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- Tasks: Manage key customer accounts and drive sustainable growth in the Soil Health segment.
- Company: Join a purpose-driven company focused on sustainable agriculture and environmental stewardship.
- Benefits: Enjoy career development, hybrid work, and a collaborative culture that values its people.
- Why this job: Make a real impact by building long-term partnerships with strategic customers.
- Qualifications: Experience in managing complex B2B accounts and strong relationship-building skills required.
- Other info: Work in a dynamic environment with opportunities for growth and collaboration.
The predicted salary is between 50000 - 65000 ÂŁ per year.
We’re looking for an experienced Key Account Manager to take ownership of our most important customer relationships within our Soil Health segment, spanning our NRM and IAS businesses. This role is focused on retention, price realisation, and long‑term account growth, delivered through strategic account management, proactive opportunity identification, and close cross‑functional collaboration. You’ll act as a trusted partner to key customers, ensuring they are not just satisfied, but genuinely over‑served.
Our Soil Health teams deliver laboratory services across soil, crop, and environmental analysis, helping customers make informed decisions that improve productivity, sustainability, and environmental outcomes. Backed by deep technical expertise, robust systems, and a values‑led culture, we support customers operating at the heart of sustainable agriculture and environmental stewardship.
As a Key Account Manager, you’ll have full responsibility for a defined portfolio of strategic customer accounts, owning retention, growth, and commercial performance. You’ll build deep, multi‑level relationships, identify and convert opportunities, and work closely with Business Development, Sales Support, Operations, and Product teams to deliver long‑term value.
What you’ll be responsible for:
- Owning and growing a portfolio of strategic customer accounts
- Building trusted relationships with senior stakeholders across complex organisations
- Developing and executing robust account plans focused on retention and growth
- Identifying and converting cross‑sell, upsell, price and new opportunity growth
- Leading contract renewals and supporting pricing and commercial discussions
- Using CRM/LIMS and data to manage pipeline, performance, risk, and opportunity
- Collaborating cross‑functionally to deliver outstanding customer outcomes
About you:
You’re a commercially minded Key Account Manager who thrives on long‑term customer partnerships and delivering sustainable growth. You’ll bring:
- Proven key account experience managing and growing complex B2B accounts
- Strong background in contract negotiation, pricing, and commercial growth
- Exceptional relationship‑building skills with senior stakeholders
- A data‑driven mindset, comfortable using metrics, CRM and structured account plans
- The ability to manage a large portfolio (c. 40–60 accounts) with discipline and resilience
- A collaborative approach, working seamlessly across sales, ops and technical teams
- Experience in agriculture, animal health, environmental or technical services is highly desirable.
Values matter:
Alignment with our EBI Core Values is non‑negotiable: People Matter, Kaizen Mindset, Win and Grow with Customers, Long‑Term Approach. We’re looking for someone with high ownership, a continuous improvement mindset, and the resilience to thrive in a fast‑moving, complex environment.
Why join us?
- Purpose‑driven work supporting sustainable agriculture and the environment
- Ownership of strategic, high‑impact customer relationships
- Strong technical expertise and systems to support your success
- Career development opportunities across a growing, global organisation
- A collaborative, values‑led culture that invests in its people
- Hybrid role – you’ll need to be based within 1.5 hours of Bracknell, with occasional travel to Ireland.
If you’re motivated by long‑term partnerships, commercial ownership, and work that genuinely matters, we’d love to hear from you.
Key Account Manager in Bracknell employer: Cawood
Contact Detail:
Cawood Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Key Account Manager in Bracknell
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for those interviews! Research the company and its values, especially around sustainable agriculture and environmental stewardship. Be ready to discuss how your experience aligns with their mission and how you can contribute to their goals.
✨Tip Number 3
Showcase your relationship-building skills! In your conversations, highlight examples of how you've successfully managed key accounts and built trust with stakeholders. This is crucial for a Key Account Manager role, so make it count!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team. Let’s make it happen!
We think you need these skills to ace Key Account Manager in Bracknell
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Key Account Manager role. Highlight your experience in managing complex B2B accounts and any relevant achievements in contract negotiation and commercial growth.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you’re passionate about sustainable agriculture and how your values align with ours. Show us how you can build trusted relationships and drive long-term growth for our customers.
Showcase Your Data Skills: Since we value a data-driven mindset, mention any experience you have with CRM systems or using metrics to manage account performance. This will demonstrate your ability to handle a large portfolio effectively.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at Cawood
✨Know Your Accounts Inside Out
Before the interview, dive deep into the key accounts you’ll be managing. Understand their history, challenges, and how your potential employer has helped them in the past. This will show that you’re not just interested in the role but are genuinely invested in the success of these partnerships.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've built and maintained relationships with senior stakeholders in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your responses, highlighting your ability to foster trust and collaboration across complex organisations.
✨Demonstrate Your Data-Driven Mindset
Be ready to discuss how you’ve used data and CRM tools to manage accounts effectively. Bring specific examples of how data analysis has led to successful contract negotiations or growth opportunities in your past roles. This will align perfectly with the company’s focus on metrics and structured account plans.
✨Align with Company Values
Familiarise yourself with the company's core values and think about how your personal values align with them. Be prepared to discuss how you embody a Kaizen mindset or how you’ve prioritised people in your previous roles. This will demonstrate that you’re not just a fit for the job, but also for the company culture.