At a Glance
- Tasks: Manage and optimise Google and Microsoft Ads campaigns for diverse clients.
- Company: Join a growing Performance Marketing Agency based in Newcastle.
- Benefits: Enjoy a competitive salary, training opportunities, and flexible working arrangements.
- Why this job: Be part of a dynamic team driving impactful marketing strategies and client success.
- Qualifications: 2-3 years of PPC experience with a strong background in Google Ads and campaign management.
- Other info: Work three days a week in the vibrant city of Newcastle.
The predicted salary is between 24000 - 42000 Β£ per year.
Central Employment are working with a leading Performance Marketing Agency in Newcastle, as they look to expand there Paid Media team. They have a new opportunity for a PPC Account Manager, to manage and scale a range of client accounts, ranging from Retail, Finance, Tech and M&E.
Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application.
The PPC Account Manager role:
- You will be responsible for the paid (Google and Microsoft Ads) elements of a portfolio of clients\β integrated, multi-channel campaigns.
- You will have a passion for paid advertising and will draw on all appropriate options to drive leads, sales, visits and subscriptions for a broad range of clients.
- Take end-to-end responsibility for Google Ads campaigns, from initial setup and strategy development to ongoing optimisation and reporting.
- Manage paid advertising strategies for a variety of clients across retail, blue-chip companies, and niche industries.
- Analyse performance data to identify trends and opportunities, producing actionable insights to inform campaign strategy and support business development efforts.
- Monitor account performance daily, restructuring campaigns where necessary to improve key performance metrics.
- Successfully onboard new accounts, develop tailored strategies based on client objectives and collaborate with internal teams, including designers, developers, and SEO professionals, to align efforts across campaigns.
- Stay ahead of industry trends, testing new ad formats and technologies to maximise client success and satisfaction.
Essential experience and skills:
You will have a proven successful track record of managing and developing:
- Strong experience with multi-channel advertising strategies across Google, Meta, and other platforms, circa 3+ yrs
- Operated within a Performance Marketing/Digital agency setting
- Knowledge of feed optimisation for shopping campaigns.
- Proficiency in tracking and reporting using Google Ads
- Exceptional written and verbal communication skills in English. xiskglj
- Ability to configure and manage pixel tracking for enhanced tracking and engagement
- Strong presentation and communication skills, contributing effectively to client calls and meetings.
PPC Account Manager employer: Central Employment Agency (North East) Limited
Contact Detail:
Central Employment Agency (North East) Limited Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land PPC Account Manager
β¨Tip Number 1
Familiarise yourself with the latest trends and updates in Google Ads and Microsoft Ads. Being knowledgeable about recent changes can give you an edge during interviews, showing your passion and commitment to staying current in the PPC landscape.
β¨Tip Number 2
Network with professionals in the PPC industry, especially those who work at agencies. Attend local marketing events or webinars to connect with potential colleagues and learn more about the agency's culture and expectations.
β¨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics and outcomes that demonstrate your ability to optimise campaigns effectively, as this will highlight your hands-on experience and results-driven approach.
β¨Tip Number 4
Showcase your analytical skills by discussing how you evaluate campaign performance. Be prepared to explain your process for identifying issues and opportunities, as well as how you implement changes to improve results.
We think you need these skills to ace PPC Account Manager
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights your experience with Google Ads and Microsoft Ads. Include specific examples of successful campaigns you've managed, focusing on metrics that demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your passion for PPC and performance marketing. Mention how your skills align with the job requirements and provide examples of how you've optimised campaigns in the past.
Showcase Data-Driven Results: When detailing your experience, focus on data-driven results. Use numbers to illustrate how your strategies have led to increased leads, sales, or subscriptions for previous clients.
Highlight Collaboration Skills: Since the role involves working with software development teams and marketing specialists, emphasise your ability to collaborate effectively. Share examples of successful teamwork in previous roles.
How to prepare for a job interview at Central Employment Agency (North East) Limited
β¨Showcase Your PPC Knowledge
Make sure to brush up on your knowledge of Google Ads and Microsoft Ads. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved. This will demonstrate your expertise and passion for paid advertising.
β¨Prepare for Technical Questions
Expect questions about campaign optimisation, account structures, and performance evaluation. Familiarise yourself with common metrics and tools used in PPC management, as well as any recent updates or features in Google Ads and Microsoft Ads that could impact campaign performance.
β¨Demonstrate Data-Driven Decision Making
Since the role is data-focused, be ready to explain how you've used data to inform your PPC strategies. Discuss how you've monitored account performance, identified opportunities for improvement, and implemented changes based on analytics.
β¨Collaborative Mindset
Highlight your experience working with cross-functional teams, such as software developers and marketing specialists. Share examples of how collaboration has led to successful campaign outcomes, as this role involves working closely with various departments.