Sales and GTM Strategy Analyst in Southampton

Sales and GTM Strategy Analyst in Southampton

Southampton Full-Time No home office possible
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At a Glance

  • Tasks: Analyse sales strategies and market trends to drive strategic decisions.
  • Company: Leading defence technology consultancy with a focus on innovation.
  • Benefits: Competitive daily rate, flexible working, and opportunity for professional growth.
  • Why this job: Make an impact in a dynamic industry while developing your analytical skills.
  • Qualifications: Experience in market analysis and strong communication skills required.
  • Other info: Work in a collaborative environment with opportunities for transformation projects.

A leading defence technology consultancy are seeking a Sales and GTM Strategy Analyst specialising in market, competitor, and commercial analysis to support their transformation programme. This role will focus on understanding the external landscape and evaluating our sales and go-to-market (GTM) strategy in the context of competitor behaviours, customer trends, and market evolution.

The successful candidate will turn complex market signals into actionable insight to support strategic decision-making and ensure we are positioned competitively.

Key Responsibilities
  • Analyse current sales and GTM strategy, identifying areas of alignment, misalignment, and opportunity.
  • Conduct structured assessments of competitor offerings, positioning, pricing, routes to market, and partnerships.
  • Build market intelligence models that monitor industry trends, customer buying patterns, and emerging technology shifts.
  • Provide recommendations to strengthen market presence, differentiation, and commercial approach.
  • Work closely with Sales, Strategy, Marketing, and Product teams to validate insight and shape business outcomes.
  • Support broader transformation activities including requirements gathering, process mapping, and stakeholder workshops.
  • Prepare well-structured reports, dashboards, and presentations to inform executive decision-making.
  • Operate as an independent, proactive analyst capable of driving their work with minimal oversight.
Experience & Skills Required
  • Experience as a Business Analyst working in market analysis, competitor intelligence, commercial strategy, or GTM-related projects.
  • Strong understanding of technology markets, ideally within software, digital services, or advanced engineering sectors.
  • Ability to interpret complex market data and create structured insight that influences strategic decisions.
  • Familiarity with software products, IT services, and licensing models.
  • Strong Office 365 and Visio capability essential.
  • Confident communicator able to engage senior stakeholders and extract information effectively.
  • Exposure to defence and national security markets is advantageous.
  • Demonstrated ability to work independently and manage multiple analytical workstreams.

Sales and GTM Strategy Analyst in Southampton employer: CBSbutler Holdings Limited trading as CBSbutler

Join a leading defence technology consultancy in Southampton, where you will thrive in a dynamic work culture that values innovation and collaboration. With a focus on employee growth, we offer opportunities for professional development and the chance to contribute to impactful projects within the defence sector. Enjoy a flexible working pattern of three days on-site and two days remote, alongside competitive rates and a supportive environment that encourages independent analysis and strategic thinking.
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Contact Detail:

CBSbutler Holdings Limited trading as CBSbutler Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales and GTM Strategy Analyst in Southampton

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Prepare for interviews by researching the company and its competitors. Understand their market position and be ready to discuss how your skills can help them improve their sales and GTM strategy.

✨Tip Number 3

Showcase your analytical skills! Bring examples of how you've turned complex data into actionable insights in past roles. This will demonstrate your ability to contribute to their transformation programme.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team.

We think you need these skills to ace Sales and GTM Strategy Analyst in Southampton

Market Analysis
Competitor Intelligence
Commercial Strategy
Go-to-Market (GTM) Strategy
Data Interpretation
Market Intelligence Modelling
Stakeholder Engagement
Report Preparation
Dashboard Creation
Presentation Skills
Office 365 Proficiency
Visio Capability
Independent Work
Analytical Skills
Understanding of Technology Markets

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Sales and GTM Strategy Analyst role. Highlight your experience in market analysis and competitor intelligence, and don’t forget to showcase your understanding of technology markets. We want to see how your skills align with what we’re looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for this role. Mention specific projects or experiences that relate to the responsibilities listed in the job description. Let us know how you can turn complex market signals into actionable insights!

Showcase Your Analytical Skills: In your application, be sure to highlight your analytical skills and any relevant tools you’ve used, like Office 365 and Visio. We’re looking for someone who can interpret complex data and provide structured insights, so give us examples of how you’ve done this in the past.

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at StudySmarter. We can’t wait to hear from you!

How to prepare for a job interview at CBSbutler Holdings Limited trading as CBSbutler

✨Know Your Market Inside Out

Before the interview, dive deep into the defence technology sector. Understand current trends, key players, and recent developments. This will not only help you answer questions confidently but also show your genuine interest in the role.

✨Prepare for Competitor Analysis Questions

Expect questions about competitor offerings and market positioning. Be ready to discuss how you would assess these factors and provide actionable insights. Use examples from your past experience to illustrate your analytical skills.

✨Showcase Your Communication Skills

As a Sales and GTM Strategy Analyst, you'll need to engage with senior stakeholders. Practice articulating complex ideas clearly and concisely. Consider preparing a brief presentation on a relevant topic to demonstrate your ability to communicate effectively.

✨Demonstrate Independence and Proactivity

Highlight instances where you've worked independently and driven projects forward. Share specific examples of how you managed multiple analytical workstreams and contributed to strategic decision-making without much oversight.

Sales and GTM Strategy Analyst in Southampton
CBSbutler Holdings Limited trading as CBSbutler
Location: Southampton
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