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For Companies At a Glance
- Tasks: Analyse sales strategies and market trends to drive strategic decisions.
- Company: Leading defence technology consultancy with a focus on innovation.
- Benefits: Competitive daily rate, flexible working, and opportunity for professional growth.
- Why this job: Make an impact in the defence sector while developing your analytical skills.
- Qualifications: Experience in market analysis and strong communication skills required.
- Other info: Work in a dynamic environment with opportunities for career advancement.
A leading defence technology consultancy are seeking a Sales and GTM Strategy Analyst specialising in market, competitor, and commercial analysis to support their transformation programme. This role will focus on understanding the external landscape and evaluating our sales and go-to-market (GTM) strategy in the context of competitor behaviours, customer trends, and market evolution.
The successful candidate will turn complex market signals into actionable insight to support strategic decision-making and ensure we are positioned competitively.
Key Responsibilities- Analyse current sales and GTM strategy, identifying areas of alignment, misalignment, and opportunity.
- Conduct structured assessments of competitor offerings, positioning, pricing, routes to market, and partnerships.
- Build market intelligence models that monitor industry trends, customer buying patterns, and emerging technology shifts.
- Provide recommendations to strengthen market presence, differentiation, and commercial approach.
- Work closely with Sales, Strategy, Marketing, and Product teams to validate insight and shape business outcomes.
- Support broader transformation activities including requirements gathering, process mapping, and stakeholder workshops.
- Prepare well-structured reports, dashboards, and presentations to inform executive decision-making.
- Operate as an independent, proactive analyst capable of driving their work with minimal oversight.
- Experience as a Business Analyst working in market analysis, competitor intelligence, commercial strategy, or GTM-related projects.
- Strong understanding of technology markets, ideally within software, digital services, or advanced engineering sectors.
- Ability to interpret complex market data and create structured insight that influences strategic decisions.
- Familiarity with software products, IT services, and licensing models.
- Strong Office 365 and Visio capability essential.
- Confident communicator able to engage senior stakeholders and extract information effectively.
- Exposure to defence and national security markets is advantageous.
- Demonstrated ability to work independently and manage multiple analytical workstreams.
Sales and GTM Strategy Analyst in London employer: CBSbutler Holdings Limited trading as CBSbutler
Contact Detail:
CBSbutler Holdings Limited trading as CBSbutler Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales and GTM Strategy Analyst in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their market position and be ready to discuss how your skills can help them improve their sales and GTM strategy.
✨Tip Number 3
Showcase your analytical skills! Bring examples of how you've turned complex data into actionable insights in past roles. This will demonstrate your ability to contribute to their transformation programme.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Sales and GTM Strategy Analyst in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales and GTM Strategy Analyst role. Highlight your experience in market analysis and competitor intelligence, and don’t forget to showcase your understanding of technology markets. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific projects where you've turned complex data into actionable insights, and how that aligns with what we’re looking for at StudySmarter.
Showcase Your Analytical Skills: In your application, be sure to highlight your analytical skills. We love candidates who can interpret complex market data and provide structured insights. Share examples of how you've done this in previous roles to catch our eye!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates directly from us. Plus, it shows you’re keen on joining the StudySmarter family!
How to prepare for a job interview at CBSbutler Holdings Limited trading as CBSbutler
✨Know Your Market Inside Out
Before the interview, dive deep into the defence technology sector. Understand current trends, key players, and recent developments. This will not only help you answer questions confidently but also show your genuine interest in the role.
✨Prepare for Competitor Analysis Questions
Expect questions about competitor offerings and market positioning. Be ready to discuss how you would assess these factors and provide actionable insights. Practising with real-world examples can make your responses more impactful.
✨Showcase Your Analytical Skills
Since the role requires turning complex data into structured insights, prepare to demonstrate your analytical skills. Bring examples of past projects where you've successfully interpreted market data and influenced strategic decisions.
✨Engage with Stakeholders
As a Sales and GTM Strategy Analyst, you'll need to communicate effectively with senior stakeholders. Practice articulating your thoughts clearly and concisely. Consider how you would extract information from them to validate your insights during the interview.
