At a Glance
- Tasks: Lead a dynamic sales team to drive revenue growth across 34 hotels.
- Company: Village Hotels, where hospitality meets personality and innovation.
- Benefits: Competitive salary, hybrid working, wellness programmes, and discounts on hotel stays.
- Other info: Join a culture that values ownership, integrity, and personal development.
- Why this job: Make a real impact in a vibrant environment with genuine connections.
- Qualifications: Proven leadership experience and expertise in Salesforce required.
The predicted salary is between 66150 - 80850 £ per year.
The Leadership Brief: Your Commercial Remit
We are building something genuinely special with our commercial strategy at Village. As our Head of Sales Operations, you are not just managing a team; you are the commercial engine driving our revenue growth across the entire group of 34 Hotels. Working a hybrid model with a minimum of three days at our Warrington Head Office, you will take absolute ownership of a large, strong team, instilling a hungry, high performing sales culture across our Groups, Meetings, Sports, and Weddings desks.
Why Village? At Village, we do hospitality a little differently. We are all about personality, genuine connections, and creating lively spaces for our guests to work, eat, relax, and play. With 34 hotels (and more opening soon), an extensive health and fitness club, and Starbucks all under one roof, our unique concept makes us number one in revenue across our markets. We back our leaders to be themselves, take true ownership, and drive their departments like their own business. Previous senior leadership experience is essential, but your attitude, commercial curiosity, and energy matter just as much.
How the Village Thrives
- We Can & We Do: We show up to make a genuine difference and do fantastic work every day, with purpose.
- We Will: Treat each other with respect and dignity. No ego, no drama. We try our best and look out for each other.
- We Care: We care about our impact on guests, the community, and each other.
Your Strategic Mandate: What You Will Actually Own
This is a highly commercial, pivotal role requiring sharp judgement, incredible people leadership, and a relentlessly data led mindset. Reporting directly to the Group Director of Sales, we trust you to handle:
- The Revenue Strategy: Defining and leading the commercial approach for our central sales desks. You will balance revenue growth with service levels, setting intelligent pricing strategies, and building the performance dashboards that drive clear, proactive decision making.
- The People Leadership: Inspiring and developing a team of around 60 colleagues, including five direct management reports. You will embed a culture of absolute sales excellence, coaching your managers and acting as a senior mentor across the wider commercial function to build true capability and succession.
- The Systems & Data: Acting as the ultimate product owner for our core sales systems, including Salesforce and iVvy. You will champion continuous improvement, strip away manual processes, and use automation to drive productivity and a frictionless customer journey across every workflow.
- The Commercial Influence: Operating seamlessly across a complex matrix structure. You will partner with the National Sales Team, General Managers, and Hotel Operations to influence stakeholders, align our goals, and negotiate high value group opportunities.
How We Succeed Together
We do not micromanage our leaders. We believe in Ownership & Integrity, giving you the autonomy to build your strategy, challenge the status quo, and lead your teams to success. You will have a real voice, genuine influence, and the backing of a business that is completely focused on growth.
Selling Our Benefits
- The Financials: A highly competitive senior salary with a comprehensive leadership benefits package and the flexibility of hybrid working from our Warrington Head Office.
- Health & Wellbeing: Complimentary full leisure club membership for you and a friend (worth £1500 annually), a monthly well-being programme, and an Employee Assistance Programme.
- Hotel Stays: Discounted stays from £20 based on two sharing, plus a Holiday Purchase scheme.
- Food & Drink: 50% discount on Food and Drink purchased on or off shift at any Village Hotel.
- Financial & Extras: Financial wellbeing support via Wagestream, High Street discounts, an Electric car salary sacrifice scheme, and your birthday off guaranteed.
Think You Have Got the Right Energy?
We are looking for a true talent developer and performance manager with a proven track record in fast paced, multi channel environments. If you are commercially curious, know Salesforce inside out, and have the resilience to translate a strategic vision into measurable outcomes, we want to hear from you. Bring your personality, your commercial drive, and your ambition. Hit apply, tell us why you are the leader to drive our sales operations, and let's see if our energies align.
Director of Sales in Warrington employer: Central Team
At Village, we pride ourselves on fostering a vibrant and inclusive work culture that empowers our employees to be their authentic selves while driving meaningful change. As a Regional HR Business Partner, you will enjoy a unique blend of autonomy and support, with opportunities for professional growth through funded qualifications and engaging training programmes. With benefits like complimentary leisure club membership, discounted hotel stays, and a strong commitment to employee wellbeing, Village is an exceptional employer for those looking to make a genuine impact in the hospitality industry.
StudySmarter Expert Advice🤫
We think this is how you could land Director of Sales in Warrington
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Director of Sales at Central Team, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Central Team. Tailor your message to explain why you’re drawn to them and how you can contribute as a Director of Sales. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Director of Sales in Warrington
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Central Team:When writing your cover letter, make sure to tailor your message specifically for Central Team. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Central Team
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Central Team that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Central Team that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Central Team’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
