At a Glance
- Tasks: Plan and execute engaging email campaigns to drive growth for a scaling eCommerce brand.
- Company: Join a dynamic eCommerce retail brand focused on innovation and customer engagement.
- Benefits: Flexible working hours, competitive pay, and opportunities for professional development.
- Other info: Work independently in a fast-paced environment with great potential for career advancement.
- Why this job: Make a real impact by turning email marketing into a powerful growth channel.
- Qualifications: Experience with Klaviyo and a strong understanding of the Shopify customer lifecycle.
The predicted salary is between 35000 - 45000 £ per year.
We're looking for a Klaviyo-focused email marketing specialist to take ownership of my clients' email programme and turn it into a meaningful growth channel for a scaling eCommerce Retail brand.
What You'll Be Responsible:
- Plan, build and execute weekly email campaigns
- Create engaging, on-brand content (promotions, launches, storytelling)
- Manage campaign scheduling and performance
- Build and optimise key flows: Welcome series, Abandoned cart, Post-purchase, Winback / re-engagement
- Improve flow performance through testing and iteration
- Segment audiences based on behaviour, purchase history, and engagement
- Deliver targeted campaigns to improve conversion and repeat purchase rates
- Track key KPIs (open rate, click rate, conversion, revenue)
- Run A/B testing on subject lines, content, timing, and offers
- Provide clear, actionable insights on what's working
- Identify opportunities to increase repeat purchase and customer lifetime value
- Build systems that turn one-off customers into long-term brand advocates
Essential experience:
- Proven experience managing Klaviyo for eCommerce brands
- Strong understanding of Shopify customer lifecycle
- Demonstrable results (e.g. revenue growth, flow optimisation, retention improvements)
- Comfortable working independently and taking ownership
Highly Desirable:
- Experience with Shopify content/blog ecosystem
- Strong email copywriting skills (conversion & brand tone)
- Understanding of subscription or reorder-driven businesses
- Basic HTML/email design confidence
Locations
Email Marketing Specialist in Northallerton, Yorkshire employer: Central Employment Agency Limited
Join a dynamic and innovative eCommerce retail brand as an Email Marketing Specialist, where you'll have the opportunity to shape and elevate our email marketing strategy. We pride ourselves on fostering a collaborative work culture that encourages creativity and personal growth, offering ongoing training and development opportunities to help you excel in your role. Located in a vibrant area, our team enjoys a flexible work environment and the chance to make a significant impact on customer engagement and brand loyalty.
Contact Details:
Central Employment Agency Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Email Marketing Specialist in Northallerton, Yorkshire
✨Tip Number 1
Network like a pro! Reach out to your connections in the eCommerce space and let them know you're on the hunt for an Email Marketing Specialist role. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email campaigns, especially those using Klaviyo. This will give potential employers a taste of what you can do and how you can drive growth for their brand.
✨Tip Number 3
Prepare for interviews by brushing up on key metrics like open rates and conversion rates. Be ready to discuss how you've improved these in past roles, and come armed with ideas on how you can optimise their email flows.
✨Tip Number 4
Don't forget to apply through our website! We’ve got loads of opportunities that could be perfect for you. Plus, it’s a great way to get noticed by hiring managers who are looking for talent just like yours.
We think you need these skills to ace Email Marketing Specialist in Northallerton, Yorkshire
Some tips for your application 🫡
Show Off Your Klaviyo Skills:Make sure to highlight your experience with Klaviyo in your application. We want to see how you've used it to drive results for eCommerce brands, so share specific examples of campaigns you've managed and the impact they had.
Craft Engaging Content:Since you'll be creating on-brand content, give us a taste of your email copywriting skills. Include snippets or links to previous campaigns that showcase your ability to engage audiences and drive conversions.
Data-Driven Insights Matter:We love numbers! In your application, mention any key performance indicators (KPIs) you've tracked and how you've used data to optimise campaigns. This shows us you're not just creative but also analytical.
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Central Employment Agency Limited
✨Know Your Klaviyo Inside Out
Make sure you brush up on your Klaviyo skills before the interview. Be ready to discuss specific campaigns you've managed, how you optimised flows, and the results you achieved. This will show that you not only know the platform but can also leverage it for growth.
✨Showcase Your Email Copywriting Skills
Prepare examples of your email copy that have driven engagement and conversions. Highlight how you tailored content to fit brand tone and audience segments. This will demonstrate your ability to create compelling content that resonates with customers.
✨Be Data-Driven
Familiarise yourself with key performance indicators like open rates, click rates, and conversion rates. Be ready to discuss how you've used data to inform your strategies and improve campaign performance. This shows you're not just creative but also analytical.
✨Understand the Customer Journey
Get a good grasp of the Shopify customer lifecycle and how email marketing fits into it. Be prepared to talk about how you would segment audiences based on behaviour and purchase history to deliver targeted campaigns. This will highlight your strategic thinking and understanding of eCommerce.
