At a Glance
- Tasks: Engage with potential leads at events and set up meetings for our sales team.
- Company: Join Vendelux, a fast-growing SaaS company revolutionising event marketing.
- Benefits: Competitive salary, uncapped commissions, unlimited PTO, and travel expenses covered.
- Other info: Dynamic team culture with opportunities for career growth and professional development.
- Why this job: Be the face of our brand and make impactful connections in person.
- Qualifications: 1-2 years in sales, strong communication skills, and a passion for networking.
The predicted salary is between 36000 - 44000 € per year.
Location: London
Employment Type: Full time
Department: Sales
Compensation: $45K – $55K
Offers: Equity, Commission (OTE ranges typically between $65k-$75k)
Vendelux is transforming how companies discover, evaluate, and maximize the impact of events. Event marketers are the driving force behind pipeline and brand — yet events remain one of the least optimized and most opaque marketing channels. Vendelux changes that by providing the system of record for event marketing, giving teams the data and insights they need to make smarter, more strategic decisions.
Our AI-powered platform delivers proprietary insights across 250,000+ events, helping high-growth companies identify where their ideal customers will be, maximize ROI, and turn events into a scalable growth channel. Customers often describe Vendelux as an event marketer’s dream. A key part of this is our growing network of event organizer partnerships — where organizers share first-party attendee and sponsorship data, and in return gain access to valuable market insights.
In addition, Vendelux Meetings helps customers turn event insights into action — using AI to identify high-value attendees and automatically book 1:1 meetings with the right prospects at conferences. This allows teams to maximize pipeline generation and make every event materially more impactful.
Founded in 2021, Vendelux is a Series A SaaS company backed by leading investors including FirstMark, with a recent $14M round. Our team brings experience from companies like Bain, ZoomInfo, Airbnb, FanDuel, Shutterstock, Compass and more.
We’re looking for a driven and outgoing Field Sales Development Representative (SDR) with a passion for building relationships and uncovering opportunities. In this role, you’ll attend industry events, conferences, and networking gatherings to generate qualified leads and set up high-quality meetings for our sales team. This is not your typical desk-based SDR position. You’ll be representing our brand in person, engaging prospects face-to-face, and playing a key role in filling the top of the funnel with strategic, valuable opportunities. This position is based out of London.
What You’ll Do:
- Attend trade shows, conferences, networking events, and other in-person functions to identify and engage potential leads.
- Initiate conversations with prospects to understand their needs and identify opportunities that align with our solutions.
- Capture, track, and manage leads using HubSpot.
- Qualify leads and schedule discovery meetings for Account Executives and senior sales staff.
- Work closely with the marketing and sales teams to align on event strategy, messaging, and follow-up.
- Provide feedback from events to improve targeting, messaging, and event ROI.
- Stay up to date with industry trends and competitor activity to inform outreach strategy.
Qualifications:
- 1–2 years of proven success in in-person sales, including experience building client relationships, meeting or exceeding sales targets, and effectively communicating the value of products or services in a face-to-face environment.
- Strong interpersonal and communication skills; confident speaking with senior stakeholders in person.
- Energetic, outgoing personality with the ability to start conversations and build rapport quickly.
- Highly organized and comfortable working in fast-paced environments.
- Willingness to travel regularly for events and conferences (up to 70% of the time).
- Experience using CRM tools (e.g., Salesforce, HubSpot) to manage leads and track performance.
Benefits:
- Competitive base salary + performance-based bonus structure + uncapped commissions.
- Opportunities for career advancement and professional development.
- Travel expenses covered for events and conferences.
- Collaborative and energetic team culture.
- Excellent benefits: health insurance, 401(k), unlimited PTO and company recharges and retreats.
Not all candidates will check all of the requirements listed above and that’s ok! We are open to great people from non-traditional backgrounds. Vendelux is proud to be an equal opportunity workplace. We are committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status.
Compensation Range: $45K - $55K
Field Sales Development Representative - London employer: Cervin
Vendelux is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for those looking to thrive in the fast-paced world of event marketing. With competitive compensation, uncapped commissions, and generous benefits including unlimited PTO and travel expense coverage, employees are empowered to grow their careers while enjoying a supportive environment. Located in London, this role offers unique opportunities to engage directly with clients at industry events, making it ideal for outgoing individuals eager to make a tangible impact.
StudySmarter Expert Advice🤫
We think this is how you could land Field Sales Development Representative - London
✨Tip Number 1
Get out there and network! Attend industry events, conferences, and meetups to connect with potential leads face-to-face. Remember, it’s all about building relationships, so don’t be shy – start conversations and show genuine interest in what others have to say.
✨Tip Number 2
Be prepared with your pitch! Know Vendelux inside out and be ready to explain how our AI-powered platform can help event marketers maximise their impact. Tailor your message to the needs of your audience, and don’t forget to highlight the benefits they’ll gain from working with us.
✨Tip Number 3
Follow up like a pro! After meeting someone, make sure to capture their details and follow up promptly. Use HubSpot or your preferred CRM to track your leads and schedule those all-important discovery meetings. Consistency is key!
✨Tip Number 4
Stay informed about industry trends! Keep an eye on what’s happening in the event marketing space and know your competitors. This knowledge will not only help you in conversations but also allow you to provide valuable insights to your prospects, making you stand out as a knowledgeable partner.
We think you need these skills to ace Field Sales Development Representative - London
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role shine through! We want to see that you’re genuinely excited about the opportunity to engage with prospects and represent our brand at events.
Tailor Your Experience:Make sure to highlight any relevant experience you have in in-person sales or event marketing. We love seeing how your background aligns with what we do at Vendelux, so don’t hold back on those details!
Be Personable:Since this role is all about building relationships, use a friendly and approachable tone in your application. We’re looking for someone who can connect with people, so let your personality come through in your writing!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with Vendelux!
How to prepare for a job interview at Cervin
✨Know Your Product Inside Out
Before your interview, make sure you understand Vendelux's platform and how it transforms event marketing. Familiarise yourself with the key features and benefits, as well as the industry trends that impact potential clients. This will help you speak confidently about how you can contribute to their success.
✨Showcase Your People Skills
As a Field Sales Development Representative, your ability to build relationships is crucial. Prepare examples of how you've successfully engaged with prospects in the past. Think about specific situations where you initiated conversations and turned them into valuable leads.
✨Be Ready for Role-Play Scenarios
Expect some role-play during the interview to assess your sales skills. Practice initiating conversations and qualifying leads based on common scenarios you might encounter at events. This will demonstrate your readiness to engage face-to-face with potential clients.
✨Ask Insightful Questions
Prepare thoughtful questions about Vendelux’s sales strategy, team culture, and future goals. This shows your genuine interest in the company and helps you gauge if it's the right fit for you. Plus, it gives you a chance to highlight your understanding of the industry.