Wanted: Head of Ageism Campaign - Influencing and Partnerships

Wanted: Head of Ageism Campaign - Influencing and Partnerships

Full-Time 36343 - 37300 £ / year (est.) Home office (partial)
Centre for Ageing Better

At a Glance

  • Tasks: Lead a nationwide campaign to combat ageism and promote positive ageing.
  • Company: Join the Centre for Ageing Better, a pioneering charitable foundation.
  • Benefits: Flexible working, competitive salary, generous holiday, and pension contributions.
  • Other info: Diverse and inclusive workplace committed to equality and social change.
  • Why this job: Make a real difference in society by challenging ageist stereotypes.
  • Qualifications: Experience in campaigning, excellent communication skills, and industry connections.

The predicted salary is between 36343 - 37300 £ per year.

Join to apply for the Head of Ageism Campaign - Influencing and Partnerships role at Centre for Ageing Better.

Base pay range: £60,571 pro rata per annum. Part time (3 days a week). Flexible working options will be supported. Central London Office and Hybrid working.

We offer a pension scheme with employer contribution up to 10%, in addition you’ll receive 28 days holiday plus bank holidays (pro-rata), 24-hour access to a comprehensive employee assistance programme, cycle to work scheme and season ticket loan scheme and other benefits.

About the role:

The Centre for Ageing Better launched the first ever campaign focusing on ageism in January 2024. Ageism is the most widespread form of discrimination in the UK. The Head of Ageism Campaign plays a key role in a small team responsible for planning and delivering a nationwide public-facing campaign to bring an end to ageism in England.

The postholder will jointly manage a creative agency to deliver the final year of our mass marketing campaign, ‘always on’ activity, and a moment of collective action for our warm audiences and ambassadors for the campaign. This role will take a lead on working with creative industries across media, advertising and PR to help shape the way older people are represented.

Areas it will cover include:

  • Working with industry bodies to strengthen regulations and guidance around ageism and the representation of older people.
  • Presenting to organisations and professional networks to raise awareness of how industries are perpetuating ageist stereotypes and making a compelling case for changing culture and practice.
  • Working closely with our Age-friendly Employer Pledge team to encourage uptake of our pledge amongst these key industries.

About you:

You are a passionate and committed campaigner, determined to create societal change. You will have excellent experience in campaigning techniques and communications, with first class writing skills. You will understand how to influence the public and move people along a behaviour/attitude change journey.

You will have great project management skills and will love keeping a project on track.

About us:

The Centre for Ageing Better is a charitable foundation funded by The National Lottery Community Fund and part of the government’s What Works Network. We are striving to create an organisation that reflects our society and the communities we serve. A workplace where everyone feels empowered and where diversity of background and thought is celebrated.

We very much welcome applications from minority groups and those underrepresented in our workforce. This especially includes people from Black, Asian and Minority Ethnic backgrounds, LGBT+ people, and Disabled people.

To Apply:

To apply please follow the link to complete an application form and Equality and Diversity Monitoring form within our ATS. If you have any issues using the system or questions regarding the role please email recruitment@ageing-better.org.uk.

The closing date for this role is 11:59pm on 1st June, with interviews to take place on the 20th June.

Wanted: Head of Ageism Campaign - Influencing and Partnerships employer: Centre for Ageing Better

The Centre for Ageing Better is an exceptional employer, dedicated to fostering a supportive and inclusive work culture that empowers employees to make a meaningful impact on communities across the UK. With a strong focus on professional growth, the organisation offers a range of benefits including a generous pension scheme, 28 days of holiday, and access to an employee assistance programme, all while working alongside a passionate team committed to tackling inequalities in later life. Located at the heart of a global movement affiliated with the World Health Organisation, this role provides unique opportunities to connect with diverse network members and contribute to vital initiatives that enhance the quality of life for older adults.

Centre for Ageing Better

Contact Details:

Centre for Ageing Better Recruitment Team

We think you need these skills to ace Wanted: Head of Ageism Campaign - Influencing and Partnerships

Campaigning Techniques
Communications Skills
Writing Skills
Public Influence
Behaviour Change Strategies
Industry Engagement
Media Relations