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- Tasks: Shape and deliver CRM marketing strategies across multiple brands.
- Company: CAVU enhances travel experiences for passengers and boosts airport revenue.
- Benefits: Enjoy 25 days holiday, flexible work options, and an on-site gym.
- Why this job: Make a real impact in a dynamic team focused on customer-led innovation.
- Qualifications: 3+ years in B2C CRM, strong analytical skills, and a customer-obsessed mindset.
- Other info: Diverse and inclusive workplace; all backgrounds encouraged to apply.
The predicted salary is between 28800 - 48000 £ per year.
Join to apply for the Senior CRM Executive role at CAVU1 day ago Be among the first 25 applicantsJoin to apply for the Senior CRM Executive role at CAVU?The Senior CRM Executiv e role at CAVU is a fantastic opportunity to help shape and deliver our CRM marketing strategy across all our brands. Reporting into the CRM Lead and sitting within our central Customer Marketing function, you\’ll be responsible for executing timely, relevant, and data-driven campaigns that drive customer engagement, increase retention, and deliver commercial revenue.You\’ll play a key role in growing our marketing database, expanding our pool of active customers, and maximising customer lifetime value (CLTV) through continuous testing, personalisation, and lifecycle marketing initiatives. From campaign planning and performance analysis to automated journey management and data-led segmentation, this is a brilliant role for someone passionate about CRM, digital marketing, and customer experience.If you\’re results-driven, customer-obsessed, and love getting hands-on with data and campaigns — we\’d love to hear from you.What\’s in it foryou?You\’ll be joining a collaborative, supportive marketing team with a real focus on customer-led innovation. It\’s a chance to take ownership of CRM campaigns across multiple brands, see your work make a tangible commercial impact, and develop your skills in a dynamic, fast-paced environment.You\’ll work cross-functionally with Data Analysts, Digital Product, UX, Content, and Trade Teams — giving you exposure to a wide range of business areas and projects. If you\’re ready to take your CRM career to the next level within a business that\’s passionate about delivering seamless, rewarding customer experiences — this is your opportunity.About CAVUFor airports, for partners, for people. We are CAVU.Formed from the union of MAGO, MAG USA, and our network of direct-to-consumer brands — together we drive market-leading passenger spend for airports across the world.From our revenue-accelerating single platform tec hnolog y, Propel, through to our world-class hospitality venues i ncludi ng Han gar, 1 903, and Escap e Lounges — our solutions make travel more seamless and enjoyable for passengers and more profitable for our clients andpartners.Our name is taken from the aviation meteoro logy term \’Ceiling and Visibility Unlimited\’, which designates perfect flying conditions. It\’s more than a name — it\’s our mindset.Together, we can reach new heights. Together, we are CAVU.About YouKnowledge &; Experi enceMinimum 3 years \’ experience in a B2C CRM or retention marketing roleStrong under standing of CR M principles, lifecycle marketing, and personalisation tacticsProven track record of delivering high-performing C RM campaigns in a fast-pacedenvironmentExper ience using email marketing platforms (ESPs)Famil iarity with data compliance best practicesExperience working cross-functionally in a matrixed or omnichannelamp; At titudeStrong analytical and problem-s olving skills — comfortable interpreting data to optimise campaignsHigh attention to detail with a commitment to accur acyEffective time and project mana gement skills, able to handle multiple prioritiesExcellent written and verbal communication skillsCustomer-obsessed, proactive, and results-drivenA team player with a collaborative mindset and a solutions-focused, positive approachPreferred butnot essentialExperien ce supporting A/B and multivariate testing programmesExperi ence managing automated lifecycle journeysA digital-first mindset with awareness of consumer behaviours across devices and channelsThe Perks 25 Days Holiday, with the option to buy up to 10 more, plus 4 flexible bank holidays10%Company PensionAnnuk From AnywhereMediCash ProgrammeOn-sit e GymA host of flexible benefits& discounts
