At a Glance
- Tasks: Lead marketing strategy and product positioning for a global education brand.
- Company: Join Stafford House, a leader in international education with over 70 years of experience.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for personal growth.
- Other info: Collaborative environment with a commitment to diversity and inclusion.
- Why this job: Shape the future of marketing for two established brands and make a real impact.
- Qualifications: Experience in marketing, strong digital skills, and excellent communication abilities.
The predicted salary is between 50000 - 70000 £ per year.
Ready to shape how a global education brand goes to market? We're looking for an experienced Product Marketing Manager to lead the marketing strategy and product positioning for Stafford House International and Stafford House Study Holidays. This is a high-impact role at the heart of the business. Working across sales, academic and operational teams, you'll drive the marketing agenda, shape how our programmes are presented to international audiences, and ensure our campaigns support both student recruitment and long-term business growth.
Contract: Permanent
Hours: 37.5 hours per week
Location: Hybrid with 2 days per week in our central London school
We're looking for someone who:
- Enjoys taking ownership and making things happen.
- Can balance strategy with hands-on delivery.
- Is naturally curious about customers, markets and competitor activity.
- Builds strong relationships and is comfortable working with stakeholders at all levels.
- Can turn complex information into clear, engaging marketing messages.
- Loves creating content but also enjoys thinking about the bigger commercial picture.
- Is confident using data and insight to inform decisions and improve performance.
- Brings energy, ideas and a collaborative approach to their work.
You’ll probably have:
- Experience in a marketing role where you've planned and delivered successful campaigns.
- Strong digital marketing and content creation skills.
- Excellent written communication and copywriting ability.
- Experience working with multiple stakeholders and competing priorities.
- Knowledge of tools such as Canva, InDesign and Photoshop.
- Experience in education, travel or an international environment would be an advantage, but isn't essential.
Why this role? This is a chance to take a lead role in the marketing of two established international education brands, working across a broad mix of products, audiences and markets. You'll have the freedom to bring your own ideas, influence decision-making and see the impact of your work across the organisation. If you're looking for a role with variety, visibility and the opportunity to help shape the future direction of our marketing, we'd love to hear from you.
More information: WHO ARE WE? Stafford House has over 70 years’ experience in providing international students with great English language study experiences in the UK. Our mission is to educate, inspire and help our students enjoy our locations, empowering them with confidence to realise their personal potential. Stafford House comprises 2 brands, Stafford House International and Stafford House Study Holidays. We offer 8 fantastic study locations within the UK with a wide range of courses to choose from including English Language and activities, creative Art & Design, sports, and academic preparation courses. Stafford House International is part of CATS Global Schools (CGS), a leading education group committed to inspiring the next generation of world shapers.
OUR COMMITMENT TO SAFEGUARDING: CATS Global Schools are committed to safeguarding and promoting the welfare of our students and expect everyone connected with the organisation to share this commitment. All positions are subject to the satisfactory completion of safer recruitment pre-employment checks in line with KCSIE guidelines. All shortlisted candidates will be required to complete a criminal declaration form prior to interview and be subject to online checks which may include social media checks in addition to an enhanced DBS check (DBS process paid for by CATS Global Schools), references and if applicable, an overseas police check.
OUR COMMITMENT TO INCLUSION AND DIVERSITY: We are committed to diversity, inclusion and belonging. Building on our core values – Pioneering, Persevering, People – we pledge to deliver a series of events, guest speakers and focus groups to make CATS Global Schools an employer of choice for all.
AND FINALLY What are you waiting for? We look forward to hearing from you. Good luck!
Product Marketing Manager - Stafford House in Cambridge employer: CATS Global Schools
CATS Global Schools is an exceptional employer, offering a vibrant work culture that celebrates diversity and fosters personal growth. As an Activity Leader in Cambridge, you will enjoy flexible hours while making a meaningful impact on international students' lives, all within a supportive environment that prioritises well-being and cultural exchange. With comprehensive training and opportunities to develop your skills, this role is perfect for those looking to enrich their professional journey in a dynamic educational setting.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager - Stafford House in Cambridge
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for CATS Global Schools and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like CATS Global Schools are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with CATS Global Schools on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at CATS Global Schools. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Product Marketing Manager - Stafford House in Cambridge
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit CATS Global Schools. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of CATS Global Schools:Show us that you’ve done your homework! In your application, briefly mention what you admire about CATS Global Schools’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at CATS Global Schools
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at CATS Global Schools will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At CATS Global Schools, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
