Marketing Manager

Remote (UK)

Do you want to help shape software that affects thousands of lives?

We are ranked as the UK’s #1 construction specific software player and our mission is to provide market leading end-to-end software solutions to the construction and construction like industries across the entire build life cycle. Our teams are based in the UK, Europe, and India, working on products that are used on a global scale. We have a clear and defined road map to deliver over the next 3 years, centered around a large-scale digital transformation and growth.

We embrace diversity and equality and want our employees to be comfortable bringing their whole selves to work. We are committed to building a team with a variety of backgrounds, skills and views. Creating a culture of Equality isn’t just the right thing to do, it improves every aspect of our business.

Purpose

We’re looking for a commercially driven Marketing Manager to lead go-to-market execution for a portfolio of applications within Causeway’s Construction Business Unit. You’ll own demand generation activity for your assigned area and play a key role in our shift from application-led marketing to a more platform-led, customer-centric approach underpinned by CausewayOne. You’ll help shape and execute marketing strategies that deliver qualified pipeline, improve conversion rates, and support growth through persona-led campaigns, cross-sell plays and targeted account-based marketing (ABM). This role focuses on ABM initiatives aimed at Tier 1 contractors and large-scale utility operators, supporting strategic sales plays in close partnership with Sales, Product Marketing and Sales Enablement. Reporting to the Construction Business Unit marketing leader, you’ll work cross-functionally with Product Marketing, Sales, Product and Pre-Sales. You’ll also be supported by a shared services team covering Brand, Digital and Marketing Operations, but will retain clear ownership for defining and executing the marketing plan. With clear commercial targets, you’ll be responsible for tracking performance to goal and communicating what we’re learning and improving.

Key Responsibilities

• Marketing Strategy & Planning: Define and deliver the marketing plan that speaks directly to our ICPs and personas. Lead planning and execution of cross-sell and ABM campaigns. Own campaign planning across the full funnel, from awareness to conversion. Collaborate with Product Marketing to align campaigns within your portfolio with product launches, sales plays and the broader CausewayOne platform narrative and strategy. Support Sales and SDRs with campaigns tailored to strategic sales objectives.
• Campaign Execution: Deliver multi-channel campaigns across email, digital, webinars, social and events. Build and manage content for campaigns, including landing pages and nurture flows. Own campaign A/B testing strategy, working with shared services to test subject lines, CTAs, messaging and formats. Use AI and tools like HubSpot to scale campaign execution and improve efficiency. Track and report on campaign performance using HubSpot, Salesforce and Monday.com. Regularly review campaign results, share insights with stakeholders, and refine activity to improve conversion and ROI.
• Customer Marketing & Storytelling: Partner with Sales to identify wins and build out compelling customer stories. Create customer case studies, testimonials and proof points that deliver real value. Ensure stories are metric-driven, commercially relevant and aligned to key messaging.
• Sales Alignment & Enablement: Build close relationships with Sales, SDRs and Pre-Sales to ensure alignment. Act as a day-to-day marketing point of contact for Sales, providing updates, context and input on campaign performance. Work with Product Marketing to ensure consistency between messages and execution. Coordinate closely with Sales Enablement to ensure campaign content supports the field. Stay plugged into competitive dynamics and market insight to keep campaigns relevant.

Key Skills, Experience And Qualifications

The essentials we need from you:

• Minimum of 3–5 years of experience in a B2B marketing or related role.
• Demonstrable experience planning and delivering demand generation campaigns.
• Hands-on experience with ABM, especially for complex buyer groups or large accounts.
• Strong understanding of ICPs, personas and how to target them across the journey.
• Confident running multi-channel campaigns with a test-and-learn mindset.
• Comfortable using HubSpot and Salesforce to manage and optimise campaigns.
• Skilled at working cross-functionally in fast-moving teams.
• Collaborative but outcome-driven.
• Strong written and verbal communication skills — able to translate ideas into execution.
• Commercially aware, curious and proactive — focused on impact, not activity.
• Bachelor’s degree in Marketing, Business or related field is helpful but not essential.

Already living and breathing our values: United | Trusted | Agile | Driven

What you get from us

If you’re looking to build an exceptional career with an award-winning company you’ve come to the right place. Causeway is fuelled by curiosity and is a place for people who beam with positivity and burn with ambition. Our team is everything, so we’ll take good care of you. We offer hybrid working alongside modern, collaborative offices, and strive for work-life balance. We’re strong advocates of well-being and provide benefits to support you.

Our Values

We are United. We are Agile. We are Trusted. We are Driven.

Benefits

• 25 days annual leave + public holidays, increasing with length of service.
• 4% matched pension.
• Income protection and life assurance.
• Access to our benefits platform.
• Employee assistance program available 24/7 for mental health support.
• £100 allowance towards a fitness club.
• Dell discounts.
• Private Medical Insurance.
• Paid study leave + volunteering days.
• Car Scheme.

Causeway is carbon neutral and offsets its carbon footprint. We are committed to reducing our environmental impact year over year.

Job Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Software Development

Notes: This description focuses on the Marketing Manager role within Causeway’s Construction Business Unit and reflects standard responsibilities, qualifications and benefits.