ED&I at CAVUWe\’re an equal opportunities employer and we\’re committed to building a diverse, inclusive workplace. We encourage applications from all backgroundsand experiences.We also understand that some people might only apply when they meet every single requirement. If you\’re reading this and don\’t tick every box — we still want to hear from you.If you need reasonable adjustments for the interview process, please contact us to request assistance.Are you ready to reach new heights? Apply via the link. CAVUSenior CRM ExecutiveManchester / HybridPermanent
What\’s the role?The Senior CRM Executiv e role at CAVU is a fantastic opportunity to help shape and deliver our CRM marketing strategy across all our brands. Reporting into the CRM Lead and sitting within our central Customer Marketing function, you\’ll be responsible for executing timely, relevant, and data-driven campaigns that drive customer engagement, increase retention, and deliver commercial revenue.You\’ll play a key role in growing our marketing database, expanding our pool of active customers, and maximising customer lifetime value (CLTV) through continuous testing, personalisation, and lifecycle marketing initiatives. From campaign planning and performance analysis to automated journey management and data-led segmentation, this is a brilliant role for someone passionate about CRM, digital marketing, and customer experience.If you\’re results-driven, customer-obsessed, and love getting hands-on with data and campaigns — we\’d love to hear from you.What\’s in it foryou?You\’ll be joining a collaborative, supportive marketing team with a real focus on customer-led innovation. It\’s a chance to take ownership of CRM campaigns across multiple brands, see your work make a tangible commercial impact, and develop your skills in a dynamic, fast-paced environment.You\’ll work cross-functionally with Data Analysts, Digital Product, UX, Content, and Trade Teams — giving you exposure to a wide range of business areas and projects. If you\’re ready to take your CRM career to the next level within a business that\’s passionate about delivering seamless, rewarding customer experiences — this is your opportunity.About CAVUFor airports, for partners, for people. We are CAVU.Formed from the union of MAGO, MAG USA, and our network of direct-to-consumer brands — together we drive market-leading passenger spend for airports across the world.From our revenue-accelerating single platform tec hnolog y, Propel, through to our world-class hospitality venues i ncludi ng Han gar, 1 903, and Escap e Lounges — our solutions make travel more seamless and enjoyable for passengers and more profitable for our clients andpartners.Our name is taken from the aviation meteoro logy term \’Ceiling and Visibility Unlimited\’, which designates perfect flying conditions. It\’s more than a name — it\’s our mindset.Together, we can reach new heights. Together, we are CAVU.About YouKnowledge &; Experi enceMinimum 3 years \’ experience in a B2C CRM or retention marketing roleStrong under standing of CR M principles, lifecycle marketing, and personalisation tacticsProven track record of delivering high-performing C RM campaigns in a fast-pacedenvironmentExper ience using email marketing platforms (ESPs)Famil iarity with data compliance best practicesExperience working cross-functionally in a matrixed or omnichannelenvironmentSkills & At titudeStrong analytical and problem-s olving skills — comfortable interpreting data to optimise campaignsHigh attention to detail with a commitment to accur acyEffective time and project mana gement skills, able to handle multiple prioritiesExcellent written and verbal communication skillsCustomer-obsessed, proactive, and results-drivenA team player with a collaborative mindset and a solutions-focused, positive approachPreferred butnot essentialExperien ce supporting A/B and multivariate testing programmesExperi ence managing automated lifecycle journeysA digital-first mindset with awareness of consumer behaviours across devices and channelsThe Perks 25 Days Holiday, with the option to buy up to 10 more, plus 4 flexible bank holidays10%Company PensionAnnual Bonus Scheme2 Weeks Work From AnywhereMediCash ProgrammeOn-sit e GymA host of flexible benefits& discounts
