At a Glance
- Tasks: Own social media strategy, create engaging content, and manage community interactions across multiple platforms.
- Company: Join Cazoo, a dynamic company that values creativity and innovation in the automotive space.
- Benefits: Enjoy a competitive salary, annual bonuses, hybrid work, and generous leave policies.
- Other info: Work in a vibrant environment with opportunities for personal growth and exciting perks.
- Why this job: Be at the forefront of social media trends and make a real impact on brand engagement.
- Qualifications: Experience with social media management and strong organisational skills are essential.
The predicted salary is between 35000 - 45000 £ per year.
As the Social Media Manager at Cazoo, you will own end‑to‑end social media strategy, content creation, community management, reporting and the Brentford partnership across Instagram, Tik Tok, Reddit, Linked In and Facebook.
This is a creator‑first, platform‑native role for someone who understands the distinct needs of each channel.
- What You’ll Own
- Plan, produce, schedule and publish platform‑specific content, ensuring each channel has unique, native material.
- Build and maintain a single, organised content calendar that aligns all activities and provides visibility to the wider business.
- Work within a low‑budget, fast‑moving environment where creativity is valued over high production costs.
- Brief, manage and quality‑check external agencies producing brand‑aligned content on time and within budget.
- Collaborate with brand, product and customer teams to surface stories and turn internal events into publishable content.
- Manage day‑to‑day responses across channels in Cazoo’s voice, building relationships and handling tricky situations with judgement.
- Track conversations about Cazoo, the used‑car market and competitors; feed insights back into the content plan and the wider business.
- Use competitive analysis to sharpen our approach and stay ahead of rivals.
- Own reporting across all channels, track performance, report findings clearly and use data to iterate and improve future outputs.
- Plan and produce social content for the Brentford partnership activations, behind‑the‑scenes moments and co‑branded campaigns.
- Create fast‑turnaround, trend‑driven content that responds to social conversation while staying true to Cazoo’s voice.
- Brief and manage creators and influencers for hero campaigns, UGC and broader reach on our channels and theirs.
- What We’re Looking For
- Proven experience managing social media across Instagram, Tik Tok, Reddit, Linked In and Facebook.
- Deep understanding of each platform’s mechanics and how to tailor native content.
- Strong organisational skills, able to run a multi‑channel calendar without missing a beat.
- Experience managing agencies or external partners.
- Comfortable in front of the camera, presenting, and creating content yourself.
- Strong copywriting with a sense of brand voice; able to write in another tone without losing authenticity.
- Confidence with social analytics, able to transform data into clear recommendations.
- Quick, calm and sensible community engagement, even when situations become challenging.
- Commercial awareness – understanding how social supports business objectives, not just engagement numbers.
- Knowledge of how paid and organic social interact to scale reach and performance.
- Useful but Not Essential
- Experience in automotive, retail, e‑commerce or another fast‑moving consumer brand.
- Familiarity with social listening and competitor tracking tools.
- Basic video and photo editing for quick‑turnaround content.
- Experience with Meta Ads, Google Analytics or Canva.
Perks & Benefits
- Annual bonus scheme or commission plans for the Commercial team.
- Pension match up to 15% of base salary.
- Quarterly value‑led awards with generous cash prizes.
- Referral bonus of £2,000.
- 25 days annual leave plus bank holidays.
- Hybrid role based in Richmond.
- Enhanced leave after 6 months of service: 20 weeks maternity/pregnant parent leave at 100% pay; 12 weeks paternity/non‑birth parent leave at 100% pay.
- 2 volunteer days per year.
- Comprehensive private healthcare cover for you and dependents.
- Dental level 2 coverage and private GP digital access.
- Income protection for 13 weeks of sick pay, then long‑term illness cover.
- Life assurance covering 4x basic salary.
- Free counseling and specialist support for menopause/fertility via Peppy.
- Learning budget and continuous development opportunities.
- Choice of Mac Book or Windows laptop.
- Perks@Work discounts at over 30,000 retailers and entertainment venues.
- Annual conference with industry guest speakers.
- Office perks: free food & drinks, annual festive parties and team events.
- Partnership rewards with Brentford FC, including match tickets and special experiences.
- Diversity & Inclusion at Cazoo
The best ideas come from people with different backgrounds, experiences and ways of thinking.
At Cazoo we are a place where people feel comfortable speaking up, contributing and growing.
Bring your perspective, bring your experience – be yourself.
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StudySmarter Expert Advice🤫
We think this is how you could land Social Media Manager in Kingston upon Thames
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Cazoo and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Cazoo are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Cazoo on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Cazoo. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Manager in Kingston upon Thames
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Cazoo. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Cazoo:Show us that you’ve done your homework! In your application, briefly mention what you admire about Cazoo’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Cazoo
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Cazoo will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Cazoo, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
