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- Tasks: Manage and optimise PPC campaigns to drive profitable growth for a leading eCommerce brand.
- Company: Join a dynamic UK-based eCommerce brand with global ambitions.
- Benefits: Competitive salary, benefits, and opportunities for professional growth.
- Why this job: Take ownership of impactful PPC strategies and collaborate with creative teams.
- Qualifications: 3-5 years experience in managing complex eCommerce PPC accounts.
- Other info: Exciting chance to expand into new European markets.
The predicted salary is between 32000 - 40000 £ per year.
Central Employment are working with a leading UK and soon to be global eCommerce brand, a specialist manufacturer and distributor in their sector. They have a new and key in-house role, hiring a talented PPC Manager. Full time onsite role £38,000-£40,000 DOE + benefits.
You will be managing large, complex paid accounts. You will work closely with their dedicated in-house Marketing and Creative teams to ensure the creative, copy, and landing pages support high-performing campaigns. You will take full ownership of their paid Google & Microsoft advertising strategy and performance, ensuring every click drives profitable growth and aligns with wider commercial goals.
Key responsibilities of the PPC Manager:- Take full ownership of the companies Paid Search accounts, ensuring consistent performance and profitability.
- Manage and optimise PPC campaigns across the UK.
- Conduct continuous analysis informing strategy, ROAS targets, product positioning, and promotional activity.
- Lead the creation, testing, and refinement of ad copy, extensions, and creative briefs, collaborating with in-house content and design teams.
- Plan and manage UK PPC campaigns as we expand our eCommerce footprint into new European countries.
- Continuously monitor performance, delivering actionable insights and reports on ROAS, CPA, and profitability across categories.
- Conduct testing on ads, landing pages, and audience targeting to continually improve campaign efficiency.
- With UX in mind, ensure all campaigns run on PPC direct to an effective page that will generate results.
- Circa 3-5 years (agency or in-house), managing complex eCommerce accounts.
- Deep technical knowledge of Google, Microsoft/Bing, Search and Shopping Ads.
- A proactive obsession with applications in all aspects of your day-to-day, especially PPC execution.
- Feed management and conversion tracking setup.
- Strong commercial mindset — you understand product margins, ROAS, and profitability, not just traffic metrics.
- Experience managing budgets of circa £30k with a track record of scaling profitably.
- Strategic, analytical, data-driven, detail-oriented, and inquisitive.
PPC Manager in Bolton employer: Central Employment Agency (North East) Limited
Contact Detail:
Central Employment Agency (North East) Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Manager in Bolton
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies of your past PPC campaigns. This will give potential employers a clear view of what you can bring to the table and how you can drive results.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Google and Microsoft Ads. Be ready to discuss your strategies, successes, and how you’ve optimised campaigns in the past. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! We’re always looking for talented individuals like you. Plus, it’s a great way to ensure your application gets seen by the right people.
We think you need these skills to ace PPC Manager in Bolton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the PPC Manager role. Highlight your experience with managing complex eCommerce accounts and any specific achievements in PPC campaigns. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about PPC and how you can contribute to our team. Be sure to mention your understanding of ROAS and profitability, as these are key for us.
Showcase Your Analytical Skills: Since this role is all about data-driven decisions, make sure to include examples of how you've used analytics to optimise campaigns in the past. We love seeing candidates who can turn numbers into actionable insights!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing applications come through our own channels!
How to prepare for a job interview at Central Employment Agency (North East) Limited
✨Know Your Numbers
Before the interview, brush up on your understanding of key metrics like ROAS, CPA, and profitability. Be ready to discuss how you've used these metrics in past campaigns to drive results. This shows you’re not just about traffic but understand the financial side of PPC.
✨Showcase Your Creativity
Prepare examples of ad copy and creative briefs you've developed. Discuss how you collaborated with design teams to create high-performing ads. This will demonstrate your ability to work cross-functionally and your knack for creating compelling content that drives clicks.
✨Be Ready to Analyse
Expect questions about how you conduct continuous analysis of PPC campaigns. Have specific examples ready where your insights led to improved performance. This will highlight your analytical skills and your proactive approach to optimising campaigns.
✨Understand Their Business
Research the company’s eCommerce footprint and their expansion plans. Be prepared to discuss how you would tailor PPC strategies for new markets. This shows you’re not only interested in the role but also invested in the company's growth and success.
