At a Glance
- Tasks: Lead partnerships marketing strategy and deliver impactful campaigns with top brands.
- Company: Join Centrica, a family of brands committed to a greener future.
- Benefits: Flexible hybrid working, competitive salary, and opportunities for personal growth.
- Other info: Dynamic role with a chance to shape the future of energy marketing.
- Why this job: Make a real impact in the energy sector while driving innovative partnerships.
- Qualifications: Experience in partnerships or B2B marketing with a focus on growth.
The predicted salary is between 60000 - 75000 £ per year.
We are Centrica! We're so much more than an energy company. We're a family of brands revolutionising a cleaner, greener future. Working here is #MoreThanACareer - we're powered by purpose. Together we can make an impact that will truly change tomorrow. Whether you're developing cutting-edge green tech, helping customers on the front line or simplifying operations behind the scenes. Your work here isn't just a job; it's a mission. We all play a vital role in energising a greener, fairer future.
We're looking for a Partnerships Marketing Lead to drive growth through strategic partner relationships across British Gas Services. You'll lead how we show up with partners such as Currys, Costco, Panasonic and Amazon, while shaping our approach to new opportunities. From early conversations to live campaigns and ongoing activity, you'll own partnerships marketing end-to-end, ensuring everything delivers clear commercial impact. Working closely with our Services Partnerships team and colleagues across Centrica, you'll bring marketing into the heart of every partnership. This is a hands-on role where you'll shape strategy, deliver campaigns and help establish our position in the market. If you enjoy working at pace, testing new ideas and building something with real growth potential, this could be a great fit.
About the role
- Own and deliver the partnerships marketing strategy across partner channels and routes to market
- Work with the Services Partnerships team to position marketing as a driver of partnership growth
- Develop and execute campaigns with clear KPIs and measurable outcomes
- Build high-impact co-marketing plans that drive performance for British Gas and our partners
- Ensure strong and consistent British Gas presence across partner and owned channels
- Act as a brand champion across all partnerships
- Support onboarding of new partners, bringing a marketing perspective from the outset
What We're Looking For
- Strong experience in partnerships or B2B/B2B2C marketing (this could be from retail, finance, telco etc), with a track record of delivering growth and leadership.
- Comfortable balancing strategy with hands-on delivery and understand how marketing drives commercial results.
- Build effective relationships across retailers, OEMs, installers and B2B clients.
- Think strategically while delivering impactful campaigns.
- Bring strong commercial awareness, including ROI and performance models such as CPS and CPL.
- Navigate and deliver in a matrix environment.
- Use data to inform decisions and optimise performance.
- Demonstrate clear impact through previous work.
- Be confident using marketing tools across campaigns, media, digital and creative.
You'll take ownership, move at pace and stay focused on outcomes - always looking for ways to improve and drive growth.
Partnerships Marketing Lead - Windsor in Tilehurst employer: Centrica
At Centrica, we pride ourselves on being more than just an energy company; we are a family of brands dedicated to creating a cleaner, greener future. As a Partnerships Marketing Lead based in Windsor, you'll thrive in a dynamic work culture that values innovation and collaboration, with flexible hybrid working options that support your work-life balance. We offer robust employee growth opportunities, a commitment to purpose-driven work, and the chance to make a meaningful impact through strategic partnerships with leading brands.
StudySmarter Expert Advice🤫
We think this is how you could land Partnerships Marketing Lead - Windsor in Tilehurst
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Centrica or similar companies. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show your passion for partnerships marketing! When you get the chance to chat with potential employers, share your ideas on how you’d drive growth and make an impact. Let them see your enthusiasm!
✨Tip Number 3
Prepare for interviews by researching Centrica’s recent campaigns and partnerships. Bring insights to the table and discuss how you could enhance their strategy. It shows you’re proactive and genuinely interested.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re keen on being part of our mission for a greener future.
We think you need these skills to ace Partnerships Marketing Lead - Windsor in Tilehurst
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role shine through! We want to see how your values align with our mission of creating a greener future. Share why you’re excited about partnerships marketing and how you can contribute to our goals.
Tailor Your Experience:Make sure to highlight your relevant experience in partnerships or B2B marketing. We’re looking for specific examples that demonstrate your ability to drive growth and deliver impactful campaigns. Don’t just list your duties; show us the results you achieved!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on what matters most. Use bullet points where possible to make it easy for us to see your key achievements and skills.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll find all the details you need about the position there!
How to prepare for a job interview at Centrica
✨Know Your Partners
Before the interview, do your homework on Centrica's key partners like Currys, Costco, and Amazon. Understand their business models and how they align with Centrica's mission. This will help you demonstrate your strategic thinking and show that you're ready to hit the ground running.
✨Showcase Your Campaign Success
Prepare specific examples of past campaigns you've led that resulted in measurable growth. Be ready to discuss the KPIs you set, how you achieved them, and what you learned from the process. This will highlight your hands-on experience and ability to drive commercial results.
✨Emphasise Relationship Building
Since this role involves building effective relationships, think of examples where you've successfully collaborated with partners or stakeholders. Share how you navigated challenges and maintained strong connections, as this will showcase your interpersonal skills and strategic mindset.
✨Be Data-Driven
Centrica values data-informed decisions, so come prepared to discuss how you've used data to optimise marketing performance in previous roles. Bring examples of how you tracked ROI and adjusted strategies based on insights, demonstrating your analytical skills and commercial awareness.
