but also contributes to a sustainable future for our clients.
