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- Tasks: Manage and optimise paid media campaigns across Google Ads, Meta Ads, and Reddit Ads.
- Company: Join a respected EdTech solutions provider in Tyne & Wear.
- Benefits: Flexible part-time hours, competitive pay, and opportunities for growth.
- Why this job: Make an impact in digital marketing while enhancing your skills in a dynamic environment.
- Qualifications: Experience in PPC, paid social, or SEO; strong analytical and writing skills.
- Other info: Collaborative team culture with a focus on innovation and learning.
The predicted salary is between 13 - 16 £ per hour.
Central Employment Marketing & Digital division are hiring a part time (3 days a week) Performance Marketing Specialist, joining an established and respected EdTech solutions provider based in Tyne & Wear.
You will take strategic ownership of paid media campaigns across Google Ads, Meta Ads and Reddit Ads, alongside contributing to our SEO strategy through technical audits, on-page optimisation and performance analysis. This role requires hands-on experience managing multi-channel paid advertising, strong analytical skills and a solid understanding of SEO best practices. You will help strengthen their digital performance, support lead generation and enhance brand visibility across multiple platforms.
Key responsibilities:- Manage and optimise PPC campaigns across Google Ads, including Search, Display and Performance Max.
- Carry out keyword research and refine targeting and bidding.
- Test and improve ad copy and landing pages.
- Monitor budgets and ensure campaigns deliver strong performance.
- Build and manage campaigns in Meta Ads Manager across Facebook and Instagram.
- Use retargeting and lookalike audiences to support campaign goals.
- Run A/B tests to improve creative and messaging.
- Manage paid activity on Reddit Ads and other social platforms when needed.
- Support the delivery of SEO activity in line with organisational priorities.
- Carry out technical audits and highlight issues that need fixing.
- Improve on-page elements such as metadata and internal links.
- Help with keyword planning and competitor checks.
- Build dashboards and reports in GA4 and Looker Studio.
- Track conversions and monitor how users interact with our digital channels.
- Review performance data to spot opportunities or issues.
- Share insights with the wider team in a clear and practical way.
- Experience in PPC, paid social or SEO in a digital marketing role.
- Confident using Google Ads and Meta Ads Manager.
- Familiar with Reddit Ads or open to learning it quickly.
- Good understanding of SEO and website optimisation.
- Able to use GA4, Looker Studio and Tag Manager.
- Comfortable working with data and drawing meaningful insights.
- Strong writing skills and attention to detail.
- Able to manage several projects at once in a busy environment.
- Clear communicator and positive team player.
Locations
Part time Performance Marketing Specialist in Gateshead, North East employer: Central Employment Agency Limited
Contact Detail:
Central Employment Agency Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Part time Performance Marketing Specialist in Gateshead, North East
✨Tip Number 1
Network like a pro! Reach out to your connections in the EdTech space and let them know you're on the lookout for opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PPC campaigns, SEO projects, and any data analysis you've done. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Google Ads, Meta Ads, and SEO best practices. Be ready to discuss specific campaigns you've managed and the results you've achieved.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team.
We think you need these skills to ace Part time Performance Marketing Specialist in Gateshead, North East
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Performance Marketing Specialist role. Highlight your experience with PPC campaigns, SEO strategies, and any relevant tools like Google Ads and Meta Ads Manager. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your background makes you a great fit for our team. Don’t forget to mention specific achievements that demonstrate your analytical skills and campaign successes.
Showcase Your Analytical Skills: Since this role requires strong analytical skills, be sure to include examples of how you've used data to drive decisions in past roles. Whether it's improving ad performance or optimising SEO, we want to see how you’ve made an impact through analysis.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Central Employment Agency Limited
✨Know Your Platforms
Make sure you brush up on your knowledge of Google Ads, Meta Ads, and Reddit Ads. Be ready to discuss specific campaigns you've managed and the strategies you used. This shows you're not just familiar with the tools but can also leverage them effectively.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in past roles. Bring examples of how you've monitored budgets, tracked conversions, and improved campaign performance. This will demonstrate your ability to analyse and optimise effectively.
✨SEO Savvy is Key
Since this role involves SEO, be prepared to discuss your experience with technical audits and on-page optimisation. Share specific examples of how you've improved website performance and visibility, as this will highlight your understanding of best practices.
✨Communicate Clearly
Practice explaining complex concepts in a straightforward way. You might need to share insights with the team, so being a clear communicator is essential. Think about how you can convey your ideas simply and effectively during the interview.