At a Glance
- Tasks: Lead partnerships marketing strategy and deliver impactful campaigns with top brands.
- Company: Join British Gas, a leader in energy efficiency and sustainability.
- Benefits: Flexible working, competitive rewards, and support for your well-being.
- Other info: Dynamic team environment with opportunities for personal and professional development.
- Why this job: Shape the future of energy while driving growth through innovative partnerships.
- Qualifications: Experience in partnerships or B2B marketing with a focus on growth.
The predicted salary is between 55000 - 65000 € per year.
About your team: At British Gas, our mission is to sell it and mend it. We’ve been powering the UK’s homes and businesses for over 200 years – but supplying energy is just part of what we do. We’re making the UK greener and more energy efficient, getting closer to Net Zero. By using clever tech like thermostats, heat pumps, solar panels and EV chargers, we’re making it cheaper and easier for our customers to reduce their carbon‑footprint.
Overview: We’re looking for a Partnerships Marketing Lead to drive growth through strategic partner relationships across British Gas Services. You’ll lead how we show up with partners such as Currys, Costco, Panasonic and Amazon, while shaping our approach to new opportunities. From early conversations to live campaigns and ongoing activity, you’ll own partnerships marketing end‑to‑end, ensuring everything delivers clear commercial impact. Working closely with our Services Partnerships team and colleagues across Centrica, you’ll bring marketing into the heart of every partnership. This is a hands‑on role where you’ll shape strategy, deliver campaigns and help establish our position in the market. If you enjoy working at pace, testing new ideas and building something with real growth potential, this could be a great fit.
About the role: In this role, you will:
- Own and deliver the partnerships marketing strategy across partner channels and routes to market
- Work with the Services Partnerships team to position marketing as a driver of partnership growth
- Develop and execute campaigns with clear KPIs and measurable outcomes
- Build high-impact co‑marketing plans that drive performance for British Gas and our partners
- Ensure strong and consistent British Gas presence across partner and owned channels
- Act as a brand champion across all partnerships
- Support onboarding of new partners, bringing a marketing perspective from the outset
What We’re Looking For: You’ll bring strong experience in partnerships or B2B/B2B2C marketing (this could be from retail, finance, telco etc), with a track record of delivering growth and leadership. You’re comfortable balancing strategy with hands‑on delivery and understand how marketing drives commercial results. You will:
- Build effective relationships across retailers, OEMs, installers and B2B clients
- Think strategically while delivering impactful campaigns
- Bring strong commercial awareness, including ROI and performance models such as CPS and CPL
- Navigate and deliver in a matrix environment
- Use data to inform decisions and optimise performance
- Demonstrate clear impact through previous work
- Be confident using marketing tools across campaigns, media, digital and creative
You’ll take ownership, move at pace and stay focused on outcomes—always looking for ways to improve and drive growth.
Why should you apply? We’re not a perfect place – but we’re a people place. Our priority is supporting all of the different realities our people face. Life is about so much more than work. We get it. That’s why we’ve designed our total rewards to give you the flexibility to choose what you need, when you need it, making sure that you and your family are supported not only financially, but physically and emotionally too.
We are an equal‑opportunity employer and welcome all applicants.
Partnerships Marketing Lead employer: Centrica Plc
At British Gas, we pride ourselves on being a people-centric employer that values the diverse realities of our workforce. With a strong commitment to employee well-being, we offer flexible total rewards that support your financial, physical, and emotional needs. Our dynamic work culture fosters growth and innovation, making it an exciting environment for the Partnerships Marketing Lead to thrive in London, Windsor, or Reading while contributing to our mission of creating a greener future.
StudySmarter Expert Advice🤫
We think this is how you could land Partnerships Marketing Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to British Gas or similar companies. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show your passion for partnerships marketing! When you get the chance to chat with potential employers, share your ideas on how you’d drive growth through strategic relationships. Make them see your vision!
✨Tip Number 3
Prepare for interviews by researching British Gas and their partners. Understand their current campaigns and think about how you could enhance them. This shows you’re proactive and genuinely interested.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team at British Gas.
We think you need these skills to ace Partnerships Marketing Lead
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Partnerships Marketing Lead role. Highlight your experience in partnerships or B2B marketing, and show how your skills align with our mission at British Gas. We want to see how you can drive growth through strategic relationships!
Showcase Your Achievements:When detailing your past experiences, focus on specific achievements that demonstrate your ability to deliver growth and impact. Use metrics where possible to illustrate your success—this helps us see the tangible results of your work!
Be Authentic:Let your personality shine through in your application. We’re looking for someone who can bring energy and creativity to the role, so don’t be afraid to express your passion for marketing and partnerships. We want to know what makes you tick!
Apply Through Our Website:We encourage you to apply directly through our website. This ensures your application gets to the right people quickly and efficiently. Plus, it’s a great way to explore more about our culture and values before you apply!
How to prepare for a job interview at Centrica Plc
✨Know Your Partnerships
Before the interview, research British Gas and its key partners like Currys and Amazon. Understand their business models and how partnerships drive growth. This will help you speak confidently about how you can contribute to their strategy.
✨Showcase Your Campaign Successes
Prepare specific examples of past campaigns you've led that resulted in measurable outcomes. Be ready to discuss your role in these projects and how they align with the commercial goals of British Gas. Numbers speak volumes!
✨Demonstrate Strategic Thinking
Think about how you can balance strategy with hands-on delivery. Be prepared to discuss how you would approach building co-marketing plans and driving performance. Show them you can think big while executing effectively.
✨Ask Insightful Questions
Prepare thoughtful questions that show your interest in the role and the company’s mission. Inquire about their current partnerships and how marketing plays a role in their growth strategy. This shows you're engaged and eager to contribute.
