Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead global marketing strategies to boost subscription growth through innovative campaigns.
- Company: Join a dynamic publishing house known for its engaging content and strong market presence.
- Benefits: Enjoy hybrid working, flexible hours, and opportunities for professional development.
- Why this job: Be part of a creative team making an impact in the publishing world with data-driven strategies.
- Qualifications: Proven experience in global acquisition marketing and a knack for data analysis is essential.
- Other info: Work 3 days a week in our vibrant London office, collaborating with passionate professionals.
The predicted salary is between 43200 - 72000 £ per year.
This fantastic publishing house is looking for a Subscription Marketing Manager to develop and execute global, and localised, marketing strategies for new customer acquisition across both online and offline channels to drive subscription growth across all packages.
Key Responsibilities:
- Acquiring new subscribers through targeted campaigns.
- Creating and implementing subscription acquisition marketing plans, including customer segmentation and targeting strategies.
- Working with other teams to implement CRO initiatives and to develop targeted acquisition campaigns for different customer segments, including registered user conversion, new user acquisition and lapsed customer reactivation.
- Monitoring campaign performance and tracking key metrics (CPA, conversion rate, LTV).
- Utilising data analytics tools and dashboards to measure campaign effectiveness, identify trends, and optimize future strategies.
Experience needed for this role:
- Proven experience of global acquisition marketing management, both online and offline marketing channels, focussing on customer acquisition and subscription-based business models.
- Experience of planning, implementing, managing and reporting on all marketing campaigns.
- Understanding of a variety of marketing channels, including paid advertising, email marketing, social media, telemarketing, partnerships and content marketing.
- Confident in data analysis and able to manipulate and present to stakeholders.
- Attention to detail is vital and be exceptionally organised and target driven.
Hybrid working – 3 days a week in London office.
Global Subscription Marketing Manager employer: C&C Consulting
Contact Detail:
C&C Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Subscription Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in subscription marketing. Understanding what works in both global and local contexts will help you demonstrate your knowledge during interviews and show that you're proactive about staying ahead in the industry.
✨Tip Number 2
Network with professionals in the subscription marketing field. Attend industry events or join relevant online communities to connect with others who can provide insights or even refer you to opportunities at companies like ours.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics and outcomes, as this will showcase your ability to drive subscription growth and your understanding of key performance indicators.
✨Tip Number 4
Brush up on your data analysis skills. Being able to manipulate and present data effectively is crucial for this role, so consider taking a short course or using online resources to enhance your abilities before applying.
We think you need these skills to ace Global Subscription Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in global acquisition marketing management. Focus on your achievements in customer acquisition and subscription-based business models, showcasing specific campaigns you've worked on.
Craft a Compelling Cover Letter: In your cover letter, express your passion for subscription marketing and detail how your skills align with the job requirements. Mention your experience with both online and offline channels and provide examples of successful campaigns you've executed.
Showcase Data Analysis Skills: Since the role requires confidence in data analysis, include examples of how you've used data analytics tools to measure campaign effectiveness. Highlight any specific metrics you’ve tracked, such as CPA or conversion rates, and how you optimised strategies based on your findings.
Demonstrate Organisational Skills: Given the emphasis on attention to detail and organisation, mention any tools or methods you use to stay organised. Discuss how you manage multiple campaigns simultaneously and ensure that all aspects are executed flawlessly.
How to prepare for a job interview at C&C Consulting
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous experience in global acquisition marketing. Highlight specific campaigns you've managed, the strategies you employed, and the results achieved. This will demonstrate your capability to develop and execute effective marketing plans.
✨Know Your Metrics
Familiarise yourself with key performance indicators relevant to subscription marketing, such as CPA, conversion rates, and LTV. Be ready to explain how you've used these metrics to assess campaign performance and make data-driven decisions in past roles.
✨Demonstrate Data Analysis Skills
Since this role requires confidence in data analysis, prepare examples of how you've utilised analytics tools to measure campaign effectiveness. Discuss any trends you've identified and how you've optimised strategies based on your findings.
✨Understand the Customer Journey
Be ready to talk about customer segmentation and targeting strategies. Show that you understand the different stages of the customer journey and how tailored marketing approaches can enhance subscriber acquisition and retention.
