At a Glance
- Tasks: Research market trends and customer insights using AI tools to support sales strategies.
- Company: Join Caterpillar, a leader in sustainable innovation and global teamwork.
- Benefits: Enjoy competitive salary, generous leave, bonuses, and flexible benefits.
- Other info: Dynamic office environment in Peterborough with great career growth potential.
- Why this job: Make a real impact by shaping the future of power systems with cutting-edge insights.
- Qualifications: Experience in sales, marketing, or research, with a knack for using AI tools.
The predicted salary is between 57737 - 57737 £ per year.
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. Together, we are building a better world, so we can all enjoy living in it.
Salary: Competitive salary starting from £57,737 (Depending on Experience)
Location: Peterborough, Cambridgeshire
Benefits:
- 25 days annual leave
- Up to 12% Bonus
- Contributory pension scheme - Caterpillar will double the employee's contribution Up to 10%
- Contributory share scheme - Caterpillar will match 50% of the employee's contribution
- Optional flexible benefits including access to health and dental care plans, EV car lease, holiday purchase
About IPSD
Caterpillar's Industrial Power Systems Division (IPSD) designs, tests and manufactures 0.5 to 18L Cat(R) and Perkins engines that power over 5000 applications including Marine, Petroleum, Industrial Applications, Electric Generators, and Locomotives. Caterpillar's company strategy includes sustainability as one of four focus areas and IPSD is engaged and actively preparing green energy solutions for the future.
The Opportunity
We're looking for an Insights Consultant to join our Global Insights & Market Operations team within IPSD's Sales, Marketing, Service & Parts (SMSP) division. This role sits at the intersection of research, technology, and commercial strategy. You'll work closely with our sales, marketing & strategy functions, to deliver insights on market trends, customer signals. You'll use AI and emerging research tools to investigate markets, customers, competitors, and technology trends across the power systems landscape - then turn what you find into clear, commercially sharp stories that help our sales teams win.
What You Will Do:
- Research customers, OEMs, end-users, distributors, and competitors across the third-party power systems market using AI tools alongside traditional methods
- Investigate market dynamics: generator demand, backup power trends, data centre growth, industrial applications, regulatory shifts, and aftermarket opportunities
- Synthesize technical, commercial, and market signals into a single coherent narrative
- Translate insights into sales-ready outputs: account briefs, battle cards, talk tracks, pitch content, and opportunity assessments
- Partner directly with sales teams in the field to understand what they're hearing from customers and equip them with the right evidence and stories
- Track competitor activity, pricing dynamics, and product positioning across the third-party power systems space
- Stay current on emerging AI and research tools and continuously evolve how the team works
What You Will Have:
- Experience within sales/marketing/strategy/research/commercial analytics insights, market - ideally with exposure to industrial, energy, or power systems markets
- Hands-on experience using AI tools (Claude, Co-Pilot, Perplexity, Alphasense or similar) for research, synthesis, and analysis, with a clear view of their strengths and limits
Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.
Global Perspective: Knowledge of issues, opportunities, and challenges for conducting business in the international marketplace; ability to apply global perspectives appropriately in a wide range of situations.
Creativity: Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and ability to apply it to a variety of business situations.
Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviours.
Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.
Strategic Thinking: Knowledge of the importance of "big picture" thinking and planning; ability to apply organizational acumen and competitiveness to identify and maintain focus on key success factors for the organization.
Intellectual Curiosity: Resourcefulness, and a habit of experimenting with new tools.
Nice to Have:
- Background in power generation, industrial equipment, energy, or adjacent sectors
- Experience building sales enablement content for technical B2B audiences
- Familiarity with Tableau, Power BI, Salesforce, or similar
- Exposure to distribution, or channel-based business models
Additional Information:
This role office based from the office in Peterborough 5 days a week.
Interview will take place towards the end of June 2026.
About Caterpillar: Caterpillar Inc. is the world's leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For over 100 years, we've been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future.
NB. The panel cannot make assumptions when shortlisting therefore please demonstrate your qualifications and experience on your CV relevant to the criteria outlined. Pending the number of applications, the criteria for the position may be enhanced to facilitate shortlisting.
This position requires working onsite five days a week.
Posting Dates: May 22, 2026 - June 3, 2026
Caterpillar is an Equal Opportunity Employer. Qualified applicants of any age are encouraged to apply.
Market Development Consultant in London employer: Caterpillar Brazil
Caterpillar Inc. is an exceptional employer that fosters a collaborative and innovative work culture, where employees are empowered to make a meaningful impact on sustainable communities. Located in Peterborough, our team enjoys competitive salaries, generous benefits including a contributory pension scheme and flexible perks, as well as ample opportunities for professional growth within a global leader in power systems. Join us to be part of a forward-thinking organisation that values your contributions and supports your career development.
StudySmarter Expert Advice🤫
We think this is how you could land Market Development Consultant in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with current employees at Caterpillar. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Prepare for interviews by researching Caterpillar’s values and recent projects. Show us you’re not just interested in the role but also in how you can contribute to building a better world with us.
✨Tip Number 3
Practice your storytelling skills! When discussing your experience, frame it in a way that highlights how you’ve solved problems or created value, especially in sales or marketing contexts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team.
We think you need these skills to ace Market Development Consultant in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Insights Marketing Consultant role. Highlight relevant experience in sales, marketing, and research, especially if you've worked with AI tools or in the power systems market.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your skills align with our mission at Caterpillar. Be sure to mention any specific projects or achievements that relate to the job.
Showcase Your Analytical Skills:Since this role involves a lot of research and analysis, make sure to showcase your analytical skills in your application. Mention any tools you've used, like Tableau or Power BI, and how you've applied them to derive insights.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Caterpillar Brazil
✨Know Your Market
Before the interview, dive deep into the power systems market. Understand current trends, customer needs, and competitor activities. This knowledge will help you speak confidently about how your insights can drive Caterpillar's success.
✨Showcase Your AI Skills
Since the role involves using AI tools for research and analysis, be prepared to discuss your hands-on experience with these technologies. Share specific examples of how you've used AI to derive insights or solve problems in previous roles.
✨Craft Compelling Narratives
Practice translating complex technical information into clear, persuasive sales messaging. Think of examples where you've successfully communicated insights to non-technical stakeholders, as this will demonstrate your ability to create impactful narratives.
✨Engage with Real Scenarios
Prepare to discuss real-world scenarios where you've partnered with sales teams or influenced customer conversations. Highlight your relationship management skills and how you've turned insights into actionable strategies that led to successful outcomes.
