At a Glance
- Tasks: Establish brand authority and credibility in the premium interiors market.
- Company: Cavari, a new premium bathroom and interiors brand focused on design integrity.
- Benefits: Opportunity to shape a brand and work in a creative environment.
- Other info: Join a dynamic team with a focus on quality over volume.
- Why this job: Be a key player in building a trusted brand from the ground up.
- Qualifications: Experience in premium homeware or design-led brands, relationship-driven mindset.
The predicted salary is between 60000 - 80000 € per year.
Job Location: London (Soho Works)
About Cavari
Cavari is a new premium bathroom and interiors brand, launching with a focused range of architectural baths and brassware. We are building Cavari deliberately prioritising:
- Design integrity
- Product quality
- Long term brand authority
This is not a volume led, discount driven DTC brand.
The Role
We are beginning conversations with candidates for a Head of Brand to help establish Cavari’s credibility and presence in the premium interiors space. This role is about authority, relationships and brand gravity, not performance marketing or growth hacking. You’ll play a key role in ensuring that Cavari feels established and trusted from day one.
What You’ll Be Responsible For
- Brand Authority & Credibility
- Influencer & Partner Strategy (Selective)
- Content Direction
- Trade & Project Support
What This Role Is Not
This role does not involve:
- Running paid ads
- Managing ROAS or CAC
- Ecommerce optimisation or CRO
- High volume influencer campaigns
These functions sit elsewhere and will scale later.
Who We’re Looking For
You’re likely:
- A senior individual contributor
- From a premium homeware, interiors, or design led brand
- Comfortable operating without a large team
- Taste led, relationship driven and commercially aware
You’re not:
- Obsessed with dashboards
- Dependent on big budgets
- Looking to build a large team immediately
For more information please apply for a further conversation.
Senior Marketing, Brand and Communications in City of London employer: CAVARI
Cavari is an exceptional employer, offering a unique opportunity to shape a premium brand in the heart of London’s vibrant Soho district. With a strong emphasis on design integrity and product quality, employees are encouraged to cultivate meaningful relationships and contribute to a brand that prioritises authority over volume. The collaborative work culture fosters creativity and personal growth, making it an ideal environment for those passionate about high-end interiors and looking to make a significant impact.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing, Brand and Communications in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the interiors and design space. Attend events, join relevant groups, and don’t be shy about reaching out to industry leaders on LinkedIn. Building relationships is key to landing that dream role.
✨Tip Number 2
Show off your expertise! Create content that showcases your knowledge of brand authority and credibility in the premium market. Whether it’s a blog post or a social media update, let your voice be heard. This will help you stand out as a thought leader.
✨Tip Number 3
Research Cavari thoroughly before any conversations. Understand their brand values and how they position themselves in the market. This will not only impress them but also help you tailor your approach to align with their vision.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows initiative and gives us a chance to see your enthusiasm for joining the Cavari team. Don’t miss out on this opportunity!
We think you need these skills to ace Senior Marketing, Brand and Communications in City of London
Some tips for your application 🫡
Show Your Passion for Design:When writing your application, let your love for design and interiors shine through. We want to see how your experience aligns with our focus on design integrity and product quality.
Highlight Relevant Experience:Make sure to emphasise your background in premium homeware or design-led brands. We’re looking for someone who understands the nuances of brand authority and credibility, so share specific examples from your past roles.
Be Authentic:We value authenticity over flashy marketing tactics. In your application, be genuine about your approach to building relationships and establishing brand presence. Show us how you can contribute to Cavari’s unique identity.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at CAVARI
✨Know Your Brand Inside Out
Before the interview, dive deep into Cavari's ethos and product range. Understand their focus on design integrity and quality. This will help you articulate how your experience aligns with their vision of establishing brand authority.
✨Showcase Your Relationship Skills
Since this role is all about building relationships, come prepared with examples of how you've successfully collaborated with influencers or partners in the past. Highlight your ability to create trust and credibility in the premium market.
✨Emphasise Your Taste and Vision
Cavari values a taste-led approach, so be ready to discuss your design sensibilities and how they can contribute to the brand's identity. Share your thoughts on current trends in the interiors space and how you envision Cavari's position within it.
✨Be Ready for Strategic Conversations
Prepare to discuss your strategic thinking around brand positioning and content direction. Think about how you would approach building Cavari’s presence without relying on performance marketing tactics, and be ready to share your insights.
