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For Companies At a Glance
- Tasks: Lead product marketing strategies for innovative crypto and fiat payment solutions.
- Company: Join a fast-growing fintech company revolutionising global finance.
- Benefits: Enjoy 30 days annual leave, private healthcare, and a strong benefits package.
- Why this job: Shape the future of finance while empowering personal growth in a dynamic environment.
- Qualifications: Experience in fintech product marketing and a passion for user experience.
- Other info: Collaborate with accessible teams in a hybrid working arrangement.
The predicted salary is between 48000 - 72000 £ per year.
The role Join our Product team as a Senior Product Marketing Manager and help shape the future of global finance.We\’re on a mission to build the world\’s leading platform for both crypto and fiat payments and we\’re looking for a sharp, driven Senior Product Marketing Manager to play a key role in that journey.You\’ll be part of a fast-growing team, working at the intersection of payments, e-money, and crypto. If you\’re naturally curious, passionate about financial technology, and thrive in a fast-paced environment, this is the role for you.We are seeking a visionary Senior Product Marketing Manager to own the end-to-end customer journey for our payment and digital asset products. This is a unique, strategic role reporting directly into our Chief Product Officer, that extends beyond traditional product marketing. You will be responsible for crafting a seamless and compelling narrative that begins with a prospect\’s first interaction with our brand and continues through their entire in-product experience. You will bridge the gap between the promise of our marketing and the reality of our product, ensuring that our value proposition is not only clearly communicated but also intuitively felt by the user at every step.To achieve this unified vision, you will directly manage our Product Designer, guiding the user experience of our product and its documentation to be a direct extension of our marketing and brand story.Key ResponsibilitiesDefine & Execute End-to-End Product Marketing GTM: Develop and implement comprehensive product marketing go-to-market strategies that cover the entire customer lifecycle, from initial awareness and acquisition to in-product onboarding, feature adoption, and long-term retention.Craft Unified Narrative & Content: Be our master storyteller, crafting a consistent and compelling narrative across all product touchpoints. This includes marketing collateral, sales enablement, website copy, platform content & messaging, and product documentation.Customer Journey & Experience Ownership: Map the end-to-end customer journey, identifying points of friction and opportunities for delight. Use qualitative and quantitative insights to drive improvements in our core product user experience.Design & UX Leadership: Manage, mentor, and guide our Product Designer to translate our core value proposition into an intuitive, elegant, and effective user experience. Ensure the UI/UX of our platform and documentation delivers on the promises made in our GTM messaging.Cross-functional Collaboration: Work hand-in-hand with Product, Engineering, Commercial, and Marketing teams to ensure strategic alignment. Act as the primary advocate for the customer experience, translating market needs and user feedback into actionable product and marketing strategies.Market & Competitive Intelligence: Conduct market research and competitive analysis to identify trends, opportunities, and competitive differentiators, feeding insights back into product, GTM, and in-product experience strategies.Sales & Customer Success Enablement: Empower our sales, account management, and customer success teams with the tools, training, and knowledge they need to effectively sell our solutions and support our clients throughout their lifecycle.What are we looking for? EssentialFintech & Payments Expertise: Proven experience in product marketing within the fintech sector, with a strong understanding of banking & payments ecosystems.Customer-Centric with Strong Product & UX Sense: A deep empathy for the user and a passion for creating exceptional customer experiences. You must have a strong understanding of UX/UI principles and be able to provide clear, constructive guidance to a Product Designer.Startup/Scale-up Mindset: Experience thriving in fast-paced environments, ideally within a startup or scale-up. You\’re comfortable building processes and standards from scratch.Strategic & Hands-on: Ability to think strategically about the entire customer journey while also being highly skilled at hands-on execution, from writing copy to reviewing Figma mockups.Communication & Influence: Exceptional communication skills (written and verbal) with a knack for simplifying complex concepts and the ability to influence and align stakeholders across product, design, and commercial teams.DesirableDigital Assets Expertise: Demonstrated experience and deep knowledge of the crypto and digital assets industry, including trends, products, and market dynamics.People Management or Mentorship Experience: Proven ability to lead and nurture creative talent. Experience directly managing a designer or acting as a formal mentor is highly desirable.So, what\’s in it for you? Our people are constantly striving to be the best through operational excellence. The professional development and learning opportunities create an agile, hardworking, conscientious, and knowledgeable team.The opportunities for personal growth are exponential. You grow as the business grows. The roles and responsibilities are broad and ever-changing, and