At a Glance
- Tasks: Lead influencer partnerships and manage exciting client campaigns from start to finish.
- Company: Join a dynamic agency that thrives on creativity and collaboration.
- Benefits: Competitive salary, flexible hours, and opportunities for professional growth.
- Other info: Fast-paced environment with plenty of room for innovation and career advancement.
- Why this job: Be at the forefront of influencer marketing and shape impactful campaigns.
- Qualifications: Experience in influencer marketing and strong communication skills are essential.
The predicted salary is between 35000 - 45000 £ per year.
We are seeking a highly organized and relationship-driven Influencer Account Manager to lead influencer partnerships and manage client campaigns from strategy through execution. The ideal candidate will have experience in influencer marketing, talent management, account servicing, and campaign performance analysis. This role requires strong communication skills, attention to detail, and the ability to manage multiple stakeholders simultaneously.
Key Responsibilities
- Influencer Relationship Management
- Identify, recruit, and onboard relevant influencers and content creators across social media platforms.
- Build and maintain long‑term relationships with influencers, talent agencies, and creator networks.
- Negotiate partnership terms, deliverables, timelines, and compensation.
- Client & Campaign Management
- Serve as the primary point of contact for assigned client accounts.
- Develop influencer marketing strategies aligned with client objectives and target audiences.
- Coordinate campaign execution from briefing and content approval to reporting and post‑campaign analysis.
- Ensure campaigns are delivered on time, within budget, and meet agreed KPIs.
- Campaign Execution
- Manage influencer outreach, contracting, content collection, and publishing schedules.
- Monitor campaign performance and ensure compliance with brand guidelines and disclosure requirements.
- Troubleshoot campaign issues and proactively provide solutions.
- Reporting & Analytics
- Track campaign metrics including reach, engagement, impressions, conversions, and ROI.
- Prepare client reports and performance insights with actionable recommendations.
- Analyze influencer performance and maintain creator databases.
- Market Research & Industry Trends
- Stay updated on social media trends, platform updates, creator economy developments, and competitor activities.
- Recommend innovative influencer strategies and partnership opportunities.
Requirements
- Qualifications
- Bachelor's degree in Marketing, Communications, Business, Public Relations, or a related field.
- 2–5 years of experience in influencer marketing, account management, talent management, or digital marketing.
- Skills & Competencies
- Strong understanding of influencer marketing platforms and social media channels (Instagram, TikTok, YouTube, LinkedIn, etc.).
- Excellent client management and stakeholder communication skills.
- Strong negotiation and relationship‑building abilities.
- Experience managing multiple campaigns and deadlines simultaneously.
- Analytical mindset with proficiency in reporting and campaign measurement.
- Proficiency in Microsoft Office, Google Workspace, and influencer marketing tools.
- Preferred
- Experience working in an agency environment.
- Familiarity with influencer discovery and campaign management platforms.
- Knowledge of paid social amplification and creator content licensing.
Influencer Account Manager employer: Cavalry freelancing
Join a dynamic and innovative team as an Influencer Account Manager, where your expertise in influencer marketing will be valued and nurtured. Our company fosters a collaborative work culture that prioritises employee growth, offering ample opportunities for professional development and creative expression. Located in a vibrant area, we provide a stimulating environment that encourages work-life balance and the chance to engage with leading influencers in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Account Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Cavalry freelancing and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Cavalry freelancing are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Cavalry freelancing on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Cavalry freelancing. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Influencer Account Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Cavalry freelancing. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Cavalry freelancing:Show us that you’ve done your homework! In your application, briefly mention what you admire about Cavalry freelancing’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Cavalry freelancing
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Cavalry freelancing will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Cavalry freelancing, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
