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For Companies At a Glance
- Tasks: Create and implement exciting marketing strategies to boost our café's brand and customer engagement.
- Company: Join a vibrant café known for its community spirit and innovative marketing.
- Benefits: Enjoy competitive pay, flexible hours, and opportunities for creative expression.
- Why this job: Be at the forefront of marketing trends while making a real impact in a fun environment.
- Qualifications: Passion for marketing, creativity, and experience with social media platforms.
- Other info: Dynamic role with plenty of room for growth and collaboration with local influencers.
The predicted salary is between 21600 - 36000 £ per year.
Job Scope / Responsibilities:
- Marketing Strategy & Planning: Develop and implement marketing plans to increase cafe and brand awareness. Conduct market research to identify customer trends, competitor activities, and new opportunities. Plan and execute seasonal, holiday, or special event campaigns (e.g., coffee festivals, Christmas promos, etc.).
- Social Media & Digital Marketing: Manage and grow the sales products via social media platforms (Instagram, Facebook, TikTok, Shopee etc.). Create engaging content (photos, videos, stories, reels) to promote menu items and in-store experiences. Monitor analytics and engagement rates, and adjust digital strategies accordingly. Respond to customer inquiries and reviews online.
- Promotions & Events: Plan and coordinate in-store promotions, loyalty programs, and collaborations with local influencers or brands. Organize café events such as live music nights, coffee workshops, or tasting sessions. Partner with local businesses, communities, or food delivery platforms for cross-promotions.
- Branding & Visual Merchandising: Ensure consistent brand messaging across all channels. Work with the design team or use tools (like Canva) to create posters, flyers, menus, and digital ads. Maintain attractive in-store visual merchandising and signage.
- Customer Engagement & Retention: Collect and analyze customer feedback to improve marketing and service strategies. Design and manage customer loyalty programs (e.g., stamp cards, point systems). Monitor customer satisfaction and suggest improvements to enhance the café experience.
- Budget Management & Reporting: Track and manage marketing budget. Measure ROI for all campaigns and provide regular performance reports. Recommend cost-effective strategies for outreach and growth.
Marketing Executive employer: CEY SINGAPORE PTE. LTD.
Contact Detail:
CEY SINGAPORE PTE. LTD. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential employers on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your marketing strategies, social media campaigns, and any cool projects you've worked on. This will give employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to cafes or brands you love and pitch your ideas on how you could help them grow. We love seeing initiative!
✨Tip Number 4
Apply through our website! It’s super easy and gives you a better chance of getting noticed. Plus, we’re always on the lookout for passionate individuals who want to make a difference in the marketing world.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Show Your Passion for Marketing: When you're writing your application, let your enthusiasm for marketing shine through! We want to see how excited you are about developing strategies and planning campaigns that can boost our café's brand awareness.
Tailor Your Experience: Make sure to highlight any relevant experience you have in social media and digital marketing. We love seeing examples of how you've created engaging content or managed successful campaigns in the past!
Be Creative with Your Application: Since creativity is key in this role, don’t hesitate to showcase your unique style in your application. Whether it’s through a catchy cover letter or an eye-catching CV, we appreciate fresh ideas and innovative approaches.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at CEY SINGAPORE PTE. LTD.
✨Know Your Marketing Strategies
Before the interview, brush up on various marketing strategies and be ready to discuss how you would implement them for a café. Think about specific campaigns you've worked on or ideas you have that could boost brand awareness.
✨Show Off Your Social Media Skills
Prepare examples of engaging content you've created for social media. Be ready to talk about how you’ve used analytics to adjust your strategies in the past. This will show that you understand the importance of digital marketing in today’s landscape.
✨Be Event-Ready
Think of creative event ideas that could attract customers to the café. Whether it’s a coffee workshop or a live music night, having a few suggestions up your sleeve will demonstrate your proactive approach to promotions and community engagement.
✨Understand Budget Management
Familiarise yourself with basic budget management principles. Be prepared to discuss how you would track marketing expenses and measure ROI for campaigns. This shows that you can think strategically about financial aspects while planning marketing activities.
