At a Glance
- Tasks: Shape and deliver CRM marketing strategies across multiple brands.
- Company: CAVU enhances travel experiences for passengers and boosts airport revenue.
- Benefits: Enjoy 25 days holiday, flexible work options, and an on-site gym.
- Other info: Diverse and inclusive workplace; all backgrounds encouraged to apply.
- Why this job: Make a real impact in a dynamic team focused on customer-led innovation.
- Qualifications: 3+ years in B2C CRM, strong analytical skills, and a customer-obsessed mindset.
The predicted salary is between 28800 - 48000 £ per year.
Join to apply for the Senior CRM Executive role at CAVU
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Join to apply for the Senior CRM Executive role at CAVU
?The Senior CRM Executive role at CAVU is a fantastic opportunity to help shape and deliver our CRM marketing strategy across all our brands. Reporting into the CRM Lead and sitting within our central Customer Marketing function, you’ll be responsible for executing timely, relevant, and data-driven campaigns that drive customer engagement, increase retention, and deliver commercial revenue
.
You’ll play a key role in growing our marketing database, expanding our pool of active customers, and maximising customer lifetime value (CLTV) through continuous testing, personalisation, and lifecycle marketing initiatives. From campaign planning and performance analysis to automated journey management and data-led segmentation, this is a brilliant role for someone passionate about CRM, digital marketing, and customer experienc
e.
If you’re results-driven, customer-obsessed, and love getting hands-on with data and campaigns — we’d love to hear from y
ou.
What’s in it for
you?You’ll be joining a collaborative, supportive marketing team with a real focus on customer-led innovation. It’s a chance to take ownership of CRM campaigns across multiple brands, see your work make a tangible commercial impact, and develop your skills in a dynamic, fast-paced environm
ent.
You’ll work cross-functionally with Data Analysts, Digital Product, UX, Content, and Trade Teams — giving you exposure to a wide range of business areas and projects. If you’re ready to take your CRM career to the next level within a business that’s passionate about delivering seamless, rewarding customer experiences — this is your opportu
nity.
Abou
t CAVU
For airports, for partners, for people. We ar
e CAVU.
Formed from the union of MAGO, MAG USA, and our network of direct-to-consumer brands — together we drive market-leading passenger spend for airports across th
e world.
From our revenue-accelerating single platform technology, Propel, through to our world-class hospitality venues including Hangar, 1903, and Escape Lounges — our solutions make travel more seamless and enjoyable for passengers and more profitable for our clients and
partners.
Our name is taken from the aviation meteorology term ‘Ceiling and Visibility Unlimited’, which designates perfect flying conditions. It’s more than a name — it’s ou
r mindset.
Together, we can reach new heights. Together, w
e are CAV
U.
About YouKnowledge &
- ; ExperienceMinimum 3 years’ experience in a B2C CRM or retention ma
- rketing roleStrong understanding of CRM principles, lifecycle marketing, and personalisa
- tion tacticsProven track record of delivering high-performing CRM campaigns in a fast-paced
- environmentExperience using email marketing plat
- forms (ESPs)Familiarity with data compliance be
- st practicesExperience working cross-functionally in a matrixed or omnichannel
- amp; AttitudeStrong analytical and problem-solving skills — comfortable interpreting data to optim
- ise campaignsHigh attention to detail with a commitmen
- t to accuracyEffective time and project management skills, able to handle multip
- le prioritiesExcellent written and verbal communi
- cation skillsCustomer-obsessed, proactive, and r
- esults-drivenA team player with a collaborative mindset and a solutions-focused, posi
tive approach
Preferred but
- not essentialExperience supporting A/B and multivariate test
- ing programmesExperience managing automated life
- cycle journeysA digital-first mindset with awareness of consumer behaviours across device
s and cha
- nnels
The Perks25 Days Holiday, with the option to buy up to 10 more, plus 4 flexibl - e bank holidays10%
- Company PensionAnnu
- k From AnywhereMed
- iCash Progr
- ammeOn-site GymA host of flexible benefits
& discounts
ED&I at CAVUWe’re an equal opportunities employer and we’re committed to building a diverse, inclusive workplace. We encourage applications from all backgrounds
and experiences.We also understand that some people might only apply when they meet every single requirement. If you’re reading this and don’t tick every box — we still want t
o hear from you.If you need reasonable adjustments for the interview process, please contact us to req
uest assistance.
Are you ready to reach new heights? Ap
ply via the link.
