At a Glance
- Tasks: Lead and scale marketing strategies for a high-growth tech company.
- Company: Dynamic digital transformation firm with global reach.
- Benefits: Competitive salary, stock options, and flexible hybrid working.
- Other info: Join a team driving significant growth and impact in the tech industry.
- Why this job: Shape the future of marketing in a fast-paced, innovative environment.
- Qualifications: Proven B2B marketing experience and strong leadership skills.
The predicted salary is between 120000 - 120000 £ per year.
Location: Reading (Hybrid — 3 days office / 2 days remote)
Salary: £120,000 Package + Bens + Stock
Type: Full-time, permanent
Are you a commercial, hands‑on marketing leader with experience driving growth in B2B technology businesses? We're looking for a Head of Marketing to lead and scale our marketing function as we enter our next phase of expansion. This is an opportunity to join a high‑growth digital transformation and content management organisation supporting enterprise clients worldwide. With ambitious growth plans and private‑equity backing, we are looking for someone who thrives in a scale‑up environment and can take full ownership of brand, demand generation and pipeline delivery.
What you'll do:
- Own the end-to-end marketing strategy and execution
- Lead demand generation across multi‑channel campaigns (SEO, PPC, email, social, webinars, events, content/thought leadership)
- Manage and develop a small internal team and external agency partners
- Oversee performance marketing and determine optimal in‑house vs agency mix
- Work closely with sales and leadership to deliver qualified pipeline against agreed targets
- Operate efficiently with defined budgets and optimise spend for ROI
- Support GTM and content initiatives for high‑value enterprise sectors
What you'll bring:
- Proven experience scaling marketing in a B2B technology environment (ideally PE‑backed or growth‑phase)
- Strong digital and demand‑gen skillset — hands‑on and data‑led
- Experience managing marketing budgets in the range of £5k–£40k per month
- Deep familiarity with enterprise technology, cloud, modern workplace or information management solutions
- Commercial mindset with a track record of building pipeline and revenue influence
- Leadership experience — able to manage internal teams and agencies
- Entrepreneurial attitude — motivated by growth, ownership and long‑term value creation
Why this role:
- Influence and own the full marketing function
- Join a business scaling from ~£10m toward £20m revenue
- Work in a fast‑moving, innovation‑focused environment
- Opportunity to build, optimise and shape marketing direction
- Competitive package including growth‑linked stock options
Location & working pattern:
- Hybrid role with 3 days per week in the Reading office (on university campus, parking available)
- Global business exposure with teams in the UK, India, US and Middle East
Head of Marketing - Growth & Demand Lead (Hybrid) in Reading employer: Certus Sales Recruitment
Join a dynamic and innovative team as the Head of Marketing in Reading, where you'll have the opportunity to shape and scale our marketing function in a high-growth digital transformation company. With a strong focus on employee development, a collaborative work culture, and competitive benefits including growth-linked stock options, we empower our employees to thrive in a fast-paced environment while making a meaningful impact on enterprise clients worldwide.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing - Growth & Demand Lead (Hybrid) in Reading
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and engage with potential employers on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their products, culture, and recent news. This will help us tailor our responses and show that we’re genuinely interested in the role.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online platforms. The more comfortable we are with our answers, the better we’ll perform when it counts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Head of Marketing - Growth & Demand Lead (Hybrid) in Reading
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Head of Marketing. Highlight your experience in B2B tech and any growth achievements you've had. We want to see how you can drive demand and scale marketing functions!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of your past successes in marketing and how they relate to our ambitious growth plans.
Showcase Your Digital Skills:Since we're looking for someone with strong digital and demand-gen skills, make sure to highlight your experience with multi-channel campaigns. Let us know about your hands-on approach and any data-driven results you've achieved!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Certus Sales Recruitment
✨Know Your Numbers
As a Head of Marketing, you'll need to demonstrate your ability to drive growth through data. Be prepared to discuss specific metrics from your previous roles, such as ROI on campaigns or pipeline growth. This shows you’re not just hands-on but also data-driven.
✨Showcase Your Leadership Style
You’ll be managing a team and working with external agencies, so it’s crucial to convey your leadership style. Share examples of how you've developed teams or collaborated with partners in the past. This will highlight your ability to inspire and lead effectively.
✨Understand the Business Landscape
Familiarise yourself with the company’s position in the B2B technology market. Research their competitors and recent trends in digital transformation. This knowledge will help you articulate how you can contribute to their growth strategy during the interview.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific marketing challenges, like optimising a campaign budget or launching a new product. Think through your approach to these scenarios ahead of time, so you can respond confidently and show your strategic thinking.