the dynamism of BCB keeps you engaged and highly motivated.At BCB, we believe in empowering individuals to create a culture of personal growth, together, and driving empowerment from the bottom up, up-skilling every individual at every level. This means our team has a sense of commonality and belonging, driven by a shared belief in our mission. We\’re passionate about our business, our people, and providing 360-degree support for success.The chance to operate at the forefront of our industryYou can talk to anyone in the business as there are no barriers and everyone is accessibleYou will be collaborating with teams on a hybrid working arrangementWe value team success where every individual can grow and prosper30 days annual leave each year4 wellbeing days per year to prioritise your mental health1 company volunteering day per yearStrong benefits package including; Private Healthcare, Pension, Income Protection (long-term absence), Life Insurance, Menopause Policy, and an enhanced Parental Leave policyAbout BCB Group BCB Group is a leading provider of regulated payment and trading services in crypto and fiat for the digital asset economy. We provide accounts, cryptocurrency and foreign exchange market liquidity for some of the world\’s largest, crypto-engaged businesses, including crypto exchanges, liquidity providers, market makers, investment firms, custodians, payment processors and wallet providers.Our end-to-end suite of products are accessible through our Client Console UI and API. We offer more than 40 fiat and cryptocurrencies, deep trading liquidity, 24/7 instant payments through our instant settlements network, BLINC, and secure crypto services. Our strong focus on compliance matches our technical and business expertise, and we are regulated by some of the world\’s most respected regulators. Authorised in the UK, France and Switzerland, we place the utmost importance on our regulatory-first institutional principles.Our leadership team boasts years of relevant, high-level experience at globally-renowned institutions. They combine finance, law, regulatory and technology skills in traditional and crypto financial services with a deep understanding of the new digital asset economy.Our mission is to create the trusted platform to pay, store, trade and earn fiat and digital assets, globally 24/7www.bcbgroup.com
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Senior Product Marketing Manager employer: Cerebras
Contact Detail:
Cerebras Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fintech and crypto space. Attend industry events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your expertise! Create content that showcases your knowledge in product marketing and fintech. Whether it’s a blog post, a LinkedIn article, or even a video, let your passion shine through. This not only builds your personal brand but also attracts potential employers.
✨Tip Number 3
Don’t just apply, engage! When you find a role you love, reach out to current employees on LinkedIn. Ask them about their experiences and what they love about the company. This can give you valuable insights and make your application stand out.
✨Tip Number 4
Keep it real during interviews! Be prepared to discuss how you can bridge the gap between marketing and user experience. Share specific examples of how you've improved customer journeys in the past. Remember, we want to see your strategic thinking and hands-on execution skills!
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Show Your Passion for Fintech: When you're writing your application, let your enthusiasm for financial technology shine through. We want to see that you're not just looking for a job, but that you're genuinely excited about shaping the future of payments and digital assets.
Craft a Compelling Narrative: Just like in the role, storytelling is key! Make sure your application tells a cohesive story about your experience and how it aligns with our mission. Highlight your journey in product marketing and how you've made an impact in previous roles.
Be Customer-Centric: We’re all about the customer experience, so make sure to emphasise your understanding of user needs and how you've improved customer journeys in the past. Show us that you can bridge the gap between marketing promises and product reality!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Cerebras
✨Know Your Fintech Stuff
Make sure you brush up on your knowledge of the fintech and payments landscape. Understand the latest trends in crypto and digital assets, as well as how they integrate with traditional banking systems. This will not only help you answer questions confidently but also show your passion for the industry.
✨Craft Your Story
Prepare a compelling narrative about your previous experiences in product marketing. Highlight specific projects where you defined and executed go-to-market strategies. Be ready to discuss how you’ve mapped customer journeys and improved user experiences, as this aligns perfectly with what they’re looking for.
✨Showcase Your Collaboration Skills
This role requires cross-functional collaboration, so be prepared to share examples of how you've worked with different teams in the past. Talk about how you’ve influenced stakeholders and aligned various departments towards a common goal. This will demonstrate your ability to thrive in a fast-paced environment.
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask thoughtful questions about their product strategy and customer experience initiatives. This shows that you’re genuinely interested in the role and helps you gauge if the company culture aligns with your values. Plus, it’s a great way to leave a lasting impression!
