At a Glance
- Tasks: Lead digital marketing strategies and create compelling content to drive change for older people.
- Company: Dynamic organisation focused on improving lives, with a commitment to equality and diversity.
- Benefits: Flexible working, pension contributions, 28 days holiday, and employee assistance programme.
- Other info: Join a collaborative team dedicated to inclusivity and professional growth.
- Why this job: Make a real impact using digital tools and innovative strategies in a supportive environment.
- Qualifications: Proven experience in digital marketing, content creation, and team management.
The predicted salary is between 40000 - 50000 € per year.
Flexible working options will be supported. Central London Office and Hybrid working (6 days a month office attendance). We offer a pension scheme with employer contribution up to 10%, 28 days holiday plus bank holidays, 24-hour access to a comprehensive employee assistance programme, cycle to work scheme, season ticket loan scheme and other benefits.
About the role
We’re looking for an experienced Digital Marketing and Content Manager to lead and evolve our digital approach at a critical time for the organisation following the launch of our new three-year strategy. As Digital Marketing and Content Manager, you will play a critical role in amplifying our impact, turning complex research into compelling content, using digital channels to influence decision-makers and ensuring our messaging reaches the audiences that can drive real change for older people. You will manage one line report and work closely with an external agency to support website development and maximise the effectiveness of marketing, SEO/GEO and user experience. At a time of rapid technological change, this role will also help Ageing Better make smart, responsible use of AI and other emerging digital tools, strengthening our reach, effectiveness and influence.
About you
You’ll bring strong digital leadership, curiosity about new approaches, and sound judgement about what will genuinely add value. You will have demonstrable experience of delivering a consistent stream of high quality, accessible and persuasive content across channels including social media, website, and e-newsletters. You are confident in leading an organisation’s digital marketing strategy and skilled at using insights and data to grow reach, engagement and influence with target audiences across different digital channels. You are used to managing a broad range of suppliers including our digital agency as well as designers, copywriters, filmmakers and other creative agencies involved in content creation. You have a collaborative approach, are able to build relationships with a wide variety of people, and are an effective, supportive manager.
Equality, Diversity and Inclusion
We very much welcome applications from minority groups and those underrepresented in our workforce. This especially includes people from Black, Asian and Minority Ethnic backgrounds, LGBT+ people, and Disabled people. We are a Positive Action employer, therefore in recruitment where two candidates are ‘as qualified as’ each other, we will favour a candidate from any group identified as currently underrepresented in our team based on protected characteristics as outlined in the Equality Act 2010. As such we promote an inclusive environment that reflects society and our target communities. We are committed to continuing to improve our practice around Equality, Diversity, and Inclusion.
Digital Marketing and Content Manager in London employer: Centre for Ageing Better
At Ageing Better, we pride ourselves on being an exceptional employer that champions flexibility and inclusivity, offering a hybrid working model with just six days of office attendance per month in our vibrant Central London location. Our commitment to employee well-being is reflected in our generous benefits package, including a pension scheme with up to 10% employer contribution, 28 days of holiday, and access to a comprehensive employee assistance programme, all within a supportive work culture that fosters professional growth and collaboration. Join us in making a meaningful impact for older people while enjoying the unique advantages of working in a dynamic and forward-thinking organisation.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing and Content Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing campaigns and content pieces. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its digital presence. Be ready to discuss how you can enhance their strategy and use your insights to drive engagement and influence.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Digital Marketing and Content Manager in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Digital Marketing and Content Manager role. Highlight your experience in digital leadership and content creation, and show us how your skills align with our mission to amplify impact for older people.
Showcase Your Creativity:We want to see your flair for turning complex ideas into engaging content. Include examples of your previous work that demonstrate your ability to create persuasive content across various channels, like social media and websites.
Be Data-Driven:Don’t forget to mention how you’ve used insights and data to drive engagement and influence in your past roles. We love candidates who can back up their strategies with solid metrics, so share those successes with us!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to lead our digital marketing strategy.
How to prepare for a job interview at Centre for Ageing Better
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing and content creation. Be ready to discuss how you've used data and insights to drive engagement in your previous roles. This shows that you're not just familiar with the basics, but that you can lead a strategy effectively.
✨Showcase Your Content Skills
Prepare examples of high-quality content you've created or managed across various channels. Whether it's social media posts, newsletters, or website content, be ready to explain how each piece was tailored to its audience and what impact it had.
✨Demonstrate Your Leadership Style
Since this role involves managing a team and working with external agencies, think about your leadership approach. Be prepared to share experiences where you've successfully collaborated with others, resolved conflicts, or guided a project to success.
✨Embrace Inclusivity
Familiarise yourself with the company's commitment to equality, diversity, and inclusion. Be ready to discuss how you can contribute to creating an inclusive environment and why it's important in digital marketing, especially when targeting diverse audiences.
