Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Shape our brands' online presence and engage with vibrant communities.
- Company: Join a leading drinks company with a creative and fast-paced environment.
- Benefits: Gain hands-on experience, competitive salary, and opportunities for growth.
- Why this job: Kickstart your digital marketing career with iconic brands and real responsibilities.
- Qualifications: Experience in digital marketing, strong copywriting, and community management skills.
- Other info: Diverse team culture encouraging applicants from all backgrounds.
The predicted salary is between 25000 - 32000 £ per year.
About the Role
If you’re early in your digital marketing career and passionate about the drinks industry, this is an opportunity to build experience in a fast paced, creative environment. We’re looking for a Digital Marketing Executive to join our team and play an active role in shaping how our brands show up online. You’ll gain hands on experience working across some of the biggest consumer brands in the UK and Ireland, including Tennent’s Lager, Bulmers Irish Cider and Magners Irish Cider, while also developing performance led B2B digital marketing experience across our wholesale businesses. This role comes with genuine responsibility from day one. You’ll help grow engaged online communities through thoughtful interaction, strong storytelling and well crafted digital communications, while building a broad foundation in modern digital marketing.
Key Accountabilities
This role is designed for an ambitious digital marketer at the start of their career. Someone curious, hands on, and keen to build experience across multiple disciplines. You’ll work across a broad mix of channels, while developing a well rounded understanding of modern digital marketing.
- On Social: Owning day to day community management across our portfolio of brands, engaging with comments, DMs and user generated content. Proactively identifying and joining relevant conversations using our social media tools, helping our brands show up authentically online. Spotting trends, cultural moments and emerging niches that can inform content ideas and broaden reach. Working across Instagram, Facebook, TikTok, LinkedIn, Reddit and emerging platforms as they evolve. Measuring and reporting on performance, using insight to help improve future activity.
- On Email: Writing branded emails for our subscriber base, spanning both brand building and performance led campaigns. Supporting the day to day management of our CRM, ensuring excellent data hygiene and best practice data management. Tracking and reporting on email performance to understand what works and why.
- More broadly: Contribute to website and digital projects, supporting landing page builds and site updates. Help create SEO focused web content that balances brand storytelling with performance. Support the delivery of paid digital campaigns across Meta, Google, TikTok, Bing and other platforms. Assist with reporting to share key results, learnings and opportunities with wider teams. Support the smooth running of the digital team through essential admin and coordination tasks.
About you
Demonstratable experience in managing digital marketing, whether through education or career. Strong copywriting skills, with the ability to adapt tone of voice across different brands, audiences and channels, particularly on social and email. Experience managing online communities, engaging audiences in a thoughtful, authentic way. This could be through work, education, placements or personal projects. Excellent communication skills, with the confidence to engage consumers, customers and internal stakeholders clearly and professionally.
We encourage people from all backgrounds to apply. Please let us know if you require accommodations during the interview process.
Digital Marketing Executive in Glasgow employer: C&C Group
Contact Detail:
C&C Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive in Glasgow
✨Tip Number 1
Get your networking game on! Connect with professionals in the digital marketing space, especially those in the drinks industry. Attend events, join online forums, and don’t be shy to slide into DMs on LinkedIn – you never know who might have a lead for you!
✨Tip Number 2
Show off your skills! Create a personal project or portfolio that highlights your digital marketing prowess. Whether it’s a blog, social media campaign, or even a mock email newsletter, having something tangible to share can really set you apart from the crowd.
✨Tip Number 3
Stay updated on trends! Follow industry leaders and brands on social media to keep your finger on the pulse of what’s happening in digital marketing. This knowledge will not only help you in interviews but also give you great talking points when engaging with potential employers.
✨Tip Number 4
Apply through our website! We’ve got some fantastic opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in being part of our team. Don’t miss out!
We think you need these skills to ace Digital Marketing Executive in Glasgow
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for digital marketing and the drinks industry! Share any relevant experiences or projects that highlight your interest and skills. This is your chance to stand out, so don’t hold back!
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Use keywords from the job description and demonstrate how your experience aligns with what we’re looking for. A personalised application shows us you’re genuinely interested.
Highlight Your Copywriting Skills: Since strong copywriting is key for this role, include examples of your writing. Whether it’s social media posts, emails, or blog content, show us how you can adapt your tone and style to different brands and audiences.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, you’ll find all the details you need about the role and our company!
How to prepare for a job interview at C&C Group
✨Know Your Brands
Before the interview, dive deep into the brands you'll be working with, like Tennent’s Lager and Bulmers Irish Cider. Understand their tone, target audience, and recent campaigns. This will help you speak confidently about how you can contribute to their online presence.
✨Show Off Your Copywriting Skills
Prepare examples of your copywriting that showcase your ability to adapt tone and style. Whether it's social media posts or email campaigns, having tangible examples will demonstrate your skills and creativity to the interviewers.
✨Engagement is Key
Be ready to discuss your experience in managing online communities. Share specific instances where you've engaged audiences authentically, whether through personal projects or previous roles. Highlighting your proactive approach will resonate well with the team.
✨Data-Driven Mindset
Familiarise yourself with basic digital marketing metrics and reporting. Be prepared to discuss how you would measure the success of campaigns and use insights to improve future activities. Showing that you can think analytically will set you apart.