At a Glance
- Tasks: Drive growth through strategic partnerships and deliver impactful marketing campaigns.
- Company: Join British Gas, a family of brands revolutionising energy for a greener future.
- Benefits: Flexible working, strong support for personal well-being, and career development opportunities.
- Other info: Be part of a supportive team that values your voice and ambitions.
- Why this job: Make a real impact in sustainability while growing your career in a dynamic environment.
- Qualifications: Experience in partnerships or B2B marketing with a focus on delivering growth.
The predicted salary is between 55000 - 65000 € per year.
Join us, be part of more. We’re so much more than an energy company. We’re a family of brands revolutionising how we power the planet. We're energisers. One team of 21,000 colleagues that's energising a greener, fairer future by creating an energy system that doesn’t rely on fossil fuels whilst living our powerful commitment to igniting positive change in our communities. Here, you can find more purpose, more passion, and more potential. That’s why working here is #MoreThanACareer.
We do energy differently - we do it all. We make it, store it, move it, sell it, and mend it.
About your team: At British Gas, our mission is to sell it and mend it. We’ve been powering the UK’s homes and businesses for over 200 years – but supplying energy is just part of what we do. We’re making the UK greener and more energy efficient, getting closer to Net Zero. By using clever tech like thermostats, heat pumps, solar panels and EV chargers, we’re making it cheaper and easier for our customers to reduce their carbon-footprint.
Overview: We’re looking for a Partnerships Marketing Lead to drive growth through strategic partner relationships across British Gas Services. You’ll lead how we show up with partners such as Currys, Costco, Panasonic and Amazon, while shaping our approach to new opportunities. From early conversations to live campaigns and ongoing activity, you’ll own partnerships marketing end-to-end, ensuring everything delivers clear commercial impact.
Working closely with our Services Partnerships team and colleagues across Centrica, you’ll bring marketing into the heart of every partnership. This is a hands-on role where you’ll shape strategy, deliver campaigns and help establish our position in the market. If you enjoy working at pace, testing new ideas and building something with real growth potential, this could be a great fit.
About the role: In this role, you will:
- Own and deliver the partnerships marketing strategy across partner channels and routes to market
- Work with the Services Partnerships team to position marketing as a driver of partnership growth
- Develop and execute campaigns with clear KPIs and measurable outcomes
- Build high-impact co-marketing plans that drive performance for British Gas and our partners
- Ensure strong and consistent British Gas presence across partner and owned channels
- Act as a brand champion across all partnerships
- Support onboarding of new partners, bringing a marketing perspective from the outset
What We’re Looking For: You’ll bring strong experience in partnerships or B2B/B2B2C marketing (this could be from retail, finance, telco etc), with a track record of delivering growth and leadership. You’re comfortable balancing strategy with hands-on delivery and understand how marketing drives commercial results.
You will:
- Build effective relationships across retailers, OEMs, installers and B2B clients
- Think strategically while delivering impactful campaigns
- Bring strong commercial awareness, including ROI and performance models such as CPS and CPL
- Navigate and deliver in a matrix environment
- Use data to inform decisions and optimise performance
- Demonstrate clear impact through previous work
- Be confident using marketing tools across campaigns, media, digital and creative
You’ll take ownership, move at pace and stay focused on outcomes—always looking for ways to improve and drive growth.
Why should you apply? We’re not a perfect place – but we’re a people place. Our priority is supporting all of the different realities our people face. Life is about so much more than work. We get it. That’s why we’ve designed our total rewards to give you the flexibility to choose what you need, when you need it, making sure that you and your family are supported not only financially, but physically and emotionally too.
If you're full of energy, fired up about sustainability, and ready to craft not only a better tomorrow, but a better you, then come and find your purpose in a team where your voice matters, your growth is non-negotiable, and your ambitions are our priority.
Help us, help you. We would love for you to share any information about yourself throughout our recruitment process so that we can better understand you and help shape your journey.
Partnerships Marketing Lead employer: Centrica
At British Gas, we are more than just an energy provider; we are a community dedicated to creating a sustainable future. Our flexible working culture, combined with a strong commitment to employee well-being and growth, ensures that you can thrive both personally and professionally. With opportunities to lead impactful marketing strategies in a collaborative environment, you'll find purpose and passion in your role as Partnerships Marketing Lead in the vibrant locations of London, Windsor, or Reading.
StudySmarter Expert Advice🤫
We think this is how you could land Partnerships Marketing Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to British Gas. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research British Gas, their partnerships, and recent campaigns. Show us you’re not just another candidate but someone who’s genuinely excited about what we do.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family. Get comfortable talking about your experience and how it aligns with our mission of creating a greener future.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re serious about joining our team and being part of something bigger.
We think you need these skills to ace Partnerships Marketing Lead
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for sustainability and partnerships shine through. We want to see how your values align with our mission to create a greener future!
Tailor Your Experience:Make sure to highlight your relevant experience in partnerships or B2B marketing. We’re looking for specific examples of how you’ve driven growth and delivered impactful campaigns in the past.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and skills are easy to spot. Remember, we’re busy energisers too!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and get you on the path to joining our team of 21,000 energisers.
How to prepare for a job interview at Centrica
✨Know Your Partnerships
Before the interview, research the key partners British Gas works with, like Currys and Amazon. Understand their business models and how they align with British Gas's mission. This will help you demonstrate your knowledge and show how you can contribute to building strong partnerships.
✨Showcase Your Campaign Successes
Prepare specific examples of past campaigns you've led that resulted in measurable growth. Be ready to discuss the strategies you used, the KPIs you set, and how you navigated challenges. This will highlight your hands-on experience and strategic thinking.
✨Emphasise Data-Driven Decisions
Since the role requires using data to inform decisions, come prepared with examples of how you've used analytics to optimise marketing performance. Discuss any tools or metrics you’ve employed to track ROI and performance models, showcasing your commercial awareness.
✨Be Ready to Discuss Innovation
British Gas is looking for someone who enjoys testing new ideas. Think of innovative marketing strategies or campaigns you've implemented in the past. Be prepared to share how you approached these initiatives and the impact they had on growth, demonstrating your ability to think outside the box.
