CRM Marketing Lead — Flexible Working

CRM Marketing Lead — Flexible Working

Full-Time 40500 - 49500 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Shape and evolve email marketing strategies while driving audience engagement.
  • Company: Join a dynamic team at CDP in London with flexible working options.
  • Benefits: Flexible working, competitive salary, and opportunities for professional growth.
  • Other info: Work two days a week in the London office with a supportive team.
  • Why this job: Lead impactful campaigns and enhance your skills in a collaborative environment.
  • Qualifications: Experience in CRM marketing and proficiency in data-driven strategies.

The predicted salary is between 40500 - 49500 £ per year.

CDP is seeking a CRM Marketing Manager to shape and evolve our email marketing strategy, joining a cross-functional Marketing Performance and Enablement team in London.

You will develop CRM plans, drive audience engagement, and build segmentation and lifecycle programs for our global audiences.

You will lead campaigns using D365 Marketing, analyze performance, and train colleagues on marketing automation and data-driven approaches, with two days in the London office.

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CRM Marketing Lead — Flexible Working employer: cdpworldwide

At CDP, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. Our London-based team enjoys flexible working arrangements, comprehensive training opportunities, and the chance to make a meaningful impact through data-driven marketing strategies. Join us to grow your career in a supportive environment that values creativity and professional development.

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Contact Details:

cdpworldwide Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land CRM Marketing Lead — Flexible Working

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for cdpworldwide and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like cdpworldwide are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with cdpworldwide on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at cdpworldwide. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace CRM Marketing Lead — Flexible Working

Email Marketing Strategy
CRM Plans Development
Audience Engagement
Segmentation
Lifecycle Programs
D365 Marketing
Campaign Management

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit cdpworldwide. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of cdpworldwide:Show us that you’ve done your homework! In your application, briefly mention what you admire about cdpworldwide’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at cdpworldwide

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at cdpworldwide will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At cdpworldwide, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.