At a Glance
- Tasks: Drive organic growth through SEO and content strategies for SNAP's digital platform.
- Company: Join SNAP, a leader in digital payment solutions for the transport industry.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Other info: Dynamic team environment with a focus on innovation and growth.
- Why this job: Make a real impact on B2B marketing and shape SNAP's online presence.
- Qualifications: Proven SEO and content strategy experience with exceptional writing skills.
The predicted salary is between 35000 - 45000 € per year.
SNAP provides digital payment and mobility solutions for the European transport industry, connecting fleets, drivers and service partners through one platform. Used by nearly 10,000 fleets and over 200,000 drivers, SNAP simplifies access to services like truck parking, tolls and vehicle washing, while giving operators greater control and visibility.
We’re looking for an experienced B2B SEO & Content Executive to take ownership of organic growth across SNAP and its brands. The role is hands-on, focused on driving qualified traffic, improving search visibility, and supporting pipeline growth through organic channels. You’ll play a key role in shaping how SNAP shows up in search, from content strategy through to on-page optimisation and performance tracking. This role is not suited to generalists or entry-level marketers. We’re looking for someone with proven experience delivering measurable organic growth in a B2B environment.
Responsibilities
- Plan and execute SEO and content strategies to drive organic traffic, visibility and qualified leads across SNAP and its brands.
- Create, edit and optimise high-quality written content across multiple formats including website pages, landing pages, blogs, guides, case studies and campaigns.
- Own web copy across all brands, ensuring it is clear, consistent, conversion-focused and aligned to brand positioning.
- Continuously improve existing content through on-page SEO, keyword optimisation and content refreshes.
- Carry out keyword research and search intent analysis to inform content planning and site structure.
- Write compelling, polished B2B copy tailored to different audiences, industries and stages of the funnel.
- Collaborate with design, product and commercial teams to produce content that supports campaigns, launches and propositions.
- Ensure all content follows SEO best practices, including metadata, internal linking and technical considerations.
- Monitor and analyse organic performance, using data to refine content and improve results.
- Identify content gaps and opportunities to expand SNAP’s presence in search.
- Maintain a consistent tone of voice and high editorial standards across all written output.
- Support wider marketing activity with copywriting for email, social and sales enablement materials.
- Stay up to date with SEO, content and search trends, including AI-driven search changes and evolving best practices.
Native or high-level English proficiency is essential. Additional European language skills would be advantageous.
Qualifications
- Proven experience delivering SEO and content strategies.
- Strong hands-on experience with on-page SEO, keyword research and content optimisation.
- Exceptional writing and editing skills, with the ability to produce clear, persuasive and polished B2B copy.
- Experience writing for a range of formats including web pages, landing pages, blogs and long-form content.
- Strong understanding of search intent and how to create content that ranks and converts.
- Ability to analyse performance data and turn insights into content and SEO improvements.
- Experience using SEO tools such as Google Search Console, GA4, Ahrefs, SEMrush or similar.
- Strong attention to detail with a focus on quality, consistency and accuracy across all content.
If you have proven B2B SEO and content experience and want to drive measurable organic growth, we’d love to hear from you.
SEO & Content Executive in Acle employer: Certas-Energy-Uk
SNAP is an exceptional employer that fosters a dynamic work culture focused on innovation and collaboration within the digital payment and mobility solutions sector. Located in a vibrant area of Europe, employees benefit from a supportive environment that encourages professional growth through continuous learning opportunities and hands-on experience in a rapidly evolving industry. With a commitment to employee well-being and a focus on meaningful contributions, SNAP offers a unique chance to make a significant impact while enjoying a fulfilling career.
StudySmarter Expert Advice🤫
We think this is how you could land SEO & Content Executive in Acle
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in SEO and content creation. This is your chance to demonstrate how you can drive organic growth and make an impact at SNAP.
✨Tip Number 3
Prepare for interviews by researching SNAP and its brands thoroughly. Understand their services and think about how your experience aligns with their goals. Tailor your answers to show how you can contribute to their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the SNAP team.
We think you need these skills to ace SEO & Content Executive in Acle
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the SEO & Content Executive role. Highlight your B2B experience and any specific achievements in organic growth. We want to see how you’ve made a difference in previous roles!
Show Off Your Writing Skills:Since this role is all about content, include samples of your best writing. Whether it’s web pages, blogs, or case studies, we want to see your ability to create clear and persuasive B2B copy that resonates with different audiences.
SEO Knowledge is Key:Demonstrate your understanding of SEO best practices in your application. Mention any tools you’ve used like Google Search Console or SEMrush, and share examples of how you’ve improved search visibility in past projects.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Certas-Energy-Uk
✨Know Your SEO Stuff
Make sure you brush up on your SEO knowledge before the interview. Be ready to discuss specific strategies you've implemented in the past, especially in a B2B context. Highlight any tools you've used, like Google Search Console or SEMrush, and be prepared to share measurable results from your efforts.
✨Showcase Your Content Skills
Prepare examples of your best written work that demonstrate your ability to create clear, persuasive B2B copy. Whether it's web pages, blogs, or case studies, having a portfolio ready will help you stand out. Discuss how you approach content optimisation and what processes you follow to ensure quality and consistency.
✨Understand SNAP's Brand and Audience
Do your homework on SNAP and its target audience. Familiarise yourself with their services and think about how you would tailor content to different industries and stages of the funnel. This shows that you're not just looking for any job, but that you're genuinely interested in contributing to their success.
✨Be Data-Driven
During the interview, emphasise your ability to analyse performance data and turn insights into actionable improvements. Be ready to discuss how you've used data to refine content strategies in the past. This will demonstrate your analytical skills and your commitment to driving organic growth.
