At a Glance
- Tasks: Own and optimise email marketing campaigns for a growing eCommerce brand.
- Company: Dynamic eCommerce retail brand focused on growth and innovation.
- Benefits: Flexible working hours, competitive pay, and opportunities for professional development.
- Other info: Join a creative team where your ideas can shine and drive success.
- Why this job: Make a real impact by turning emails into powerful growth channels.
- Qualifications: Experience with Klaviyo and a strong grasp of the Shopify customer lifecycle.
The predicted salary is between 35000 - 45000 £ per year.
We're looking for a Klaviyo-focused email marketing specialist to take ownership of my clients' email programme and turn it into a meaningful growth channel for a scaling eCommerce Retail brand.
What You'll Be Responsible:
- Plan, build and execute weekly email campaigns
- Create engaging, on-brand content (promotions, launches, storytelling)
- Manage campaign scheduling and performance
- Build and optimise key flows:
- Welcome series
- Abandoned cart
- Post-purchase
- Winback / re-engagement
- Improve flow performance through testing and iteration
- Segment audiences based on behaviour, purchase history, and engagement
- Deliver targeted campaigns to improve conversion and repeat purchase rates
- Track key KPIs (open rate, click rate, conversion, revenue)
- Run A/B testing on subject lines, content, timing, and offers
- Provide clear, actionable insights on what's working
- Identify opportunities to increase repeat purchase and customer lifetime value
- Build systems that turn one-off customers into long-term brand advocates
Essential experience:
- Proven experience managing Klaviyo for eCommerce brands
- Strong understanding of Shopify customer lifecycle
- Demonstrable results (e.g. revenue growth, flow optimisation, retention improvements)
- Comfortable working independently and taking ownership
Highly Desirable:
- Experience with Shopify content/blog ecosystem
- Strong email copywriting skills (conversion + brand tone)
- Understanding of subscription or reorder-driven businesses
- Basic HTML/email design confidence
Project Marketing Specialist in Northallerton employer: Central Employment Agency (North East) Limited
Join a dynamic and innovative eCommerce retail brand as a Project Marketing Specialist, where you'll have the opportunity to shape and elevate our email marketing strategy. We pride ourselves on fostering a collaborative work culture that encourages creativity and personal growth, offering tailored development opportunities to help you thrive in your career. Located in a vibrant area, we provide a supportive environment that values your contributions and rewards your efforts with competitive benefits and a focus on work-life balance.
Contact Details:
Central Employment Agency (North East) Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Project Marketing Specialist in Northallerton
✨Tip Number 1
Get your networking game on! Reach out to people in the eCommerce and email marketing space. Join relevant groups on LinkedIn or Facebook, and don’t be shy about sliding into DMs. You never know who might have a lead on that perfect Project Marketing Specialist role!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email campaigns, especially those using Klaviyo. If you can demonstrate how you've improved open rates or conversion rates, you'll stand out from the crowd. Remember, numbers speak louder than words!
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Shopify and customer lifecycle management. Be ready to discuss specific strategies you've used to optimise flows and increase retention. We want to see that you can take ownership and drive results!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged. So, get your application in and let’s make some email magic happen together!
We think you need these skills to ace Project Marketing Specialist in Northallerton
Some tips for your application 🫡
Show Off Your Klaviyo Skills:Make sure to highlight your experience with Klaviyo in your application. We want to see how you've used it to drive results in previous roles, so don’t hold back on the details!
Be Creative with Content:Since you'll be creating engaging content, share examples of your best work. Whether it's promotions or storytelling, we love seeing how you can bring a brand to life through email.
Data-Driven Insights Matter:We’re all about tracking KPIs, so include any metrics that showcase your success. Talk about how you've improved open rates or conversion rates in past campaigns – numbers speak volumes!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Central Employment Agency (North East) Limited
✨Know Your Klaviyo Inside Out
Make sure you brush up on your Klaviyo knowledge before the interview. Be ready to discuss specific campaigns you've managed, how you optimised flows, and the results you achieved. This will show that you not only understand the platform but can also leverage it for growth.
✨Showcase Your Email Copywriting Skills
Prepare examples of your email copy that have driven engagement and conversions. Highlight your ability to create on-brand content that resonates with audiences. If you can, bring along a portfolio or case studies that demonstrate your success in crafting compelling emails.
✨Be Ready to Discuss Metrics
Familiarise yourself with key performance indicators like open rates, click rates, and conversion rates. Be prepared to talk about how you've tracked these metrics in the past and what insights you've drawn from them to improve campaign performance.
✨Demonstrate Your Problem-Solving Skills
Think of examples where you've identified issues in email campaigns and how you resolved them. Whether it's improving flow performance through A/B testing or segmenting audiences effectively, showing your analytical skills will impress potential employers.
