Sales Development Representative (SDR) Sales · Birkenhead ·

Do you want to help shape software that affects thousands of lives? We are ranked as the UK’s #1 construction specific software player and our mission is simple; to provide market leading end-to-end software solutions to the construction and construction like industries across the entire build life cycle. Our teams are based in the UK, Europe, and India, working on products that are used on a global scale. We have a clear and defined road map to deliver over the next 3 years, which is centred around a large-scale digital transformation as well as continuing our growth and expansion. We embrace diversity and equality and want our employees to be comfortable bringing their whole selves to work. We are committed to building a team with a variety of backgrounds, skills and views. Creating a culture of Equality isn’t just the right thing to do, it improves every aspect of our business.

The Role

As a Sales Development Representative (SDR), you will be responsible for generating new business and cross‑sell opportunities by prospecting and qualifying leads. As the first point of contact for potential clients, you will introduce them to our products and services while collaborating with the sales team to convert leads into customers. This role is ideal for results‑driven individuals who enjoy engaging with people and are eager to grow within the tech sales industry. You will identify and generate sales opportunities through outbound calling and outreach. The right candidate thrives under pressure, thinks creatively, initiates engaging and informative two‑way conversations with prospects, and is highly self‑motivated.

Key Responsibilities

• Generate new pipeline through inbound and outbound prospecting.
• Research and identify potential customers within the target market.
• Conduct outbound prospecting via cold calls, emails, LinkedIn, and other communication channels.
• Qualify leads through effective discovery calls and initial conversations.
• Schedule meetings and product demos for the sales team.
• Maintain accurate and up‑to‑date records in the CRM system.
• Collaborate with marketing and sales teams to optimise lead‑generation strategies.
• Consistently achieve required sales activity metrics and targets (Dials, Call time, research, emails).
• Identify, engage and interact with decision‑makers at a senior level to identify new and emerging business opportunities.
• Book qualified discovery calls for New Business Representatives and Account Managers.
• Clearly communicate Causeway’s product value propositions to prospects and learn about their needs to see if there’s a good fit.
• Identify prospective customers’ pain points.
• Research and analyse the industry to identify potential customers and opportunities for appropriate sales campaigns.
• Make good use of social media to promote awareness and interest in the products and work with sales and marketing teams to produce campaigns to generate new prospect leads.
• Develop a good understanding of the target market, as well as competitor information and their strengths and weaknesses, segmentation, positioning, C‑level contacts, and market developments to maximise opportunities.
• Be familiar with the GTM plans and lead scoring, ensuring timely engagement during the nurturing process.
• Ensure consistent pipeline growth achieved by careful forward planning and consistent implementation and follow‑up of campaign calendar.
• Learn about the industry by reading, watching videos, listening to podcasts, and liaising with internal colleagues to prepare for knowledgeable, credible, and transparent conversations with prospective customers in the industry.
• Build effective relationships with new and prospective customers, managing them along the qualification process until it is appropriate to book an appointment.

Data Management

• Ensure proactive and timely updates to opportunity progress in the CRM system, so that the business has access to accurate professional reports and forecasts in real‑time.
• Carry out data cleansing activities to provide accurate information and support for marketing campaigns and to increase new business opportunities.
• Carry out data‑building activities to provide accurate information and support for calling campaigns.

Qualifications & Skills

• Positive attitude and demonstrated ability to deal with rejection.
• Must be self‑motivated, persistent, and able to work independently.
• Ability to learn quickly and adapt to change.
• Desire to continually learn more about your craft (sales).
• Technically / digitally savvy.
• Degree level, diploma, or equivalent education preferred.

Desirable Skills

• Previous telesales or telemarketing experience would be an advantage.
• Previous experience with CRM systems would be an advantage.

Competencies

• Goals and targets will be what you live for, but you’ll also be inspired by getting people excited.
• You will want to be part of something special and contribute to the success of the team.
• Strong oral and written communication skills along with excellent listening skills.
• Ability to develop rapport, influence others, and maintain strong working relationships.
• Demonstrated ability to explain complex issues clearly.
• You will be articulate, with excellent communication skills, telephone manner, and ability to build rapport fast.
• Excellent planning and organisational skills to successfully plan and coordinate a high number of activities, with excellent time management, prioritisation, and the ability to remain calm and objective under pressure.
• Excellent attention to detail and data management skills.
• Tenacious, highly energized, passionate, and committed.

What you get from us

If you're looking to build an exceptional career with an award‑winning company you’ve come to the right place. We believe everyone at Causeway has a vital role to play in our success. Causeway is fuelled by curiosity and is a place for people who beam with positivity and burn with ambition. Our team is everything, so we’ll take good care of you. In fact, we give well‑being the same priority as our other business goals. We’re strong advocates of work‑life balance, offering hybrid working alongside the opportunity to work from modern, collaborative offices.

Our Values

• We are United. As part of a team, we’re better together.
• We are Agile. Be the change, we’re on a journey.
• We are Trusted. Do the right thing, we own this.
• We are Driven. Get stuck in, we make it happen.

Benefits

• 25 days annual leave + public holidays, increasing with length of service.
• 4% matched pension.
• Income protection and life assurance.
• Access to our award‑winning benefits platform.
• We take mental health seriously and have a dedicated EAP available 24/7.
• £100 allowance towards a fitness club.
• Dell discounts.
• Private Medical Insurance.
• Paid study leave + volunteering days.
• Car Scheme.

Like all responsible companies Causeway is aware of the need to recognise the importance of protecting our environment and addressing the climate emergency. Causeway is a carbon neutral company and we offset our calculated carbon footprint. However, we recognise that offsetting is not a permanent solution, so we set environmental objectives to reduce our footprint year‑on‑year.