CAVU
Senior CRM Executive
Manchester / Hybrid
Permanent
What’s the role
?The Senior CRM Executive role at CAVU is a fantastic opportunity to help shape and deliver our CRM marketing strategy across all our brands. Reporting into the CRM Lead and sitting within our central Customer Marketing function, you’ll be responsible for executing timely, relevant, and data-driven campaigns that drive customer engagement, increase retention, and deliver commercial revenue
.
You’ll play a key role in growing our marketing database, expanding our pool of active customers, and maximising customer lifetime value (CLTV) through continuous testing, personalisation, and lifecycle marketing initiatives. From campaign planning and performance analysis to automated journey management and data-led segmentation, this is a brilliant role for someone passionate about CRM, digital marketing, and customer experienc
e.
If you’re results-driven, customer-obsessed, and love getting hands-on with data and campaigns — we’d love to hear from y
ou.
What’s in it for
you?You’ll be joining a collaborative, supportive marketing team with a real focus on customer-led innovation. It’s a chance to take ownership of CRM campaigns across multiple brands, see your work make a tangible commercial impact, and develop your skills in a dynamic, fast-paced environm
ent.
You’ll work cross-functionally with Data Analysts, Digital Product, UX, Content, and Trade Teams — giving you exposure to a wide range of business areas and projects. If you’re ready to take your CRM career to the next level within a business that’s passionate about delivering seamless, rewarding customer experiences — this is your opportu
nity.
Abou
t CAVU
For airports, for partners, for people. We ar
e CAVU.
Formed from the union of MAGO, MAG USA, and our network of direct-to-consumer brands — together we drive market-leading passenger spend for airports across th
e world.
From our revenue-accelerating single platform technology, Propel, through to our world-class hospitality venues including Hangar, 1903, and Escape Lounges — our solutions make travel more seamless and enjoyable for passengers and more profitable for our clients and
partners.
Our name is taken from the aviation meteorology term ‘Ceiling and Visibility Unlimited’, which designates perfect flying conditions. It’s more than a name — it’s ou
r mindset.
Together, we can reach new heights. Together, w
e are CAV
U.
About YouKnowledge &
- ; ExperienceMinimum 3 years’ experience in a B2C CRM or retention ma
- rketing roleStrong understanding of CRM principles, lifecycle marketing, and personalisa
- tion tacticsProven track record of delivering high-performing CRM campaigns in a fast-paced
- environmentExperience using email marketing plat
- forms (ESPs)Familiarity with data compliance be
- st practicesExperience working cross-functionally in a matrixed or omnichannel
environment
Skills &
- amp; AttitudeStrong analytical and problem-solving skills — comfortable interpreting data to optim
- ise campaignsHigh attention to detail with a commitmen
- t to accuracyEffective time and project management skills, able to handle multip
- le prioritiesExcellent written and verbal communi
- cation skillsCustomer-obsessed, proactive, and r
- esults-drivenA team player with a collaborative mindset and a solutions-focused, posi
tive approach
Preferred but
- not essentialExperience supporting A/B and multivariate test
- ing programmesExperience managing automated life
- cycle journeysA digital-first mindset with awareness of consumer behaviours across device
s and cha
- nnels
The Perks25 Days Holiday, with the option to buy up to 10 more, plus 4 flexibl - e bank holidays10%
- Company PensionAnnu
- al Bonus Scheme2 Weeks Wor
- k From AnywhereMed
- iCash Progr
- ammeOn-site GymA host of flexible benefits
& discounts
ED&I at CAVUWe’re an equal opportunities employer and we’re committed to building a diverse, inclusive workplace. We encourage applications from all backgrounds
and experiences.We also understand that some people might only apply when they meet every single requirement. If you’re reading this and don’t tick every box — we still want t
o hear from you.If you need reasonable adjustments for the interview process, please contact us to req
uest assistance.
Are you ready to reach new heights? Ap
ply via the link.
Seniority level
-
Seniority level
Associate
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing
-
Industries
Airlines and Aviation
Referrals increase your chances of interviewing at CAVU by 2x
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Senior CRM Executive in Manchester employer: CAVU
CAVU is an excellent employer, offering a dynamic work environment at Manchester Airport where innovation meets collaboration. Employees benefit from a strong focus on professional growth, extensive holiday incentives, and a robust pension scheme, all while being part of a team that values strategic financial insight and stakeholder engagement.
StudySmarter Expert Advice🤫
We think this is how you could land Senior CRM Executive in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for CAVU and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like CAVU are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with CAVU on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at CAVU. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior CRM Executive in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit CAVU. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of CAVU:Show us that you’ve done your homework! In your application, briefly mention what you admire about CAVU’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at CAVU
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at CAVU will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At CAVU, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
