At a Glance
- Tasks: Plan and execute engaging email campaigns to drive growth for a scaling eCommerce brand.
- Company: Join a dynamic eCommerce retail brand focused on innovation and customer engagement.
- Benefits: Flexible working hours, competitive pay, and opportunities for professional development.
- Other info: Work independently in a fast-paced environment with great potential for career advancement.
- Why this job: Make a real impact by turning email marketing into a powerful growth channel.
- Qualifications: Experience with Klaviyo and a strong understanding of eCommerce customer journeys.
The predicted salary is between 30000 - 40000 € per year.
We're looking for a Klaviyo-focused email marketing specialist to take ownership of my clients' email programme and turn it into a meaningful growth channel for a scaling eCommerce Retail brand.
What You'll Be Responsible:
- Plan, build and execute weekly email campaigns
- Create engaging, on-brand content (promotions, launches, storytelling)
- Manage campaign scheduling and performance
- Build and optimise key flows:
- Welcome series
- Abandoned cart
- Post-purchase
- Winback / re-engagement
- Improve flow performance through testing and iteration
- Segment audiences based on behaviour, purchase history, and engagement
- Deliver targeted campaigns to improve conversion and repeat purchase rates
- Track key KPIs (open rate, click rate, conversion, revenue)
- Run A/B testing on subject lines, content, timing, and offers
- Provide clear, actionable insights on what's working
- Identify opportunities to increase repeat purchase and customer lifetime value
- Build systems that turn one-off customers into long-term brand advocates
Essential experience:
- Proven experience managing Klaviyo for eCommerce brands
- Strong understanding of Shopify customer lifecycle
- Demonstrable results (e.g. revenue growth, flow optimisation, retention improvements)
- Comfortable working independently and taking ownership
Highly Desirable:
- Experience with Shopify content/blog ecosystem
- Strong email copywriting skills (conversion + brand tone)
- Understanding of subscription or reorder-driven businesses
- Basic HTML/email design confidence
Email Marketing Specialist in York employer: Central Employment Agency (North East) Limited
Join a dynamic and innovative eCommerce retail brand as an Email Marketing Specialist, where you'll have the opportunity to shape and elevate our email marketing strategy. We pride ourselves on fostering a collaborative work culture that encourages creativity and personal growth, offering ongoing training and development opportunities to help you excel in your role. Located in a vibrant area, we provide a supportive environment that values your contributions and rewards your efforts with competitive benefits and a focus on work-life balance.
Contact Detail:
Central Employment Agency (North East) Limited Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Email Marketing Specialist in York
✨Tip Number 1
Network like a pro! Reach out to people in the eCommerce and email marketing space. Use LinkedIn to connect with industry professionals, join relevant groups, and engage in discussions. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email campaigns, A/B tests, and any Klaviyo projects you've worked on. This will give potential employers a taste of what you can do and set you apart from the competition.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of email marketing metrics and strategies. Be ready to discuss how you've improved open rates, click rates, and conversions in past roles. Confidence is key, so practice makes perfect!
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are genuinely interested in joining our team. Tailor your application to highlight your Klaviyo experience and how you can help us grow our clients' email programmes.
We think you need these skills to ace Email Marketing Specialist in York
Some tips for your application 🫡
Show Off Your Klaviyo Skills:Make sure to highlight your experience with Klaviyo in your application. We want to see how you've used it to drive results for eCommerce brands, so share specific examples of campaigns you've managed and the impact they had.
Craft Engaging Content:Since you'll be creating on-brand content, include samples of your email copy or campaigns in your application. We love seeing creativity and how you can tell a story that resonates with customers!
Data-Driven Insights Matter:Don't forget to mention your experience with tracking KPIs and A/B testing. We’re all about optimising performance, so share how you've used data to improve open rates, click rates, and conversions in your previous roles.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Central Employment Agency (North East) Limited
✨Know Your Klaviyo Inside Out
Make sure you’re well-versed in Klaviyo’s features and functionalities. Brush up on how to create and optimise flows, as well as how to segment audiences effectively. Being able to discuss specific campaigns you've managed will show your expertise.
✨Showcase Your Success Stories
Prepare to share concrete examples of how you've driven revenue growth or improved retention rates in previous roles. Use metrics to back up your claims, like open rates and conversion rates, to demonstrate your impact.
✨Be Ready to Discuss A/B Testing
Since A/B testing is crucial for optimising email campaigns, be prepared to talk about your experience with it. Discuss what you tested, the results, and how you used those insights to improve future campaigns.
✨Understand the Brand's Voice
Before the interview, take some time to familiarise yourself with the brand’s tone and style. Think about how you can align your email copywriting skills with their voice, and be ready to suggest ideas for engaging content that fits their brand.