At a Glance
- Tasks: Lead DFYNE's global social media strategy and build a thriving community.
- Company: Join DFYNE, a dynamic brand focused on creativity and community.
- Benefits: Opportunity for growth, a supportive work family, and a high challenge culture.
- Other info: Be part of an exciting journey with significant career development opportunities.
- Why this job: Shape the future of social media and make a real impact on brand engagement.
- Qualifications: Senior social leadership experience in high growth brands, ideally in lifestyle or fitness.
The predicted salary is between 60000 - 80000 £ per year.
Work Location: Onsite
About You
Are you a cultural storyteller, a digital expert, and a strategic thinker who knows how to turn a brand into a movement? Do you understand people, platforms, and the psychology of what makes audiences stop, care, and share? Are you comfortable leading creative direction as you are diving into analytics, and thrive in fast-paced, high-growth environments where you can build, innovate, and shape the future? If you bring a blend of creativity, commercial awareness, and community-first thinking then DFYNE may be the perfect place for you.
About the role – DFYNE Your Career
The Head of Social Media will lead DFYNE’s global social presence across all platforms, shaping how millions experience our brand every day. You’ll set the vision, build the strategy, lead a high-performing team, and create a social engine that drives brand love, community engagement, and commercial impact.
Key Responsibilities
- Own DFYNE’s global social strategy, ensuring consistency, creativity, and cultural relevance.
- Lead content calendars, storytelling frameworks, and platform-specific content plans.
- Build a thriving, loyal global community through meaningful interactions and creator partnerships.
- Use insights to optimise content, measure impact, and drive continuous improvement.
- Partner with creators, athletes, ambassadors, and internal talent to amplify reach.
- Ensure tone, visuals, and messaging reflect DFYNE’s identity and values.
- Lead social execution for launches, events, partnerships, and brand moments.
- Keep DFYNE ahead of cultural shifts, platform changes, and emerging formats.
Experience Needed
- Senior social leadership experience in high growth brand, ideally in fitness, lifestyle, fashion, or consumer brands.
- Proven track record of scaling social channels to significant global reach.
- Demonstrated success in community building, viral content, and brand storytelling.
- Experience working with global audiences and culturally diverse communities.
- Strong understanding of paid social, organic growth, and performance optimisation.
Skills
- Platform expertise
- Crisis and reputation management
- Storytelling and copywriting
- Project and campaign management
So, what’s in it for you? You’ll have an opportunity to grow with the company, be a part of the journey, and have a vital input into helping continue the crazy growth we’ve already seen. You’ll be part of a high challenge, high reward culture.
Head of Social Media in Uddingston employer: Centre d'Estudis Demogràfics
At DFYNE, we pride ourselves on being a vibrant and innovative workplace where creativity meets community. As the Head of Social Media, you'll not only lead our global social strategy but also be part of a dynamic team that values bold ideas and cultural relevance. With ample opportunities for personal and professional growth, you'll thrive in a high-challenge, high-reward environment that encourages you to shape the future of our brand while building meaningful connections with our audience.
Contact Details:
Centre d'Estudis Demogràfics Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Social Media in Uddingston
✨Show Your Creative Side
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We think you need these skills to ace Head of Social Media in Uddingston
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Centre d'Estudis Demogràfics. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
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How to prepare for a job interview at Centre d'Estudis Demogràfics
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