ED&I at CAVUWe\’re an equal opportunities employer and we\’re committed to building a diverse, inclusive workplace. We encourage applications from all backgroundsand experiences.We also understand that some people might only apply when they meet every single requirement. If you\’re reading this and don\’t tick every box — we still want to hear from you.If you need reasonable adjustments for the interview process, please contact us to request assistance.Are you ready to reach new heights? Apply via the link.Seniority level Seniority level AssociateEmployment type Employment type Full-timeJob function Job function MarketingIndustries Airlines and AviationReferrals increase your chances of interviewing at CAVU by 2xGet notified about new Customer Relationship Management Executive jobs in Manchester, England, United Kingdom .Customer Relationship Management Manager Manchester, England, United Kingdom 3 weeks agoManchester, England, United Kingdom 2 weeks agoChadderton, England, United Kingdom 5 days agoManchester, England, United Kingdom 17 hours agoManchester, England, United Kingdom 1 day agoLeyland, England, United Kingdom 2 days agoAlderley Edge, England, United Kingdom 1 month agoHaydock, England, United Kingdom 1 week agoManchester, England, United Kingdom 1 week agoManchester Area, United Kingdom 6 days agoAltham, England, United Kingdom 1 day agoAlderley Edge, England, United Kingdom 4 weeks agoBolton, England, United Kingdom 2 days agoManchester, England, United Kingdom 20 hours agoWigan, England, United Kingdom 3 weeks agoManchester, England, United Kingdom 15 hours agoMarketing and Business Development Executive Manchester, England, United Kingdom 5 days agoManchester, England, United Kingdom 1 month agoAlderley Edge, England, United Kingdom 4 weeks agoCustomer Relationship Management Executive Trafford Park, England, United Kingdom 1 month agoWarrington, England, United Kingdom 3 weeks agoManchester Area, United Kingdom 1 day agoManchester, England, United Kingdom 3 days agoManchester, England, United Kingdom 1 week agoManchester Area, United Kingdom 1 week agoManchester, England, United Kingdom 1 week agoWe\’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Senior CRM Executive employer: CAVU
Contact Detail:
CAVU Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Executive
✨Tip Number 1
Familiarise yourself with CAVU's brands and their customer engagement strategies. Understanding their unique selling points and how they interact with customers will help you tailor your approach during interviews.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive successful CRM campaigns in the past. Be ready to discuss specific metrics and outcomes that demonstrate your impact.
✨Tip Number 3
Network with current or former employees of CAVU on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial during your application process.
✨Tip Number 4
Prepare to discuss your experience with email marketing platforms and any A/B testing you've conducted. Being able to articulate your hands-on experience with these tools will set you apart from other candidates.
We think you need these skills to ace Senior CRM Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in B2C CRM and retention marketing. Use specific examples of campaigns you've worked on, focusing on results and metrics that demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your passion for CRM and digital marketing. Mention how your skills align with the responsibilities outlined in the job description, particularly around data-driven campaigns and customer engagement.
Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data to optimise campaigns. Discuss any tools or platforms you’ve used for analysis and how they contributed to successful outcomes.
Highlight Cross-Functional Collaboration: Emphasise your experience working with different teams, such as Data Analysts and Digital Product teams. Provide examples of how collaboration has led to successful project outcomes, showcasing your team player attitude.
How to prepare for a job interview at CAVU
✨Show Your CRM Passion
Make sure to express your enthusiasm for CRM and digital marketing during the interview. Share specific examples of campaigns you've worked on and how they drove customer engagement or retention.
✨Demonstrate Data Savvy
Be prepared to discuss how you've used data to inform your marketing strategies. Highlight any experience you have with data analysis, A/B testing, or segmentation, as these are crucial for the role.
✨Highlight Cross-Functional Collaboration
Since the role involves working with various teams, share examples of how you've successfully collaborated with others in past roles. This could include working with data analysts, UX designers, or content creators.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills. Think about challenges you've faced in previous roles and how you overcame them, particularly in relation to CRM campaigns.
