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- Tasks: Manage key customer accounts and drive sustainable growth in the Soil Health segment.
- Company: Join a purpose-driven company focused on sustainable agriculture and environmental stewardship.
- Benefits: Enjoy a hybrid role, career development opportunities, and a collaborative culture.
- Why this job: Make a real impact by building long-term partnerships with strategic customers.
- Qualifications: Proven experience in managing complex B2B accounts and strong relationship-building skills.
- Other info: Work in a dynamic environment with a focus on continuous improvement.
The predicted salary is between 50000 - 60000 ÂŁ per year.
We’re looking for an experienced Key Account Manager to take ownership of our most important customer relationships within our Soil Health segment, spanning our NRM and IAS businesses. This role is focused on retention, price realisation, and long‑term account growth, delivered through strategic account management, proactive opportunity identification, and close cross‑functional collaboration. You’ll act as a trusted partner to key customers, ensuring they are not just satisfied, but genuinely over‑served.
Our Soil Health teams deliver laboratory services across soil, crop, and environmental analysis, helping customers make informed decisions that improve productivity, sustainability, and environmental outcomes. Backed by deep technical expertise, robust systems, and a values‑led culture, we support customers operating at the heart of sustainable agriculture and environmental stewardship.
As a Key Account Manager, you’ll have full responsibility for a defined portfolio of strategic customer accounts, owning retention, growth, and commercial performance. You’ll build deep, multi‑level relationships, identify and convert opportunities, and work closely with Business Development, Sales Support, Operations, and Product teams to deliver long‑term value.
What you’ll be responsible for:
- Owning and growing a portfolio of strategic customer accounts
- Building trusted relationships with senior stakeholders across complex organisations
- Developing and executing robust account plans focused on retention and growth
- Identifying and converting cross‑sell, upsell, price and new opportunity growth
- Leading contract renewals and supporting pricing and commercial discussions
- Using CRM/LIMS and data to manage pipeline, performance, risk, and opportunity
- Collaborating cross‑functionally to deliver outstanding customer outcomes
About you:
You’re a commercially minded Key Account Manager who thrives on long‑term customer partnerships and delivering sustainable growth. You’ll bring:
- Proven key account experience managing and growing complex B2B accounts
- Strong background in contract negotiation, pricing, and commercial growth
- Exceptional relationship‑building skills with senior stakeholders
- A data‑driven mindset, comfortable using metrics, CRM and structured account plans
- The ability to manage a large portfolio (c. 40–60 accounts) with discipline and resilience
- A collaborative approach, working seamlessly across sales, ops and technical teams
- Experience in agriculture, animal health, environmental or technical services is highly desirable.
Values matter:
Alignment with our EBI Core Values is non‑negotiable:
- People Matter
- Kaizen Mindset
- Win and Grow with Customers
- Long‑Term Approach
We’re looking for someone with high ownership, a continuous improvement mindset, and the resilience to thrive in a fast‑moving, complex environment.
Why join us?
- Purpose‑driven work supporting sustainable agriculture and the environment
- Ownership of strategic, high‑impact customer relationships
- Strong technical expertise and systems to support your success
- Career development opportunities across a growing, global organisation
- A collaborative, values‑led culture that invests in its people
Hybrid role – you’ll need to be based within 1.5 hours of Bracknell, with occasional travel to Ireland.
If you’re motivated by long‑term partnerships, commercial ownership, and work that genuinely matters, we’d love to hear from you.
National Account Manager - full time in Bracknell employer: Cawood
Contact Detail:
Cawood Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Account Manager - full time in Bracknell
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to potential contacts. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for those interviews! Research the company and its values, especially around sustainable agriculture and environmental stewardship. Be ready to discuss how your experience aligns with their goals and how you can contribute to their success.
✨Tip Number 3
Showcase your relationship-building skills! In your conversations, highlight examples of how you've successfully managed key accounts and built trust with stakeholders. This is crucial for a role focused on retention and growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team and contributing to our mission in soil health.
We think you need these skills to ace National Account Manager - full time in Bracknell
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Key Account Manager role. Highlight your experience in managing complex B2B accounts and any relevant achievements in contract negotiation and commercial growth.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you’re passionate about sustainable agriculture and how your values align with ours. Show us your personality and how you can contribute to our collaborative culture.
Showcase Your Relationship-Building Skills: In your application, give examples of how you've built trusted relationships with senior stakeholders. We want to see your ability to connect and collaborate across teams to deliver outstanding customer outcomes.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Cawood
✨Know Your Accounts
Before the interview, dive deep into the key accounts you'll be managing. Understand their history, challenges, and how your potential employer can add value. This shows you're proactive and genuinely interested in their business.
✨Showcase Your Relationship Skills
Prepare examples of how you've built and maintained relationships with senior stakeholders in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your responses, highlighting your ability to foster trust and collaboration.
✨Be Data-Driven
Familiarise yourself with metrics and data management tools relevant to the role. Be ready to discuss how you've used data to drive account growth and retention in the past. This will demonstrate your analytical mindset and ability to make informed decisions.
✨Align with Their Values
Research the company's core values and think about how your personal values align with them. Be prepared to discuss specific instances where you've embodied these values in your work, especially around customer focus and continuous improvement.