Product Manager - CRM (Salesforce)

Overview

The Product Manager – CRM UK role will be responsible for driving the strategic direction of our products, from conception to execution, working closely with cross-functional teams to define product vision, roadmap, and objectives, ensuring alignment with business goals and customer needs for our UK business.

Responsibilities

• Build strong relationships with both technical and non-technical teams such as Sales, Integrated Tech Services (ITS), Operations, Product & Purchase Management, and Finance teams to align objectives and priorities to deliver high-quality products
• Comfortable speaking, presenting, and demoing capabilities at all levels of an organization up to C-suite
• Define and track key performance indicators (KPIs) to measure the success of product initiatives against business objectives
• Comfortable with hypothesis-driven feature development
• Develop and articulate a clear product roadmap that aligns with company objectives and market trends
• Translate roadmap into actionable strategies to drive product growth and innovation
• Define and maintain journey maps to understand user journeys by persona
• Own and prioritize product backlog, ensuring alignment between stakeholders and technology
• Conduct market research and user interviews to identify customer requirements and validate product hypotheses
• Lead strategic vision for our CRM UK Implementation for release planning activities, including feature prioritization and coordination with agile teams to plan and execute Program Increments (PIs)
• Create and maintain Program Increment artifacts such as feature backlogs, WSJFs, Sprint Plans, and Release Notes
• Collaborate with architects, designers, and product owners to develop innovative and scalable solutions that meet customer needs and technical requirements

Qualifications

• Bachelor’s degree or equivalent experience required
• 3+ years of Product Management, Professional Services or Technology experience
• Proven track record of successfully managing products from concept to launch in a fast-paced environment
• Strong analytical and problem-solving skills, with the ability to prioritize and execute tasks effectively
• Excellent communication and presentation skills, with the ability to influence cross-functional teams and senior stakeholders
• Experience with Agile methodologies, including SAFe, Scrum, and Kanban
• Experience with Salesforce is required, Strong verbal and written communication skills with the ability to effectively interact with internal and external stakeholders
• Capable of taking granular level detail and communicating information at a high level
• Excellent analytical skills
• Ability to manage competing priorities demonstrating adaptability in meeting prioritized deadlines
• Proficient in Microsoft Office applications with strong experience in PowerPoint
• Demonstrated ability to effectively present data to stakeholders for full scenario understanding
• Track record of identifying process improvements and making appropriate recommendations
• Strong negotiation skills with the ability to influence stakeholders

Preferred Qualifications

• Familiarity with Salesforce CRM, Salesforce CPQ, Certinia PSA, Lucidchart is a plus
• 5+ years of Product Management, Sales, Sales Operations or Technology experience

About CDW

CDW is a leading multi-brand provider of information technology solutions to business, government, education and healthcare customers around the globe. A Fortune 500 company and member of the S&P 500 Index, CDW was founded in 1984 and employs over 15,000 coworkers, with headquarters across the United States, United Kingdom and Canada. CDW prides itself on \”making amazing happen\”. Our relationships are fueled by our deep expertise and are grounded in the CDW Way. Our empowering leadership makes things happen and inspires their teams to do the same. From the teammates beside us to the leaders who guide us, we move forward together. CDW is an equal opportunity employer committed to maintaining a policy of non-discrimination towards all coworkers and applicants for employment in all aspects of employment.

CDW does not discriminate against any applicant because of age, disability, gender reassignment, marriage and civil partnership status, pregnancy and maternity, race, religion/belief, sex, sexual orientation, veteran status, or any other basis that is prohibited by local employment law, including those protected by the UK Equality Act 2010. We encourage candidates from all walks of life to apply and join us in our mission of cultivating a culture of belonging, diversity and inclusion for better collaboration, innovation, and business results. Together, we strive to create a workplace where everyone feels like they belong and is empowered to bring their full energy, capabilities and authenticity for coworker and business benefits.