At a Glance
- Tasks: Manage and optimise paid social campaigns across various platforms for diverse clients.
- Company: Join a dynamic digital marketing agency in Newcastle with a collaborative culture.
- Benefits: Clear career progression, ongoing training, and a supportive team environment.
- Other info: Work with a mix of regional and international brands in a growing team.
- Why this job: Make an impact with exciting brands while advancing your digital marketing career.
- Qualifications: Around 2 years' experience in paid social and strong analytical skills.
The predicted salary is between 27000 - 33000 £ per year.
Are you passionate about paid social media and ready to take the next step in your digital marketing career?
We're looking for a Paid Social Account Executive to join a growing full-service digital agency in Newcastle.
This is an excellent opportunity for a talented paid social specialist with around 2 years' experience managing campaigns and client relationships across a variety of sectors, including e Commerce and B2B lead generation.
Working alongside an experienced performance marketing team, you'll take ownership of client accounts, execute high-performing paid social campaigns, and provide strategic insights that drive measurable results.
The Role
As a Paid Social Account Executive, you'll be responsible for planning, launching, optimising, and reporting on paid social campaigns across multiple platforms.
You'll manage your own portfolio of clients, ensuring campaigns are delivered on time, within budget, and against agreed performance objectives.
Key Responsibilities
- Manage a portfolio of client accounts across e Commerce and B2B sectors.
• Plan, execute, and optimise paid social campaigns across
- Meta (Facebook & Instagram)
- Tik Tok
- Linked In
- Snapchat
- Monitor campaign performance, budget pacing, ROI, ROAS, CPL and other key metrics.
- Make data-driven recommendations to improve campaign effectiveness and maximise results.
- Develop audience targeting, retargeting, and prospecting strategies.
- Conduct A/B testing of creatives, audiences, and campaign structures.
- Generate weekly, monthly, and quarterly performance reports with actionable insights.
- Present campaign results and recommendations to clients in a clear and engaging manner.
- Work closely with creative, content, SEO, and account management teams to deliver integrated campaigns.
- Stay up to date with platform developments, industry trends, and emerging paid social opportunities.
About You
- Approximately 2 years' experience in a Paid Social role.
- Experience managing your own client portfolio within an agency environment.
- Strong understanding of paid social advertising platforms, including Meta, Tik Tok, Linked In, Snapchat, Pinterest, and Reddit.
- Experience delivering campaigns for e Commerce and/or B2B lead generation clients.
- Comfortable managing campaign budgets and monitoring performance against KPIs.
- Strong analytical skills with the ability to translate data into actionable recommendations.
- Experience creating and presenting performance reports to clients.
- Excellent communication and client relationship management skills.
- Highly organised with strong attention to detail.
- Google Analytics (GA4) knowledge would be advantageous.
What's on Offer?
- Join a highly regarded full-service digital marketing agency.
- Work with an exciting mix of regional, national, and international brands.
- Clear progression opportunities within a growing performance marketing team.
- Ongoing training and professional development.
- Collaborative and supportive agency culture.
- #J-18808-Ljbffr
Paid Social Account Executive in Newcastle upon Tyne employer: Central Employment
Central Employment is an excellent employer that fosters a collaborative and innovative work culture in Teesside, where employees are encouraged to develop their skills and grow within the company. With a focus on employee satisfaction and professional development, you will have access to tailored training opportunities and the chance to work with diverse clients, making your role both meaningful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Account Executive in Newcastle upon Tyne
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Central Employment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Central Employment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Central Employment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Central Employment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Social Account Executive in Newcastle upon Tyne
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Central Employment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Central Employment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Central Employment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Central Employment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Central Employment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Central Employment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
