At a Glance
- Tasks: Drive business growth and develop key accounts in the On Trade sector.
- Company: Dynamic FMCG company focused on innovation and collaboration.
- Benefits: Competitive salary, performance bonuses, and opportunities for career advancement.
- Other info: Field-based role with a focus on building relationships and driving results.
- Why this job: Join a fast-paced environment where your sales skills can shine and make a real impact.
- Qualifications: Proven sales experience, strong negotiation skills, and a commercial mindset.
The predicted salary is between 40000 - 50000 £ per year.
Purpose of the role To deliver strategic profitable growth within the On Trade by driving business development opportunities across all product categories and targeted trade investment. Proactive leadership of key groups to drive strategic growth of accounts and develop opportunities and business streams.
About the role In this role, you will leverage your brand, portfolio, and category knowledge to develop and grow new and existing accounts. You’ll work closely with customers to enhance their offerings and ensure every meeting is productive, focusing on maximizing their sales performance. Managing budget spend within your region, you'll drive volume, distribution, and retention to ensure maximum profit return. You'll also ensure customers trade within agreed credit terms and assist with financial negotiations when needed. Maintaining a professional approach to sales and account management, you'll deliver top‑tier customer service. Additionally, you'll build strong partnerships with key suppliers to secure “best in class” support.
Key performance indicators (KPIs) Achieving margin, revenue, volume, and distribution targets; meeting partnership supplier distribution goals; and fostering strong relationships with customers and internal stakeholders to benefit the business.
Requirements You have a proven track record in a fast‑paced sales environment, with experience in FMCG preferred. Your core sales skills are strong, including influence, negotiation, and problem‑solving, complemented by excellent numeric and analytical abilities. You possess a commercial mindset and excel at building and developing strong relationships at all levels, both internally and externally. Your communication and presentation skills are exceptional, and you are results‑ and solution‑focused. You maximize productivity through effective prioritisation, time management, and organisation. You are adaptable to changing market environments and capable of developing viable commercial solutions in response to opportunities. A full driving licence is required. This is a field‑based role so ideally you are located nearby and familiar with your territory.
Inclusion and diversity We encourage people from all backgrounds to apply and ask for accommodations during the interview process if needed.
Area Sales Manager in Leicester employer: C&C Group
As an Area Sales Manager, you will thrive in a dynamic and supportive work environment that prioritises employee growth and development. Our company fosters a culture of collaboration and innovation, offering competitive benefits and opportunities for career advancement within the FMCG sector. Located in a vibrant area, we provide a unique chance to build strong relationships with customers and suppliers while driving strategic growth and maximising profitability.
