At a Glance
- Tasks: Lead DFYNE's global social media strategy and build a thriving community.
- Company: Join DFYNE, a dynamic brand focused on cultural storytelling and innovation.
- Benefits: Be part of a supportive work family with growth opportunities and a high-reward culture.
- Other info: Work in a fast-paced environment with a focus on creativity and community.
- Why this job: Shape how millions experience our brand and drive meaningful engagement.
- Qualifications: Senior social leadership experience in high-growth brands, ideally in fitness or lifestyle.
The predicted salary is between 60000 - 80000 £ per year.
Work Location: Onsite
About You
Are you a cultural storyteller, a digital expert, and a strategic thinker who knows how to turn a brand into a movement? Do you understand people, platforms, and the psychology of what makes audiences stop, care, and share? Are you comfortable leading creative direction as you dive into analytics, and thrive in fast-paced, high-growth environments where you can build, innovate, and shape the future? If you bring a blend of creativity, commercial awareness, and community-first thinking then DFYNE may be the perfect place for you.
About the role – DFYNE Your Career
The Head of Social Media will lead DFYNE’s global social presence across all platforms, shaping how millions experience our brand every day. You’ll set the vision, build the strategy, lead a high-performing team, and create a social engine that drives brand love, community engagement, and commercial impact.
Key Responsibilities
- Own DFYNE’s global social strategy, ensuring consistency, creativity, and cultural relevance.
- Lead content calendars, storytelling frameworks, and platform-specific content plans.
- Build a thriving, loyal global community through meaningful interactions and creator partnerships.
- Use insights to optimise content, measure impact, and drive continuous improvement.
- Partner with creators, athletes, ambassadors, and internal talent to amplify reach.
- Ensure tone, visuals, and messaging reflect DFYNE’s identity and values.
- Lead social execution for launches, events, partnerships, and brand moments.
- Keep DFYNE ahead of cultural shifts, platform changes, and emerging formats.
Experience Needed
- Senior social leadership experience in high-growth brands, ideally in fitness, lifestyle, fashion, or consumer brands.
- Proven track record of scaling social channels to significant global reach.
- Demonstrated success in community building, viral content, and brand storytelling.
- Experience working with global audiences and culturally diverse communities.
- Strong understanding of paid social, organic growth, and performance optimisation.
Skills
- Platform expertise
- Crisis and reputation management
- Storytelling and copywriting
- Project and campaign management
So, what’s in it for you? If you’ve made it this far down without being put off, brilliant, I’d love to hear from you. Besides a work family and a great place to work, you’ll have an opportunity to grow with the company, be a part of the journey, and have a vital input into helping continue the crazy growth we’ve already seen. You’ll be part of a high challenge, high reward culture.
Head of Social Media employer: Centre d'Estudis Demogràfics
At DFYNE, we pride ourselves on being a dynamic and innovative employer that values creativity and community engagement. As the Head of Social Media, you'll thrive in a fast-paced environment where your ideas can shape our global brand presence, while enjoying opportunities for personal and professional growth within a supportive work culture. Join us to be part of a passionate team that celebrates bold thinking and drives meaningful connections with our audience.
Contact Details:
Centre d'Estudis Demogràfics Recruitment Team
