At a Glance
- Tasks: Drive product success through market analysis and shopper insights in the drinks industry.
- Company: C&C Group plc, a leading premium drinks company with iconic brands.
- Benefits: Competitive salary, career growth opportunities, and a dynamic work environment.
- Other info: Join a diverse team and collaborate across functions to drive success.
- Why this job: Make an impact in the drinks industry by shaping product strategies and insights.
- Qualifications: Experience in FMCG, strong analytical skills, and excellent communication abilities.
The predicted salary is between 45000 - 55000 £ per year.
C&C Group plc is a premium drinks company which owns, manufactures, markets and distributes a unique portfolio of beer and cider brands in its home markets and across the globe. You probably know us best from brands like Bulmers, Magners and Tennent’s.
About the Role
The Category & Insight Manager will play a crucial role in driving the success of our product lines by leveraging market data, consumer insights, and category trends. This position requires a strategic thinker with strong analytical skills and a deep understanding of the drinks industry.
Key Accountabilities
- Market Analysis: Conduct comprehensive market analysis to identify trends, opportunities, and threats in the drinks industry. Monitor competitor activities and market conditions to inform strategic decisions.
- Shopper Insights: Gather and analyse shopper data to understand purchasing behaviours, preferences, and needs. Develop actionable insights from shopper research to guide product development and channel marketing strategies.
- Category Management: Develop and execute category management strategies to drive growth and profitability. Collaborate with sales and marketing teams to optimise product placement, pricing, and promotions. Manage product assortments and ensure alignment with market demands and company objectives.
- Reporting and Presentation: Create detailed reports and presentations that communicate insights, trends, and recommendations to stakeholders. Present findings to colleagues, senior management and key partners to support strategic planning and decision-making.
- Cross‑Functional Collaboration: Work closely with marketing, sales and product development teams to ensure insights are integrated into business plans. Partner with key retailers and distributors to enhance category performance and drive mutual growth.
- Project Management: Lead and manage projects related to category development, new product launches and promotional activities. Ensure projects are delivered on time, within scope, and meet business objectives.
About you
- Relevant experience within an FMCG background with an emphasis on delivering against KPIs pertaining to Category Management.
- Relevant experience in category management, market research, or a similar role, preferably within the drinks industry.
- Strong analytical skills with the ability to interpret complex data and generate actionable insights.
- Proficiency in data analysis tools and software.
- Excellent communication and presentation skills.
- Proven ability to manage multiple projects and meet deadlines.
- Strong business acumen and strategic thinking.
- Experience working with major retailers and distributors is a plus.
We encourage people from all backgrounds to apply. Please let us know if you require accommodations during the interview process.
Category and Insight Manager in Glasgow employer: C&C Group Plc
C&C Group plc is an exceptional employer, offering a dynamic work environment where innovation and collaboration thrive. As a Category & Insight Manager, you will benefit from a culture that values data-driven decision-making and provides ample opportunities for professional growth within the vibrant drinks industry. Located in a region known for its rich heritage in brewing, you'll enjoy not only competitive benefits but also the chance to work with iconic brands while contributing to meaningful projects that shape the future of our product lines.
StudySmarter Expert Advice🤫
We think this is how you could land Category and Insight Manager in Glasgow
✨Tip Number 1
Network like a pro! Reach out to people in the drinks industry, especially those who work at C&C Group plc or similar companies. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for interviews by diving deep into market trends and competitor analysis. Show us you know your stuff about the drinks industry and can bring valuable insights to the table. We love candidates who are passionate and informed!
✨Tip Number 3
Practice your presentation skills! As a Category & Insight Manager, you'll need to communicate findings effectively. Grab a friend and run through your insights and recommendations to build confidence before the big day.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Category and Insight Manager in Glasgow
Some tips for your application 🫡
Know Your Stuff:Before you start writing, make sure you understand the drinks industry and the role of a Category & Insight Manager. Research C&C Group plc and their brands like Bulmers and Magners. This will help you tailor your application to show how you can contribute to our success.
Show Off Your Skills:Highlight your analytical skills and experience in market research or category management. Use specific examples from your past roles to demonstrate how you've successfully driven growth and profitability. We want to see how you can bring value to our team!
Be Clear and Concise:When writing your application, keep it clear and to the point. Use bullet points for key achievements and avoid jargon unless it's relevant. We appreciate straightforward communication that gets right to the heart of your experience and insights.
Apply Through Our Website:Make sure to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at C&C Group plc!
How to prepare for a job interview at C&C Group Plc
✨Know Your Market
Before the interview, dive deep into the drinks industry. Familiarise yourself with current trends, key players, and market dynamics. This will not only show your passion for the role but also help you engage in meaningful discussions about market analysis and category management.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples where you've used data to drive decisions. Bring along any reports or presentations you've created in previous roles that highlight your ability to interpret complex data and generate actionable insights. This will demonstrate your analytical prowess and relevance to the position.
✨Collaborate Like a Pro
Since this role involves cross-functional collaboration, think of instances where you've successfully worked with sales, marketing, or product development teams. Be ready to share how you integrated insights into business plans and drove category performance through teamwork.
✨Practice Your Presentation Skills
As you'll need to present findings to stakeholders, practice articulating your insights clearly and confidently. Consider doing mock presentations with friends or family to refine your delivery. This will help you feel more comfortable when discussing your ideas during the interview.
