Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Shape online presence for top UK and Ireland drinks brands through creative digital marketing.
- Company: Dynamic drinks company with a focus on innovation and community engagement.
- Benefits: Gain hands-on experience, develop skills, and enjoy a vibrant work culture.
- Why this job: Kickstart your digital marketing career while working with iconic brands and making an impact.
- Qualifications: Experience in digital marketing, strong copywriting, and community management skills.
- Other info: Inclusive environment encouraging diverse backgrounds and experiences.
The predicted salary is between 25000 - 32000 ÂŁ per year.
About the Role
If you’re early in your digital marketing career and passionate about the drinks industry, this is an opportunity to build experience in a fast‑paced, creative environment. You’ll gain hands‑on experience working across some of the biggest consumer brands in the UK and Ireland, including Tennent’s Lager, Bulmers Irish Cider and Magners Irish Cider, while also developing performance‑led B2B digital marketing experience across our wholesale businesses. This role comes with genuine responsibility from day one. You’ll help grow engaged online communities through thoughtful interaction, strong storytelling and well‑crafted digital communications, while building a broad foundation in modern digital marketing.
Key Accountabilities
This role is designed for an ambitious digital marketer at the start of their career. Someone curious, hands‑on, and keen to build experience across multiple disciplines. You’ll work across a broad mix of channels, while developing a well‑rounded understanding of modern digital marketing.
- On Social
- Owning day‑to‑day community management across our portfolio of brands, engaging with comments, DMs and user‑generated content.
- Proactively identifying and joining relevant conversations using our social media tools, helping our brands show up authentically online.
- Spotting trends, cultural moments and emerging niches that can inform content ideas and broaden reach.
- Working across Instagram, Facebook, TikTok, LinkedIn, Reddit and emerging platforms as they evolve.
- Measuring and reporting on performance, using insight to help improve future activity.
- On Email
- Writing branded emails for our subscriber base, spanning both brand‑building and performance‑led campaigns.
- Supporting the day‑to‑day management of our CRM, ensuring excellent data hygiene and best‑practice data management.
- Tracking and reporting on email performance to understand what works and why.
- More Broadly, You’ll Also
- Contribute to website and digital projects, supporting landing page builds and site updates.
- Help create SEO‑focused web content that balances brand storytelling with performance.
- Support the delivery of paid digital campaigns across Meta, Google, TikTok, Bing and other platforms.
- Assist with reporting to share key results, learnings and opportunities with wider teams.
- Support the smooth running of the digital team through essential admin and coordination tasks.
About you
Demonstratable experience in managing digital marketing, whether through education or career. Strong copywriting skills, with the ability to adapt tone of voice across different brands, audiences and channels, particularly social and email. Experience managing online communities, engaging audiences in a thoughtful, authentic way. This could be through work, education, placements or personal projects. Excellent communication skills, with the confidence to engage consumers, customers and internal stakeholders clearly and professionally.
We also recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. Diversity of experience and skills combined with passion is a key to delivering on our mission. Therefore, we encourage people from all backgrounds to apply. Please let us know if you require accommodations during the interview process.
Digital Marketing Executive in Glasgow employer: C&C Group Plc
Contact Detail:
C&C Group Plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive in Glasgow
✨Tip Number 1
Get your social media game on point! Start engaging with brands you love online. Comment, share, and join conversations to show your passion for digital marketing. This not only builds your network but also gives you insights into how brands interact with their audience.
✨Tip Number 2
Don’t underestimate the power of networking! Attend industry events, webinars, or even local meetups. Chatting with professionals can lead to opportunities and insider tips that you won’t find on job boards. Plus, it’s a great way to learn from those already in the field.
✨Tip Number 3
Show off your skills through personal projects! Create a blog, manage a social media account, or run a small campaign for a local business. This hands-on experience is invaluable and gives you real examples to discuss in interviews. Plus, it shows your initiative!
✨Tip Number 4
When you find a role that excites you, apply through our website! Tailor your application to highlight your relevant experiences and skills. Don’t forget to showcase your enthusiasm for the drinks industry and digital marketing – it’ll make you stand out!
We think you need these skills to ace Digital Marketing Executive in Glasgow
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for digital marketing and the drinks industry! Share any relevant projects or experiences that highlight your interest and creativity. This is your chance to stand out!
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Marketing Executive role. Use keywords from the job description and demonstrate how your skills align with what we’re looking for.
Be Authentic: When writing your application, be yourself! We value authenticity, so let your personality shine through in your writing. Show us how you can engage audiences in a thoughtful way.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at C&C Group Plc
✨Know Your Brands
Before the interview, dive deep into the brands you'll be working with, like Tennent’s Lager and Bulmers Irish Cider. Understand their tone, target audience, and recent campaigns. This will help you speak confidently about how you can contribute to their online presence.
✨Show Off Your Copywriting Skills
Prepare examples of your copywriting work that showcase your ability to adapt tone and style. Whether it's social media posts or email campaigns, having tangible examples will demonstrate your skills and creativity to the interviewers.
✨Engagement is Key
Be ready to discuss your experience in managing online communities. Share specific instances where you've engaged audiences thoughtfully and authentically. Highlight any tools or strategies you've used to foster community interaction.
✨Data-Driven Mindset
Familiarise yourself with basic metrics and reporting related to digital marketing. Be prepared to talk about how you've used data to inform decisions in past projects. Showing that you understand the importance of performance measurement will set you apart.