SASE GTM Product Marketing Manager
SASE GTM Product Marketing Manager

SASE GTM Product Marketing Manager

London Full-Time 36000 - 60000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive sales execution and improve conversion rates in a dynamic marketing role.
  • Company: Cato Networks is revolutionising cloud networking and security with innovative technology.
  • Benefits: Enjoy a full-time role with opportunities for collaboration and measurable impact.
  • Why this job: Join a fast-growing company redefining enterprise networking on a global scale.
  • Qualifications: 5+ years in Product Marketing or Sales Strategy, with expertise in cybersecurity.
  • Other info: Be part of a cutting-edge team and influence critical sales conversations.

The predicted salary is between 36000 - 60000 ÂŁ per year.

Welcome to the future of cloud networking and security! Cato Networks is the first company to converge enterprise networking and security into one centralized and global service that is delivered by cloud. It is led by networking and security pioneer Shlomo Kramer and early investor. Cato’s unique technology inspired a brand-new product category, later named “SASE” by Gartner and a market expected to reach $25 billion by 2027. This is your opportunity to get on the rocket ship and join a company that is building a cutting-edge enterprise network and secure cloud platform, and is on a fast track to becoming the worldwide market leader.

Cato Networks is seeking a high-impact SASE GTM Product Marketing Manager (PMM) to accelerate sales execution and improve conversion rates across the EMEA region. In this role, you will serve as a regional product marketing subject matter expert (SME), working closely with sales leadership, sales engineers, and customer success teams to help sellers win faster and more effectively. This field-proximate function is ideal for a strategic operator who thrives at the intersection of product messaging, technical knowledge, GTM strategy, and seller success. If you are passionate about converting product capabilities into compelling customer value wins, this is the opportunity for you.

Roles & Responsibilities

  • Drive Pipeline Velocity
  • Launch Activation & Execution
  • Use Case & Vertical GTM Enablement

Key Responsibilities

  • Accelerate early-stage pipeline—shape campaigns by use-case, vertical, and cross-sell motion; sharpen discovery and qualification assets; and partner with RevOps to curate high-priority account lists.
  • Run launch activation for every new feature or release, delivering region-ready messaging, demos, snackable content, and “rolling-thunder” internal webinars that keep the field engaged.
  • Equip the field with playbooks—talk tracks, objection handling, competitive angles—and reinforce them through hands-on regional training and accountability checkpoints.
  • Provide live deal support and feedback loops by joining weekly Deal-Reg and Pod calls, mining Gong recordings for best practices and gaps, and iterating content accordingly.
  • Track impact and optimize—monitor Stage 1 → 2 conversion, win rates, and seller adoption to ensure continuous improvement.

Why This Role Matters

  • Strengthens alignment between sales execution and product marketing strategy
  • Brings product positioning directly into critical sales conversations
  • Enables rapid iteration based on real-time field feedback
  • Improves revenue performance by supporting high-impact customer interactions

Qualifications

  • 5+ years of experience in Product Marketing, Sales Strategy, or GTM roles within cybersecurity
  • Familiarity with sales methodologies such as MEDDPICC, Challenger, and Value Selling
  • Strong domain expertise in SASE, SD-WAN, Zero Trust, and Cloud Security
  • Analytical thinker comfortable with funnel analysis, win/loss data, and usage metrics
  • Ability to influence across teams and executive stakeholders
  • Thrive in fast-paced, high-growth, and cross-functional environments

Why Join Cato Networks?

  • Join one of the fastest-growing cybersecurity platforms in the market
  • Take ownership of an execution-focused GTM role that drives measurable impact
  • Collaborate with high-performing teams across sales, product, and marketing
  • Be part of a company that is redefining enterprise networking and security on a global scale

SASE GTM Product Marketing Manager employer: Cato Networks

Cato Networks is an exceptional employer, offering a dynamic work environment in the heart of London where innovation meets collaboration. Employees benefit from a culture that prioritises growth and development, with opportunities to take ownership of impactful projects in the rapidly evolving cybersecurity landscape. Join a team of high-performing professionals dedicated to redefining enterprise networking and security, while enjoying the unique advantages of working in one of the world's most vibrant cities.
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Contact Detail:

Cato Networks Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land SASE GTM Product Marketing Manager

✨Tip Number 1

Familiarise yourself with the SASE landscape and Cato Networks' unique offerings. Understanding the competitive advantages of their products will help you articulate how you can contribute to their growth and success.

✨Tip Number 2

Network with current employees or industry professionals who have experience in product marketing within cybersecurity. Engaging in conversations can provide valuable insights into the company culture and expectations for the role.

✨Tip Number 3

Prepare to discuss specific sales methodologies like MEDDPICC and Challenger during your interactions. Demonstrating your familiarity with these frameworks will show that you're ready to hit the ground running.

✨Tip Number 4

Stay updated on the latest trends in cloud security and networking. Being knowledgeable about recent developments will not only impress your interviewers but also position you as a thought leader in the field.

We think you need these skills to ace SASE GTM Product Marketing Manager

Product Marketing Expertise
Sales Strategy Development
GTM (Go-To-Market) Strategy
Cybersecurity Knowledge
SASE and SD-WAN Familiarity
Zero Trust Security Understanding
Cloud Security Proficiency
Analytical Skills
Funnel Analysis
Win/Loss Data Analysis
Usage Metrics Interpretation
Influencing Skills
Cross-Functional Collaboration
Training and Enablement
Campaign Management
Competitive Analysis
Objection Handling Techniques
Live Deal Support
Performance Tracking and Optimisation

Some tips for your application 🫡

Understand the Role: Before you start writing your application, make sure you fully understand the responsibilities and qualifications for the SASE GTM Product Marketing Manager position. Tailor your application to highlight how your experience aligns with their needs.

Highlight Relevant Experience: Focus on your past experiences in product marketing, sales strategy, or GTM roles, especially within cybersecurity. Use specific examples that demonstrate your familiarity with SASE, SD-WAN, and Cloud Security to show you’re a strong fit.

Showcase Analytical Skills: Since the role requires analytical thinking, include examples of how you've used data to drive decisions or improve processes in previous positions. Mention any experience with funnel analysis or win/loss data to strengthen your application.

Craft a Compelling Cover Letter: Write a cover letter that not only summarises your CV but also conveys your passion for the role and the company. Discuss why you want to join Cato Networks and how you can contribute to their mission of redefining enterprise networking and security.

How to prepare for a job interview at Cato Networks

✨Understand the SASE Landscape

Make sure you have a solid grasp of the SASE (Secure Access Service Edge) concept and its relevance in today's cybersecurity market. Familiarise yourself with key players, trends, and how Cato Networks positions itself within this space.

✨Showcase Your GTM Strategy Experience

Be prepared to discuss your previous experience with go-to-market strategies, especially in the context of product marketing. Highlight specific campaigns you've led or contributed to, and how they impacted sales performance.

✨Demonstrate Analytical Skills

Since the role requires monitoring conversion rates and analysing win/loss data, be ready to share examples of how you've used data to drive decisions in past roles. This will show your analytical thinking and ability to optimise processes.

✨Prepare for Cross-Functional Collaboration

Cato Networks values collaboration across teams. Think of examples where you've successfully worked with sales, product, and marketing teams to achieve common goals. This will demonstrate your ability to influence and work effectively in a cross-functional environment.

SASE GTM Product Marketing Manager
Cato Networks
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