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- Tasks: Lead exciting Digital PR campaigns and engage with clients to deliver impactful results.
- Company: Join a dynamic agency focused on innovative digital strategies.
- Benefits: Competitive salary, flexible hours, and opportunities for professional growth.
- Why this job: Make your mark in the world of Digital PR and work with diverse clients.
- Qualifications: Experience in Digital PR and strong client management skills required.
- Other info: Collaborative environment with a focus on creativity and data-driven strategies.
The predicted salary is between 35000 - 45000 £ per year.
UK-based applicants only. Please only apply if you currently live and have the right to work in the UK.
Working hours: 35 hours per week
Salary: DOE
We are looking for a Digital PR Manager to join our team. This role would suit someone with experience in Digital PR (ideally within an agency environment) who has strong client management skills and a proven track record of delivering successful campaigns across newsjacking, thought leadership and data-led campaigns. You will work end-to-end across campaigns for multiple clients, from strategy and ideation through to production and outreach.
As this is a heavily client-facing role, you will not only produce high-quality campaign content but also monitor campaign performance, report on results and keep clients regularly updated on progress. The successful candidate will work across campaigns for clients in a variety of sectors, supporting activities such as FOI requests, analysing publicly available datasets, and identifying strong news angles within data trends. Alongside overseeing data-led campaigns, you will also take ownership of reactive PR opportunities, participating in regular reactive briefings to identify, produce and outreach timely content to secure media coverage.
Key Responsibilities
- Lead on key client accounts, including regular client calls and communication
- Report on campaign performance, sharing wins, insights and updates with clients
- Work towards meeting and exceeding client KPIs
- Support and lead outreach activity across proactive, reactive, thought leadership and data-led campaigns
- Contribute to team brainstorms and ideation sessions across multiple clients
- Develop creative campaign ideas supported by robust, well-researched methodologies
- Conduct data analysis to identify story angles and opportunities for media coverage (FOI requests, analysing publicly available datasets, consumer research insights)
- Write compelling press releases, email pitches and campaign landing page copy that translate data into newsworthy content
- Identify reactive PR opportunities by monitoring news, trends and social media
- Research, build and manage targeted media lists relevant to campaign goals and audiences
Key Skills & Experience
- Strong client management skills – this is a client-facing role
- Proven experience securing high quality links and coverage across national, lifestyle and digital media
- Excellent written communication skills and strong English language ability
- Strong analytical skills and confidence working with data
- Strong organisational skills and the ability to manage competing deadlines
- Experience using Microsoft Word and Excel (advanced Excel skills are desirable but not essential)
- Previous experience in a Digital PR role is essential
- Strong Digital PR skillset, including experience with newsjacking, campaign work and thought leadership
- Good awareness of SEO and how Digital PR contributes to wider search performance
- Ability to build targeted media lists and identify relevant publications
- Comfortable presenting ideas and results to clients
- Line management experience is not essential but a bonus.
Digital PR Manager in Manchester employer: Cedarwood Digital
Contact Detail:
Cedarwood Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR Manager in Manchester
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that Digital PR Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. We want to see how you’ve nailed newsjacking and thought leadership in the past, so make sure it’s easy for potential employers to see your impact.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to client management and campaign performance. We suggest doing mock interviews with friends or using online resources to boost your confidence before the big day.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Digital PR Manager in Manchester
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital PR Manager role. Highlight your experience in digital PR, especially within an agency setting, and showcase your client management skills. We want to see how you can bring your unique flair to our team!
Showcase Your Campaign Successes: When detailing your past experiences, focus on specific campaigns you've led or contributed to. Share metrics and results that demonstrate your ability to deliver successful outcomes. We love numbers and stories that show how you’ve made an impact!
Be Clear and Concise: In your written application, clarity is key! Use straightforward language and avoid jargon where possible. We appreciate well-structured content that’s easy to read, so make sure your ideas flow logically and are easy to digest.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join the StudySmarter family!
How to prepare for a job interview at Cedarwood Digital
✨Know Your Digital PR Stuff
Make sure you brush up on your knowledge of digital PR, especially in areas like newsjacking and data-led campaigns. Be ready to discuss specific examples from your past work that showcase your skills and successes.
✨Client Management is Key
Since this role is heavily client-facing, prepare to demonstrate your client management skills. Think of scenarios where you've successfully communicated with clients, managed expectations, or turned around a challenging situation.
✨Showcase Your Analytical Skills
Be prepared to talk about how you've used data to inform your campaigns. Bring examples of how you've conducted analysis to identify story angles or measure campaign performance, as this will be crucial for the role.
✨Get Creative with Campaign Ideas
During the interview, don’t hesitate to share some creative campaign ideas you’ve thought of. This shows your proactive approach and ability to think outside the box, which is essential for a Digital PR Manager.