At a Glance
- Tasks: Lead B2B marketing campaigns and engage with sales teams to boost dealer partnerships.
- Company: Join Cazoo, a dynamic player in the automotive industry with a focus on innovation.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Diverse workplace that values unique perspectives and encourages all backgrounds to apply.
- Why this job: Make an impact in a fast-paced environment while driving brand awareness and lead generation.
- Qualifications: 5+ years in B2B marketing with a knack for creativity and detail.
The predicted salary is between 45000 - 55000 £ per year.
Responsibilities
Engage with dealer‑facing marketing and enable sales teams to communicate effectively with dealers.
Own the dealer‑facing brand across channels, ensuring a commercial case for partnership and in‑house production of collateral.
Build and run always‑on campaigns across paid and organic social, email, trade press and online to raise awareness and generate inbound leads from dealers.
Manage end‑to‑end production of newsletters, trend reports, audience insights and product updates; brief agencies as needed; use GA4 and Salesforce to track performance and adjust accordingly.
Serve as brand guardian for Cazoo B2B, maintaining consistency across Linked In, You Tube, the B2B website, paid media and dealer touchpoints.
Oversee organic social and collaborate with the growth team on paid channels; run B2B events from brief to post‑event reporting.
Act as the primary point of contact for sales teams on brand, collateral and campaign questions; present in weekly sales meetings and All‑Hands; produce and maintain master sales decks, video collateral and case studies; keep centralised resources organised and current.
Qualifications
5+ years in a fast‑paced B2B environment delivering marketing, social and campaign activity.
Track record of driving inbound lead generation across online and offline channels.
Strong creative instincts and rigorous attention to detail on tone of voice and brand consistency.
Confidence in campaign analysis and performance reporting, particularly using GA4 and Salesforce.
Solid understanding of digital marketing: organic and paid social (Linked In especially), email/CRM and partnerships.
Experience briefing and managing agencies.
Self‑starter comfortable pitching ideas to senior stakeholders and following them through.
Proficiency in Salesforce Marketing Cloud is useful but not essential.
Experience in automotive, retail or another fast‑moving consumer brand is a plus.
Diversity & Inclusion
At Cazoo we value diverse perspectives and encourage candidates from all backgrounds to apply. #J-18808-Ljbffr
B2B Marketing Manager (FTC) in London employer: CAZOO LTD
Cazoo is an exceptional employer that fosters a dynamic and inclusive work culture, perfect for a B2B Marketing Manager looking to make a significant impact. With a strong emphasis on employee growth, we offer opportunities to engage with innovative marketing strategies while collaborating closely with sales teams in a fast-paced environment. Located in a vibrant area, our team enjoys the benefits of a supportive atmosphere that values diverse perspectives and encourages creativity, making it an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Marketing Manager (FTC) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for CAZOO LTD and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like CAZOO LTD are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with CAZOO LTD on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at CAZOO LTD. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace B2B Marketing Manager (FTC) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit CAZOO LTD. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of CAZOO LTD:Show us that you’ve done your homework! In your application, briefly mention what you admire about CAZOO LTD’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at CAZOO LTD
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at CAZOO LTD will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At CAZOO LTD, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
